_Johnsy
Referee
- Messages
- 28,804
Thanks Captain Obvious.
I chose it to appeal to the core audience of rugby league.
And its an easily remembered song.
I would have thought we wanted to appeal to those on the peripheral of being a NRL fan. Not core NRL fans.
We need to attract those that have a passing interest but no considered a fan, essentially those who know of the game, but not parting with $$ to become involved with the game.
Too obvious a concept ?