GWS/Suns did a real number on AFL average attendance, but NRL attendance growth has been nothing short of amazing since coming back from COVID
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Indeed
NRL 1998 Year 1 = 31.5% of AFL average
NRL 2005 Year 8 = 46.12% of AFL average - set the resistance line - hits it again in 2010 & 2012
NRL 2019 Year 22 = 42.8% of AFL average
NRL 2022 Year 25 = 52.64% of AFL average
Basically 2022:
When the NRL recovers from post-Covid, it's the 4th highest average ever
When the AFL recovers from post-Covid, it's the worst average since 1996 - before the NRL
NRL 2025 Year 28 = 56.93% - record average and closest the gap has ever been
AFL 2025 Year 28 = 36,986 = 2008 average -basically where it was 17 years ago
The future:
The Perth Bears will pull the average down but they'll only have a 5% pull down factor over the entire league's averages. I think they should consider having their biggest game at Optus
Bulldogs, Roosters, Dolphins, Knights, Titans, Rabbitohs, Eels - not restricted by stadium capacity in the medium term - will keep growing
Cowboys - closer to maximum but still has room to grow
Panthers - will get new stadium uplift
Tigers, Dragons - will get stadium redevelopment uplift and can go furthers with some centralisation to SFS
Storm - still have room to grow before they meet consistent sell outs like the Warriors. As someone said elsewhere - substitute just 1 AAMI park game with 1 double header at the MCG during AFL gather round - Storm vs Broncos & Sharks vs Warriors - get a 70k to 90k crowd - their average jumps to 30k automatically.
New Zealand - capacity - need an Eden Park game to breakout
Broncos - close to capacity - need a Suncorp increase or stadium members resell program
Sea Eagles - capacity - give up 1 home game to boost averages past 17k
Raiders - need a better stadium
Sharks - need a better stadium, won't get it. Relocate games to the Central Coast/SFS or Adelaide
There's nothing there that is a major restriction that's going to stop the league's crowd average from continuing to grow with the right management plan.