I liked it for what it was.
People piss and moan constantly about how two-dimensional the characters on The Walking Dead are, so it's a bit weird to see people now complaining that Fear the Walking Dead is taking the time to establish who its characters are.
I particularly liked the junkie kid. Sure, junkies are annoying, but he was an interesting guy to follow. Arbitrary rebellious teen daughter is a bit boring, so I'm glad her boyfriend seems like zombie fodder. Maybe she'll stop being so baselessly merkiny.