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MIC Electronics Ltd bags Parramatta League Club order to install 120sqm screen for 3 years
Submitted by editor on February 22, 2010
MIC Electronics Limited (B.S.E Code: 532850), global leader in design, development & manufacturing of LED Video displays & high end Electronic & Telecommunication equipment bagged a 3 year long contract to supply video screen with Parramatta Eels National Rugby League Club through our solid alliance with Sequity Pty Ltd.
MIC has already established its foothold in Australia in the Cricket and Football arena with Video and perimeter screens. The company is now venturing into Australias National Rugby League along with the other sports with its first screen being supplied to the Parramatta Eels.
According to the agreement between MIC & Parramatta League Club, MIC will supply a 120sqm video screen to the club. They are also partnering with Parramatta via Sequity to supply the advertising screens for their future requirements. The revenue generated, however will be shared between the groups.
Commenting on the event Mr. M V Ramana Rao, Chairman & Managing Director, MIC Electronics Ltd said, This contract marks the opening of the strong Australian sporting market
Roh Singh said. the National Rugby League was our key target for Sequity and we are delighted to have secured the NRLs premier team in Parramatta, which arguably has the greatest fan base of all clubs.
Parramatta CEO Paul Osborne said, When we were approached by Roh Singh from Sequity I was immediately excited about partnering with one of the Worlds leading LED suppliers. Knowing we are the first NRL team in to link up with MIC is a real thrill for us and finalising the deal tonight is the culmination of 6 months of work between our two companies. For us, MIC superior product enables us to enhance the quality of our advertising signage and will be a huge bonus for both us and our sponsors. Mr Osborne added, Partnering with MIC continues the wonderful and longstanding relationship between our two countries.