I am seeing a lot more Kangaroos stuff at Kangaroos games this year than I have in past years. I am also seeing it out in the street a lot more. This new push is working and it is being helped by the great competitive footy we are seeing on the field. To be honest I am seeing less Wallabies stuff but this is to be expected given the WC has died down and the team has not been in form. In any case, I won't worry about them, only about what the ARL is doing - and FINALLY, they are doing a hell of a lot.
One sucker the ARL have pulled in re; merchandise is myself. Before this year I only ever bought the jersey and one cap. I had two jerseys (one stiped the 2004 one) and one cap. This year, because of the new branding and the extended range I bought;
another jersey
both scarves (I needed them both in Melbourne last night)
the cap.
a Rib Knit beanie
shorts
a standard sized flag.
I would have bought;
a tracksuit jacket
the striped beanie,
stubby holder,
a cotton T-Shirt (hate the silky feel)
and a big "Cape size" flag
...but they were all sold out or out of my size. I will buy these before the next game. I love wearing the gren and gold and finally there is a great range and brand that I can wear. That is why I am buying up big time here. That's what the ARL have in mind.