Rugby league las Vegas is generating $100-200M+ US to the Nevada economy. 30,000+ international sports mad visitors spending 5/6 days in your city hotels, restaurants, casinos is no small fry. From what I understand the Nevada government is giving the equivalent of free rent to the NRL for using allegiant stadium and that’s it.
I’d imagine the NRL will be asking for 10, 20, 30M per year for this event moving forward, the ROI is still fantastic for Nevada.
I can imagine the nrl doing a deal with Nevada of 100M revenue for the next 5 years to host and it would be massive news here in Australia. Not only would it continue to be a massive season opener part of a global round but a revenue generating machine for the nrl as well. Once you add in the sponsors etc which will keep growing that fee will be pure profit for the nrl.
if it could grow overseas viewership/fans and gambling revenue that would be icing on the cake.
Now imagine this business case being put to UAE, Japan and others. A global round could generate 40-60M revenue in a single year for the NRL PLUS all the publicity benefits and halo effect on the rest of the season.
Within a 5 year cycle all of a sudden the NRL could be making 200m direct revenue from the global round, on top of the after effects of increased viewership, gambling revenue etc
Would make the fumblers froth. They literally have nothing to compete with this and no chance to make this kind of impact or revenue from such events. Who is gonna pay the AFL to host that pasttime in their country, India?