Caped Crusader
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Which both DC and Marvel have recently stopped doing and have gone back to the original numbering. They realised the strategy was actually hurting themComics have been dead for a long time.
The only gimmick they left have is constantly rebooting each line so people will buy #1 issues.
DC have actually had very good sales over the last 10 years or so, comparatively to the other producers. The paper sales have nosedived of course but digital traffic is going strong.