Personally I always felt that the NYC was just Presidents Cup with younger players and a TV deal. If expansion into lesser markets is a target, perhaps rather than have Reserve Grade as a bunch of big non-NRL Sydney Leagues Clubs, perhaps move them into areas suggested by RL1908?
I think it has appeal, but it would be hard to bring to reality - money is an issue for a start, and at the moment the NRL clubs are developing the NYC players, so there would have to be a shift in thinking if the NYC clubs were all non-NRL clubs.
It works in the USA (NFL & College) but there is over 80 years of history behind it, much bigger population/economy, no competing code, and the Colleges are obviously independent and financial powerhouses in their own right.
I can't really see the NYC being 16 non-NRL clubs, but I honestly think it could generate more interest than the current NYC model, and give non-NRL clubs/areas something. But the NYC is not just clubs/brands etc., it is primarily about development - would the 16 non-NRL clubs do as good a job as the current NYC clubs?
Still would love the NYC to be non-NRL teams like USA College football. That would be a 2nd tier that would offer appeal and interest.