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2018 Footy Club Review

Gronk

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Staff member
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74,104
Parramatta Eels to undergo dramatic restructuring to turn struggling club into premiership force
OCTOBER 09, 2018

BRAD Arthur will be given unprecedented support, expertise and structures to transform Parramatta into a consistent premiership force.

Three months after announcing a top-to-toe examination of the Eels’ football department, CEO Bernie Gurr has revealed the critical outcome of the review which included 162 interviews of players, coaches, board and management.

The Eels board ordered the independent review amid their woeful 2018 season which ended with the club’s third wooden spoon in eight years.

The review ultimately supported Arthur’s tenure as head coach for next season, however it identified a number of deficiencies within the football department structure which, as a result, has triggered a major overhaul of how the club recruits, develops and coaches its players from NRL down to elite-level under-16s.

The wide-reaching revamp will ensure that no longer will the blue and gold army have any excuses for failure.

There will be nowhere left to hide for Parramatta. (Ian Hitchcock/Getty Images)
Leadership expert and consultant Shane McCurry was charged with conducting the review.

“The review was done because when you go from 16th to eighth and eighth to 16th, we had to sharpen our lens on the footy department,’’ Gurr told The Telegraph.

“It covered all areas of the footy department, NRL, ISP, 20s, 18s, 16s and Tarsha Gale (women’s).

“It covered recruitment, salary cap, player roster management and the junior leagues — so that we can have a best practice high performance football department.

“We want a sustainable, competitive, successful NRL team and a vital part of that is head coaching.

“This is to give Brad and his coaching staff and our players the tools to be successful.

“No one wins a comp every year, but you want to get to that Storm, Roosters-like level of consistency.’’

Parramatta CEO Bernie Gurr wants a brand new Parramatta.
The Eels have reacted immediately to the review, appointing Mark O’Neill in a newly created role as general manager of football.

O’Neill’s task is diverse and demanding, charged with ensuring the high performance of the club in every facet, reporting to Gurr, working in recruitment and roster management with Arthur, while also overseeing the club’s entire football program.

“He’ll take pressure off Brad, he’ll take pressure of me and he’ll be the one day-to-day enforcing high performance best practice,’’ Gurr said.

A full-time junior coaching co-ordinator “for the 20s, 18, 16s and Tarsha Gale with a direct line to Brad” will also be appointed next week, while another key inclusion for the Eels will be a new head of recruitment.

The in-depth role will be separate to that of current recruitment manager Peter Sharp, who will focus specifically on NRL talent.

It must be one of the hardest jobs in rugby league. (Phil Hillyard)
“The review has confirmed we need to be more sophisticated in our recruitment,’’ Gurr said.

“We need to get more data-centric and more analytical in how we go about recruitment. It’s not Moneyball, but it’s touching on it.

“We’ll have a centralised database that gives a consistency in our evaluation of players.

“The reality is, since 2009, the club has been basically been in turmoil.

“And last year showed, particularly in a more competitive competition, we need to update our recruitment processes.’’

The Eels’ 12-year relationship with reserve grade feeder-club the Wentworthville Magpies in the NSW Intrust Super Premiership competition will conclude at the end of next season.

The Eels will field their own Parramatta ISP team in 2020.

“The review confirmed that Parramatta needs to be a development club, that’s our DNA,’’ Gurr said.

“Not unlike the Panthers, who are a development club, or the Broncos and Cowboys.

“If we’re going to be a legitimate development club, we want to have a cradle-to-grade scenario where you come in at 16s, 20s, reserve grade and NRL, you put on the blue and gold. We’re one club, one logo.’’

https://www.dailytelegraph.com.au/s...e/news-story/cd237874ea1139451e5a6b04cf5a56fd
 

hindy111

Post Whore
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59,276
For reasons only known to them, Fairfax are using the below headline, extracted from the Bernie quote.

https://www.watoday.com.au/sport/nr...e-model-of-sydney-rivals-20181009-p508ld.html

In other words, we should be like a Penrith, Brisbane, North Queensland, Newcastle. They're clubs that produce players, they come through their systems and graduate to the NRL and suddenly someone says, 'I've never seen that bloke before and he's been in the system for five years'.

We need to be more like Penrith': Eels eye model of Sydney rivals
 

Gary Gutful

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Messages
51,931
For reasons only known to them, Fairfax are using the below headline, extracted from the Bernie quote.

https://www.watoday.com.au/sport/nr...e-model-of-sydney-rivals-20181009-p508ld.html

In other words, we should be like a Penrith, Brisbane, North Queensland, Newcastle. They're clubs that produce players, they come through their systems and graduate to the NRL and suddenly someone says, 'I've never seen that bloke before and he's been in the system for five years'.

‘We need to be more like Penrith': Eels eye model of Sydney rivals
It was probably changed in the Courier Mail to say ‘We need to be more like Brisbane’.
 

Delboy

First Grade
Messages
6,921
The conclusions of the review look basically what most observers have suspected. I believe some credit should go to the board, obviously they knew what was needed , but wanted to validate it by securing a professional company to confirm and provide the platforms to take the club into the next level and its new era.
Imagine if the changes were done without any consultation , we all would have complained that an issue we wanted undertaken wasn't in the firing line.
The pressure is now on the new HOF and the CEO, with the assistance of the board to make things happen and obviously sooner rather than later.
I tend to be critical of the suave reaction we get from the CEO on most things, now he needs to provide some flesh on the bones in media interviews to stop the bleating from the usual suspects . That's his job now, not certain he sees that as a crucial component of his job description, but hopefully will be proved wrong.
 

emjaycee

Coach
Messages
13,074
I would like the see the C of E earlier rather than later, 5 years is a long way off

Also, could it be possible we could see Dean Widders return to the club, he played a similar role to that of Indigenous development not just for the Eels but also other communities.
Won't be Widders... i asked that question but apparently not available.
 

Gronk

Moderator
Staff member
Messages
74,104
I know he is already at the club but i heard Feeney will take over indigenous welfare and they are bringing someone in for Pacifica.

Feeney seems highly regarded at the club. Is also involved in the Women's Indigenous All Stars team.
 

Twizzle

Administrator
Staff member
Messages
151,046
I tend to be critical of the suave reaction we get from the CEO on most things, now he needs to provide some flesh on the bones in media interviews to stop the bleating from the usual suspects . That's his job now, not certain he sees that as a crucial component of his job description, but hopefully will be proved wrong.

I tend to agree, especially when I read the PR. Sometimes I glaze over certain articles but I am more concerned by what is omitted rather than what has been written.

For example:

emjaycee said:
The major recommendations which the Board has endorsed include:

As soon as I read this bit I said to myself, "self, what aren't they telling me?"

What are the minor recommendations that Bernie feels we dont need to know about ?
 

strider

Post Whore
Messages
78,633
For reasons only known to them, Fairfax are using the below headline, extracted from the Bernie quote.

https://www.watoday.com.au/sport/nr...e-model-of-sydney-rivals-20181009-p508ld.html

In other words, we should be like a Penrith, Brisbane, North Queensland, Newcastle. They're clubs that produce players, they come through their systems and graduate to the NRL and suddenly someone says, 'I've never seen that bloke before and he's been in the system for five years'.

‘We need to be more like Penrith': Eels eye model of Sydney rivals
I can confirm hindy111 hacked the fairfax CMS ... the tell tale sign being it was written in blue
 

Gary Gutful

Post Whore
Messages
51,931
I tend to agree, especially when I read the PR. Sometimes I glaze over certain articles but I am more concerned by what is omitted rather than what has been written.

For example:



As soon as I read this bit I said to myself, "self, what aren't they telling me?"

What are the minor recommendations that Bernie feels we dont need to know about ?
I’d be more worried about the major recommendations that they don’t feel we need to know about.
 

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