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MIC Electronics Ltd bags Parramatta League Club

FUIFUI_MOIMOI

Juniors
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2,448
http://www.webnewswire.com/node/507899

MIC Electronics Ltd bags Parramatta League Club order to install 120sqm screen for 3 years

Submitted by editor on February 22, 2010

MIC Electronics Limited (B.S.E Code: 532850), global leader in design, development & manufacturing of LED Video displays & high end Electronic & Telecommunication equipment bagged a 3 year long contract to supply video screen with Parramatta Eels National Rugby League Club through our solid alliance with Sequity Pty Ltd.

MIC has already established its foothold in Australia in the Cricket and Football arena with Video and perimeter screens. The company is now venturing into Australia’s National Rugby League along with the other sports with its first screen being supplied to the Parramatta Eels.

According to the agreement between MIC & Parramatta League Club, MIC will supply a 120sqm video screen to the club. They are also partnering with Parramatta via Sequity to supply the advertising screens for their future requirements. The revenue generated, however will be shared between the groups.

Commenting on the event Mr. M V Ramana Rao, Chairman & Managing Director, MIC Electronics Ltd said, “This contract marks the opening of the strong Australian sporting market”

Roh Singh said. “the National Rugby League was our key target for Sequity and we are delighted to have secured the NRL’s premier team in Parramatta, which arguably has the greatest fan base of all clubs”.

Parramatta CEO Paul Osborne said, “When we were approached by Roh Singh from Sequity I was immediately excited about partnering with one of the World’s leading LED suppliers. Knowing we are the first NRL team in to link up with MIC is a real thrill for us and finalising the deal tonight is the culmination of 6 months of work between our two companies. For us, MIC superior product enables us to enhance the quality of our advertising signage and will be a huge bonus for both us and our sponsors.” Mr Osborne added, “Partnering with MIC continues the wonderful and longstanding relationship between our two countries.”
 

Schiltzenberger

Juniors
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416
Is that for a TV Screen or perimeter advertising or both?

I'm confused...

Both by the looks of it.

According to the agreement between MIC & Parramatta League Club, MIC will supply a 120sqm video screen to the club. They are also partnering with Parramatta via Sequity to supply the advertising screens for their future requirements.
 

strider

Post Whore
Messages
79,047
Roh Singh said. “the National Rugby League was our key target for Sequity and we are delighted to have secured the NRL’s premier team in Parramatta, which arguably has the greatest fan base of all clubs”.

oh Roh, you say all the right things
 
Messages
17,663
Was hoping for a decent big screen at the Stadium TBH.

I think this is what it's for isn't it ..... 120 square meters is roughly about 12m x 10m ..... a screen of that size won't be fitting in the leagues club that's for sure. It must be for the Stadium on game days.
 

Gronk

Moderator
Staff member
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78,028
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i think this is a great idea we get a new sponsor and a new tv out of the deal! MIC get exposure not only from the signage but also thousands of potential customers checking out their merchandise on a regular basis its a win win!
led is supposed to be the most energy efficient tv you can get so there might be a cost saving in the stadium electricity bill as well
 

Angry_eel

First Grade
Messages
8,652
Man we are turning really Indian. Surely can't be an accident that we make a deal with Mr Rao and Mr Singh at same time as the bollywood thing.
 

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