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Is it time to relocate the following……

dannlarusso

Juniors
Messages
36
I'm a Producer at a Brand Agency and topics like these actually excite me...

I would hate to cede the GC to AFL, even if it meant relocation to Ipswich. I see them as Queensland's Wests Tigers, with the club struggling to be an attractive destination for promising talent, even if said players grow up in that catchment.

I think the branding needs a lot of work, and not necessarily in the form of a new name. The club lacks any sort of personality, and I would argue is the most anonymous of the NRL teams. There's no great history to fall back on (Dragons, Roosters, Rabbitohs, Broncos), no rabid fanbase, even if they're in hibernation due to lack of success (Dogs, Wahs, Knights, Parra) and don't represent any particular class of fan or proud area (Raiders, Roosters, Cowboys). There's nothing to love, and there's nothing to hate - they just exist.

Team colours and logo alone would go a fair way in giving them a unique identity which I would argue they lack. The sky blue/sand theme is as anonymous as the generic and boring AI generated logo they currently use. The "Titans" mascot is no doubt a cool name, but feels soulless with how it's presented.

Overall I'd argue the club needs to shift direction in a few ways:

1. Recruitment needs an overhaul.
Utilise their juniors and stop the flow of promising young talent being snapped up by other teams (Melbourne Storm, Brisbane/Phins).

2. New coach.
A Ricky Stuart, Wayne Bennett-esque siege mentality coach with the "us against them" narrative. They need an edge here as much as everything else.

2. New strip, colours and logo.
Thinking about it for 5 seconds, I would go with branding similar to that of the LV Raiders in the NFL. Black, silver and white. Something radically different to the rest of the league and unique. Give them an edgy, simplified Spartan helmet logo and drop the wordmark like the Dolphins, Rabbitohs and Panthers. Make the jerseys and apparel cool to wear, even when the team isn't riding high on the ladder.

Just a thought.. and a way to kill time in the office.
 

BuffaloRules

Coach
Messages
16,513
I'm a Producer at a Brand Agency and topics like these actually excite me...

I would hate to cede the GC to AFL, even if it meant relocation to Ipswich. I see them as Queensland's Wests Tigers, with the club struggling to be an attractive destination for promising talent, even if said players grow up in that catchment.

I think the branding needs a lot of work, and not necessarily in the form of a new name. The club lacks any sort of personality, and I would argue is the most anonymous of the NRL teams. There's no great history to fall back on (Dragons, Roosters, Rabbitohs, Broncos), no rabid fanbase, even if they're in hibernation due to lack of success (Dogs, Wahs, Knights, Parra) and don't represent any particular class of fan or proud area (Raiders, Roosters, Cowboys). There's nothing to love, and there's nothing to hate - they just exist.

Team colours and logo alone would go a fair way in giving them a unique identity which I would argue they lack. The sky blue/sand theme is as anonymous as the generic and boring AI generated logo they currently use. The "Titans" mascot is no doubt a cool name, but feels soulless with how it's presented.

Overall I'd argue the club needs to shift direction in a few ways:

1. Recruitment needs an overhaul.
Utilise their juniors and stop the flow of promising young talent being snapped up by other teams (Melbourne Storm, Brisbane/Phins).

2. New coach.
A Ricky Stuart, Wayne Bennett-esque siege mentality coach with the "us against them" narrative. They need an edge here as much as everything else.

2. New strip, colours and logo.
Thinking about it for 5 seconds, I would go with branding similar to that of the LV Raiders in the NFL. Black, silver and white. Something radically different to the rest of the league and unique. Give them an edgy, simplified Spartan helmet logo and drop the wordmark like the Dolphins, Rabbitohs and Panthers. Make the jerseys and apparel cool to wear, even when the team isn't riding high on the ladder.

Just a thought.. and a way to kill time in the office.

I agree that the Titans colours, strip and logo are pretty poor compared to most other teams ..

Of course ..the main thing they have lacked is on field success and this is critical to any team’s popularity , but particularly one that is still really in its infancy, …until you get this right, the rest is just window dressing …

They don’t actually have that bad a team on paper, and Des has a history of getting clubs into finals … I dont really know what the problem is since he has been there , but they just continue to disappoint..
 

dannlarusso

Juniors
Messages
36
I'm a Producer at a Brand Agency and topics like these actually excite me...

I would hate to cede the GC to AFL, even if it meant relocation to Ipswich. I see them as Queensland's Wests Tigers, with the club struggling to be an attractive destination for promising talent, even if said players grow up in that catchment.

I think the branding needs a lot of work, and not necessarily in the form of a new name. The club lacks any sort of personality, and I would argue is the most anonymous of the NRL teams. There's no great history to fall back on (Dragons, Roosters, Rabbitohs, Broncos), no rabid fanbase, even if they're in hibernation due to lack of success (Dogs, Wahs, Knights, Parra) and don't represent any particular class of fan or proud area (Raiders, Roosters, Cowboys). There's nothing to love, and there's nothing to hate - they just exist.

Team colours and logo alone would go a fair way in giving them a unique identity which I would argue they lack. The sky blue/sand theme is as anonymous as the generic and boring AI generated logo they currently use. The "Titans" mascot is no doubt a cool name, but feels soulless with how it's presented.

Overall I'd argue the club needs to shift direction in a few ways:

1. Recruitment needs an overhaul.
Utilise their juniors and stop the flow of promising young talent being snapped up by other teams (Melbourne Storm, Brisbane/Phins).

2. New coach.
A Ricky Stuart, Wayne Bennett-esque siege mentality coach with the "us against them" narrative. They need an edge here as much as everything else.

2. New strip, colours and logo.
Thinking about it for 5 seconds, I would go with branding similar to that of the LV Raiders in the NFL. Black, silver and white. Something radically different to the rest of the league and unique. Give them an edgy, simplified Spartan helmet logo and drop the wordmark like the Dolphins, Rabbitohs and Panthers. Make the jerseys and apparel cool to wear, even when the team isn't riding high on the ladder.

Just a thought.. and a way to kill time in the office.

raw
 

ThornlieBear

Juniors
Messages
376
I'm a Producer at a Brand Agency and topics like these actually excite me...

I would hate to cede the GC to AFL, even if it meant relocation to Ipswich. I see them as Queensland's Wests Tigers, with the club struggling to be an attractive destination for promising talent, even if said players grow up in that catchment.

I think the branding needs a lot of work, and not necessarily in the form of a new name. The club lacks any sort of personality, and I would argue is the most anonymous of the NRL teams. There's no great history to fall back on (Dragons, Roosters, Rabbitohs, Broncos), no rabid fanbase, even if they're in hibernation due to lack of success (Dogs, Wahs, Knights, Parra) and don't represent any particular class of fan or proud area (Raiders, Roosters, Cowboys). There's nothing to love, and there's nothing to hate - they just exist.

Team colours and logo alone would go a fair way in giving them a unique identity which I would argue they lack. The sky blue/sand theme is as anonymous as the generic and boring AI generated logo they currently use. The "Titans" mascot is no doubt a cool name, but feels soulless with how it's presented.

Overall I'd argue the club needs to shift direction in a few ways:

1. Recruitment needs an overhaul.
Utilise their juniors and stop the flow of promising young talent being snapped up by other teams (Melbourne Storm, Brisbane/Phins).

2. New coach.
A Ricky Stuart, Wayne Bennett-esque siege mentality coach with the "us against them" narrative. They need an edge here as much as everything else.

2. New strip, colours and logo.
Thinking about it for 5 seconds, I would go with branding similar to that of the LV Raiders in the NFL. Black, silver and white. Something radically different to the rest of the league and unique. Give them an edgy, simplified Spartan helmet logo and drop the wordmark like the Dolphins, Rabbitohs and Panthers. Make the jerseys and apparel cool to wear, even when the team isn't riding high on the ladder.

Just a thought.. and a way to kill time in the office.
That a long way of saying, keep the titans name, update the logo and bring back the Giants jersey.
 

Bulldog2020

Juniors
Messages
107
Sharks will never relocate whilst member owned. They would need to go broke. Get bailed out by private owners who then sell/move it.

Privately owned Teams are far more vulnerable to the Owners deciding to move.

Think Manly is most likely as the only privately owned Sydney Team.
Apart from them is it only Broncos Melbourne, Gold Coast and Warriors who have private ownership? Can't see any of them moving
 

ground zero

Juniors
Messages
390
Sharks will never relocate whilst member owned. They would need to go broke. Get bailed out by private owners who then sell/move it.

Privately owned Teams are far more vulnerable to the Owners deciding to move.

Think Manly is most likely as the only privately owned Sydney Team.
Apart from them is it only Broncos Melbourne, Gold Coast and Warriors who have private ownership? Can't see any of them moving
Haha Sharks in the pretend club that the developers said will gift them 300 million and got Jack Shit. Club gonsi probably be a Kmart. or Big W..
 
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