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Jessica Mauboy as the face of the NRL

Hello, I'm The Doctor

First Grade
Messages
9,124
So with this season coming to an end, what is your opinion of the NRL using Jessica Mauboy as the face of Rugby League?

Has it been good, bad or just not noticeable? Would you want to see her back again next year and, if so, use the same song or find a new one?

So what are your thoughts?
 

I Bleed Maroon

Referee
Messages
26,143
She's done an admirable job. She appears in ads promoting the NRL's culture movements againt bullying, closing the gap and what not. If we're gonna have a celebrity as the face of our code, it may as well be one that is a genuine fan of it.
 

Perth Red

Post Whore
Messages
70,264
The girls done good. Added something different and good to see her used for marketing etc throughout the year rather than just the one off. I'd be happy to see her back and joined by two or three other NRL ambassadors from the music or film world.
 

1 Eyed TEZZA

Coach
Messages
12,420
Cue someone to say "they should have got *insert semi famous rock band * to do it"

She's been good, but I barely noticed her tbh.
 

Bretto

Bench
Messages
2,792
Australian, indigenous, easy on the eye, young, what's not to like? She ticks a lot of boxes on a lot of different levels.
 

El Diablo

Post Whore
Messages
94,107
http://www.news.com.au/entertainmen...-eve-of-dally-ms/story-fnilxh2o-1226724692826

The Sapphires star Jessica Mauboy shares her passion for rugby league on the eve of Dally Ms

Kathy McCabe National Music Writer
News Limited Network
September 23, 2013 12:00AM

THEY have been booted out of the finals in controversial style but Jessica Mauboy believes her beloved North Queensland Cowboys won't be going home empty-handed from the Dally Ms on next week.

The NRL ambassador and voice of their 2013 television campaign has been a league fan since she was a child, when her father would take the five Mauboy sisters through their paces.

No touch, only tackle.

"Back home in Darwin, the family would gather and play a real game, no joke, the whole body was in," she says.

"That was one of dad's lessons to us girls, how to be tough and I loved growing up with that kind of strength."

Even now, the 24-year-old singer and actor is quick to kick off her shoes and throw the ball around with some mates.

Mauboy becomes emotional when paying tribute to her favourite player, the retiring Matt Bowen.

"He's a great legend and I thank him very much for his spirit and fair play in so many games," she says.

"I think musicians and the players share the same attitude about our commitment to performing at our best, to winning people over.

"And I understand defeat too, and finding the courage to get up and perform like you never have before."

The Sapphires star will be presenting a medal on rugby league's big night joked she would leave the lion's share of the spotlight to the players and their beautiful WAGs.

"To be part of the NRL family this year has been phenomenal and I can't wait to do more," she says.

"But I am not competing with the WAGs on the night. It's about the players and their lovely partners."

The 2013 Dally Ms are at Sydney's The Star Event Centre on Tuesday, October 1, hosted by Tony Squires.

Charlotte Dawson and Matt Shirvington will host the live red carpet coverage, with the award ceremony broadcast on Fox Sports from 8.30pm.
 

Twizzle

Administrator
Staff member
Messages
153,767
So now she is being credited as the star of The Saphires Movie.

Terrific journalism.
 

Pistol_Pete

Juniors
Messages
934
She's nailed her colours to the raaaay Hadley mast.
Doing jingles and blowing smoke up the prick's arse
That being so, she can get f**ked
 

Joshuatheeel

Moderator
Staff member
Messages
20,191
She has done good.

But lets face the facts if we post on here we are league tragics thus the adds/Jessica isn't aimed at us. It purely aimed at getting new fans to the game.
 

Pierced Soul

First Grade
Messages
9,202
she's done alright. I like the fact that they used someone local and then used her also in promotional stuff as well such as the NRL one community ad's. She also comes across as likeable and unpretentious.

I'm not a fan of the song but it beats the shit out of bon jovi
 

Brutus

Referee
Messages
26,355
As per usual, the NRL hardly shows the main promo ad after the start of the season. They only preach to the converted on Fox Sports.
 

paulmac

Juniors
Messages
776
I like Jess but the song is rubbish.If she is going to do a cover why not just do Simply the best?Would have a lot more of an impact in my opinion.
 

Danish

Referee
Messages
32,019
She has done good.

But lets face the facts if we post on here we are league tragics thus the adds/Jessica isn't aimed at us. It purely aimed at getting new fans to the game.


Taking that into account, when you consider membership numbers (i.e. die hard league tragics) are well up across the league while attendances and ratings (casual/new fans) are down, I'd say the campaign has been a tremendous failure then.

Not Jessica's fault. The song they had her singing is a pile of shit. Couldn't even afford to licence an actual cover and instead just made a "sound-alike" to cut down on costs.

If we are using the same song next year I'll be very surprised. Need to go back to "That's My Team" IMO. That song always got a great response, and was going along just fine till they decided they need to chuck millions at an ageing Bon Jovi.
 

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