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Next TV deal discussion 2028 -

stratocaster

Juniors
Messages
187
And their NBA games are getting about 1% of the population watching. NHL and MLB less. Would you be happy with 270k watching NRL games on FTA?

The country with 340 million people had 700k watching their nationally televised NHL game on a Sunday night. Oversaturation has a clear and obvious impact.
We already have mid-week Thursday night games that average 600-700k this year. By what logic would you think that Monday night would only average 270k?

An individual NBA game might get 1% watching - ESPN gets about 2 million a game. But games are also targeted to specific markets. Across a whole season, about 90 million unique Americans - about a quarter of the population - will have watched the NBA. You need to keep in mind not everybody loves sports, let alone the NBA. So I don't think they're doing as bad as what you think.

The NBA makes about $7 billion USD annually on its broadcast deals which started last year. Per capita it's roughly about $20 USD per person - these are just rough figures going forward.

At the moment the NRL is on $400 million AUD annually - about $282 million USD - 4% of the NBA deal for a country with 7.7% of the population size. Per capita it's about $14 AUD per person.

That said the USA is simply a big TV market so broadcast deals gets inflation from that fact alone.

But the NRL's deal was signed in 2021. The NBA deal was signed in 2024 and runs to 2036.

If the NRL's new deal is worth $540,000,000 USD a year - about $763 million AUD, then it will match the NBA's deal per capita.

If it's less than 9 years, then there'll be another renegotiation before the NBA renegotiates and it could go higher again.

The AFL's current deal is $643,000,000 AUD ($454 million USD) through to 2031. That's about $23.80 AUD per capita or $16.84 USD - which sits it behind the NBA.

For comparison, the NFL's deal is $10 billion a season through to 2033 - $28.57 USD per capita. To match that, AFL & NRL need to get about $772 million USD annually from their broadcast deals - about $1 billion AUD a season.
 
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storm1999

Juniors
Messages
372
I said MEANINGFUL international games.
"Meaningful" is a subjective term. Anyone who has represented Australia or Ireland in IR would tell you it has meaning to them.

Union fans would say League International games are not meaningful compared to Bledisloe Cup tests so everything is relative.
 

stratocaster

Juniors
Messages
187
"Meaningful" is a subjective term. Anyone who has represented Australia or Ireland in IR would tell you it has meaning to them.

Union fans would say League International games are not meaningful compared to Bledisloe Cup tests so everything is relative.
No, meaningful can be both subjective and objective.

In an objective way it can mean things like meaningful in terms of ratings. How many people watch it on TV? For instance, would it outrate Tipping Point? Meaningful say in terms of Australian culture. Does it resonate with the public the way the Rugby League State of Origin or NSW vs Tasmania Fumble of Origin does? Does the country at large care about the result of the match of a made up sport?

For instance, people can remember the teams who won the NRL & AFL grand final 10, 20, 50, even 100 years ago.

Will anyone remember who won the Southern States vs Gaelic Football in 2026 50 years from now? 20? 10? 5? 1 even?
 

i0Nic

Juniors
Messages
1,459
"Meaningful" is a subjective term. Anyone who has represented Australia or Ireland in IR would tell you it has meaning to them.

Union fans would say League International games are not meaningful compared to Bledisloe Cup tests so everything is relative.
How is it meaningful when:

- there’s no actual “international rules” governing body or members (there is in rugby league)
- games are organised adhoc at best (rugby league internationals are planned and structured including a World Cup)
- it’s not actually the sport that the professionals are paid to play which is Aussie rules, it’s just some sort of hybrid. It’s like getting rugby league players to have a go at American football international games (rugby league players actually playing rugby league during international games)
- Therefore it's not elite level football of any kind, it's Irish players and Aussie players having a crack at a completely different sport. Totally mickey mouse, who would pay to watch that.
- the game is just a hybrid exhibition game no different to other hybrid exhibition games that get played that don’t hold much weight for anything

Don’t compare Fumble international rules joke to rugby league internationals. Rugby league may not have as diverse or wide spanning international presence as Union but it’s actually got a true international presence unlike Fumble
 
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Messages
657
hockey nights tues and thurs
You’re talking about baseball and basketball mainly. Not the most physical games on earth. Gridiron maybe but their season is a lot shorter. Unless you want to cut the league season by plenty that’s a pretty big physical toll on players.

The other thing is you can just know that certain teams won’t have five day turnarounds (Broncos in particular). It is going to create another round of inequity.
 

taipan

Referee
Messages
22,770
I've always thought Nauru could give AFL some international competition on paper without bastardising the rules.
Imagine 600 to 1 behind in favour of the singletted white guys would have their fans wetting themselves with excitement.
Today Nauru the next the Galapagos Islands. The sky is the limit.
 
Messages
1,940
Incorrect. Australia and Ireland are resurrecting the International Rules series.
a) I love the use of the word "resurrecting", alternatively you could have said " resuscitating".

b) do they really have a soccer goal net strung up between the two middle posts and a goalie in international rules ?
 

Desert Qlder

First Grade
Messages
9,997
c99f8555640347f58c2a5335b97b2712
 

insert.pause

First Grade
Messages
7,030
There’s a snippet in Websters column claiming rival networks are wary of ten & paramount who are believed to be a genuine chance at securing games. Paramount Global boss Kevin Maclennan will be in Australia later this month, after attending Vegas games earlier this year.
 
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