Great idea for the NRL..

[Coastbloke]

This is a great idea that the NRL should seriously consider..NRL GF, SOO in the city of choice and the ANZAC Test..

Would you buy a ticket..??

http://www.superleague.co.uk/article.php?id=16648

Friday 19th February 10
They are three of the most famous venues on the planet – and Rugby League fans can book their seats at Wembley, Murrayfield and Old Trafford in 2010 with the best value sporting ticket in town.

For the amazing price of just £49, the Super Saver Passport secures tickets at the amazing Magic Weekend, the historic Carnegie Challenge Cup Final and the climactic end to the season, the Engage Super League Grand Final.

With nine matches taking place, the £49 Super Saver Passport works out at less than £6 per match and represents amazing value, making some of this year’s biggest sporting events affordable for everyone.

The action kicks off on the weekend of May 1 and 2 when all 14 Engage Super League clubs head to Edinburgh for a full round of matches over two memorable days at Murrayfield, which hosts Magic Weekend for the second successive season.

Then, on Saturday 28, Rugby League’s oldest and most prestigious knockout competition culminates with the Carnegie Challenge Cup Final at Wembley Stadium, a match which has stirred passion, joy and pride in the hearts of fans for 113 years.

Finally, on Saturday October 2 the Engage Super League season climaxes under the floodlights at the Theatre of Dreams, Old Trafford where the sport’s best two clubs do battle for the 2010 title.

“The Super Saver Passport for the three hottest events of the years has to be the best value ticket in sport,” said the RFL’s Marketing Manager Phil Williams.

“Rugby League is very much a family sport and we’re aware of the demands placed on household budgets, especially in these difficult times, so the Super Saver Passport makes three of our biggest events incredibly affordable.

“At these prices we’re expecting strong demand for the Super Saver Passport so I would urge people to move quickly to take up this great offer.”

The Super Saver Passport is available in two price brackets, £49 for value seats (£29 concessions) and £145 for best seats (£95 concessions).
To purchase your Super Saver Passport call the RFL Ticket Office on 0844 856 1113 or visit www.rugbyleaguetickets.co.uk

 

[East Coast Tiger]

The poms struggle to sell most of these games so they need all the cheap deals that can come up with. Murrayfield in particular will be half full at best for both days. Only the GF sells out - sometimes. The other difference is, we have big travelling distances that people aren't used to making for games whereas is Englans it's part of the tradition to travel to places like Wembley every year. If you wanted to do the GF, SOO and the Test this year you'd have to fly to Melbourne, or if from Melbourne you'd have to go to Sydney/Brisbane twice.

The key here is linking poplular events with ones that are not so easy to sell. So this year, for example, you could get a cheaper rate if you get a ticket to the GF, Origin games 1 and 3, because we'll struggle to sell out both, and/or the 4 Nations game at Parramatta. So Sydney fans have a package of games for a cheaper price than buying separately. In Brisbane it would have to be Origin 2 (which will sell out in an hour) and the 4N final (which probably won't sell out), but maybe throw in a package for the GF for those who might be willing to go to Sydney for that.

So the idea of selling cheaper packages is good but they have to be ones that a reasonable number of people are going to be interested in buying and ones that are going to see people encouraged to go to less popular games they might otherwise not bother with.

 

[Timmah6991]

You posted this on Sportal too:?.

 

[m0nty]

I think a better idea would be combining this idea with club memberships. e.g. a X-game club membership plus an Origin and the GF for slightly more than the cost of X club games.

 

[LESStar58]

The poms struggle to sell most of these games so they need all the cheap deals that can come up with. Murrayfield in particular will be half full at best for both days. Only the GF sells out - sometimes. The other difference is, we have big travelling distances that people aren't used to making for games whereas is Englans it's part of the tradition to travel to places like Wembley every year. If you wanted to do the GF, SOO and the Test this year you'd have to fly to Melbourne, or if from Melbourne you'd have to go to Sydney/Brisbane twice.

The key here is linking poplular events with ones that are not so easy to sell. So this year, for example, you could get a cheaper rate if you get a ticket to the GF, Origin games 1 and 3, because we'll struggle to sell out both, and/or the 4 Nations game at Parramatta. So Sydney fans have a package of games for a cheaper price than buying separately. In Brisbane it would have to be Origin 2 (which will sell out in an hour) and the 4N final (which probably won't sell out), but maybe throw in a package for the GF for those who might be willing to go to Sydney for that.

So the idea of selling cheaper packages is good but they have to be ones that a reasonable number of people are going to be interested in buying and ones that are going to see people encouraged to go to less popular games they might otherwise not bother with.

I thought Murrayfield Magic did quite well? Mate, I'd love to be there!

 

[Coastbloke]

You posted this on Sportal too:?.

...And a couple of other League forums as well..

The more the merrier..

What's with the confused emoticon...??..You don't think I should post in more than one rugby league discussion forum..??..Now it's my turn... :?

 

[Coastbloke]

The key here is linking poplular events with ones that are not so easy to sell. So this year, for example, you could get a cheaper rate if you get a ticket to the GF, Origin games 1 and 3, because we'll struggle to sell out both, and/or the 4 Nations game at Parramatta. So Sydney fans have a package of games for a cheaper price than buying separately. In Brisbane it would have to be Origin 2 (which will sell out in an hour) and the 4N final (which probably won't sell out), but maybe throw in a package for the GF for those who might be willing to go to Sydney for that.

Good point ECT..

I like the idea, but I'm just throwing it out there..

 

[Loudstrat]

Great idea. A package deal. Only problem is the GF sells itself alone, but a ticket for an Origin, test and say a semi final of choice or two club games - why not?

 

[siv]

If you are a member you already get first option to purchase SOO / ANZAC Test and Semi / GF tickets

 

[m0nty]

The problem with this is that there's no incentive to buy the package because it's not as if Origin or finals tickets are alll that hard to come by, especially those played at Homebush. Origin at Homebush gets 75k-80k with thousands of seat unfilled. Very few semi finals at Homebush are anything like sold out, and it's not as if the GF sells out in minutes like an AC/DC concert, you can usually buy a ticket in a relatively leisurely fashion.

With NRL matches at suburban grounds, AFL blockbusters at places other than the MCG, or matches of all codes at the new Swan Street boutique stadium in Melbourne, the scarcity of tickets drives up demand and makes the package deals much more desirable, because otherwise there's a real risk of missing out on a ticket at all.

Packaging up tickets to make them cheaper is one thing, but where the packages really start making the big bucks is if you can introduce the concept of scarcity and high demand. The Fremantle Dockers benefit from this in Perth because they get a fair percentage of West Coast Eagles fans who buy their membership just because they want a seat at the derbies against the Eagles, and they are still on the waiting list to become an Eagles member.

That's where an Etihad-style boutique stadium comes into its own. The Medallion Club packages where you get a dedicated seat for everything at Etihad for a year sell for a fortune. The AFL don't see a lot of that money now but when they inherit ownership of the stadium in 2025 it will be another huge moneyspinner in addition to the AFL memberships, which are a similarly large racket.

 

[brendo]

You posted this on Sportal too:?.

how many of us are on both

 

[Hindyscrack]

I thought Murrayfield Magic did quite well? Mate, I'd love to be there!

I was at murrayfield last year. Stuggling for 30k on each day if I recall.

Lacks atmosphere as fans are in and out all day depending on the games. Seemed to struggle to attract the locals attention. Good for Edinburgh as there was a huge influx of fans over the weekend.

The RFL do a poor job in my eyes, spend a few more pounds and work on the stadium precinct to create an event feel about it, work on the mid game entertainment and they may up the gates. Seems to be losing interest with the SL fans at the moment as well.

On topic, no need for this ticket. Especially with Brisbane origin games, and the Grand Final. They need no help with ticket sales.

More could be done with membership incentives though.

 

[bluey]

I would look at taking the WWC to America every year and promote the crap out of it at a good venue.. It just does not seem to reach any great heights at present

 

[East Coast Tiger]

I would look at taking the WWC to America every year and promote the crap out of it at a good venue.. It just does not seem to reach any great heights at present

I think the profit margin does. And that's what counts, unfortunately. It's a gamble taking it anywhere other than the north of England and possibly as expensive one.

 

[Coastbloke]

I would look at taking the WWC to America every year and promote the crap out of it at a good venue.. It just does not seem to reach any great heights at present

There is off topic and the is off topic... :sarcasm:

 

[Lambretta]

I think a better idea would be combining this idea with club memberships. e.g. a X-game club membership plus an Origin and the GF for slightly more than the cost of X club games.

Yeah, but those games sell out anyway.

Origin and the GF dont need a leg up in tickets sales, it's the smaller games that do.

I'd rather see say half priced entry to any general admission area for any ground to see any team other than your own to go along with a membership.

I remember a few years back being given an NRL ticket for a weekend, which allowed me entry to any ground. So I went to Shark Park to see Cronulla play, someone. It wasnt the Roosters, that's all I remember. But I wouldn't have been there without the incentive of a free ticket.

Fans should still pay something towards seeing a game, but there is available space at most NRL games, so why not try and entice people along that are members of other clubs? After all, we're all fans of the game, so there is a likelihood of a few hundred rocking up to other grounds to see other games.

Imagine say, 300 extra fans per game all season. Even at $10 per entry, that's $3,000 x 8 games = $24,000 x 24 rounds = $576,000.

Thats the equivalent of an additional major sponsor spread between the clubs. 600 fans per game and you've got a million bucks to spread round.

 

[petetheileet]

What would people think bout this idea for Sydney...

a set price, lets just say argument sake $100

gets you 6 GA admission tix to club games in Sydney at any ground subject to sell outs and availability.

as a marketing ploy upgrade it for another $20 for a ticket to either a Sydney Test Match or say the prelim final at Homebush

 

[roopy]

I'd love to see a magic weekend in Sydney, and it wouldn't be that hard to organise.
You just need to schedule all the Sydney sides for a home game on the one weekend and put all the games on at Homebush.
The NSW government should come to the party to get every league fan in the country to travel to Sydney and spend lots of money - so massive amounts of publicity for free, big crowds at Homebush, lots of chances for other events like charity dinners, fan days, etc etc etc.
Just charge one full price admission and you can watch as many games over the weekend as you want - that would get 60k crowds for all three days i reckon.

 

[petetheileet]

^^ Awesome ^^

 

[MsStorm]

I'd love to see a magic weekend in Sydney, and it wouldn't be that hard to organise.
You just need to schedule all the Sydney sides for a home game on the one weekend and put all the games on at Homebush.
The NSW government should come to the party to get every league fan in the country to travel to Sydney and spend lots of money - so massive amounts of publicity for free, big crowds at Homebush, lots of chances for other events like charity dinners, fan days, etc etc etc.
Just charge one full price admission and you can watch as many games over the weekend as you want - that would get 60k crowds for all three days i reckon.

What a great idea. You should contact the NRL with that suggestion and I know that I would fly into Sydney for the weekend if Storm were playing.