the world sevens got very little sponsorship, was played at AUSSIE stadium and only over 2 days
A WORLD CUP IN AUSTRALIA WOULD WORK EVEN WITH 16 teams if done properly
1st - sponsorship is a key, the RUWC has done this very effectively with VISA HENIEKEN etc etc
2nd - PLAY games where we know they will get crowds
eg Australia should be playign in perth, adelaide and melbourne
NZ - sydney
Greece, Italy etc Melbourne/kogarah/leichardt
Lebanon - belmore
minnow nations in country areas which are cheaper to hire out and will likely sell out anyway eg gosford, wollongong etc etc
3rd - MARKET AND SELL TICKETS WELL IN ADVANCE
peopl ewere able to buy RUWC tickets well in advance of the actuall world cup almost 2 years in advance i think
this is what we need to do
and none of these things were done for the world cup in GB and FRANCE
if we get these all right
a 16 team world cup in sydney would definitely work