NRL Brand value rankings

[TheEroticGamer]

Also outlined that the NRL has caught up to the AFL in following from the youngest measured age group(18-24).

 

[Tiger5150]

Wests Tigers......sleeping giant

 

[mongoose]

AFL dominating the 'casually racist' 65+ boomer age group though.

 

[Chook Norris]

So AFL has about 53% of total brand value, NRL 47%.

$62m average AFL brand value across 18 teams. $58m average NRL brand value across 17 teams.

Not clear what metrics they've used to calculate these. Warriors brand value is surprisingly lower than expected

 

[titoelcolombiano]

Lol at the AFL "long game" expansion teams

 

[Diesel]

I suspect without going too deep, the Warriors value is based on Australian audience. In NZ is the 2nd brand after the AB’s

 

[Captain Apollo]

Also the exchange rate wouldn't necessarily help the NZ Warriors. The exchange rate is around NZ$1.20 = AU$1.00