The Great Dane
First Grade
- Messages
- 7,960
Sure, but being the most success club from the GC isn't much of an achievement...That would make the Titans the Gold Coast's most successful team then....
Canberra has a similarly transient population, and with the exception of a 5-10 year period when the club was actively antagonistic to the fan-base, the club hasn't really struggled to build a fan-base.The thing about the GC, when you compare it to Townsville, is that the GC's population is mostly transient. Its full of tourists, international students, retirees from interstate (not just Vic. Plenty there from NSW/Sydney as well) and FIFO workers with a bit of coin who are only there a couple of weeks at a time. The population, particularly in the that along the coast line, isn't a guaranteed population. I mean, its almost impossible to go out your door on the GC without tripping over someone from South America, Asia or Europe.
When you look at Townsville its a lot more settled. Long-term uni students, Military Families who are there for a few years at least and locally born Australians who have probably never left Townsville. Yes it has some of the aspects that the GC has as well but not in as greater number as the GC.
If anything, the GC needs to target those international travellers and short stay students to spread the gospel of NRL to international markets. They come to a game, encourage them to sign up as an international member and give them a 'member's pack' on the spot at the game (souveniers), make it a party atmosphere, sell the sport as a whole and then people take the Titans name back home with them. Unfortunately, they need some on-field success to improve that name.
Why is Canberra different from the GC; the Raiders are simply a better run club than the Titans (or any of the GC clubs) that do more to promote themselves in the community and have had some success on the pitch.
If the Titans had good marketing and advertising, promoted themselves at every opportunity through community engagement, and invested in improving their game day experience, their support on the GC would start growing rapidly. Add some success on the pitch and they'd explode in popularity.
There's really no reason why they couldn't be as successful in growing their support base, if not more successful, than the other regional clubs (i.e. NQ, Newcastle, and Canberra), except for poor decisions that they have made.
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