Global car giant GWM has broken new ground by signing as the One New Zealand Warriors’ new automotive partner.
The multi-year deal is the brand’s first club partnership in New Zealand.
“These are exciting times for us as we welcome new partners following our highly successful year on and off the field,” said One New Zealand Warriors general manager commercial and consumer business Glenn Critchley.
“Beginning a relationship with GWM is even more special because it’s a first for both of us in what is a major breakthrough sponsorship."
In addition to providing a fleet of vehicles for the One New Zealand Warriors, GWM will have its name on the sternum position of the jerseys for each of the club’s five competition teams.
GWM will also have naming rights to the game day entertainment area at the northern end of Go Media Stadium, now known as the GWM Fan Zone.
The multi-year deal is the brand’s first club partnership in New Zealand.
“These are exciting times for us as we welcome new partners following our highly successful year on and off the field,” said One New Zealand Warriors general manager commercial and consumer business Glenn Critchley.
“Beginning a relationship with GWM is even more special because it’s a first for both of us in what is a major breakthrough sponsorship."
In addition to providing a fleet of vehicles for the One New Zealand Warriors, GWM will have its name on the sternum position of the jerseys for each of the club’s five competition teams.
GWM will also have naming rights to the game day entertainment area at the northern end of Go Media Stadium, now known as the GWM Fan Zone.