2023-2028 next tv deal discussion

[Steel Saints]

Have to hand it to the AFL, incredibly good deal. Foxtel are paying on potential to some extent though, with a clear targeting of SA/WA households for take up on STB or Kayo. The only problem with that strategy is it might drive fans back to their local leagues in those states which are still strong. But generally speaking Foxtel wins out over the long term. It always does, and they have until 2031 to do it.

I think it's smart to deal away in that length of time. It's so far ahead the NRL's deal that they can absorb any catch up if that happens. Moving Nth Melbourne to Tassie would be the ideal outcome, with a 19th franchise less ideal money wise but they can afford it now.

I am the biggest NRL bull on tv rights but I can't see them eclipsing this. But it's not just the NRL that should be worried, the impact on other sports to compete against this firepower is almost non-existent, union, soccer, netball and a few others. Cricket might even be vulnerable too unless they get their issues with Ch7 sorted.

Without delving too much into their deal, the one negative I would find is the length of it which is 7 years. IMO, 5 years is probably more the ideal length.

They have tied themselves down with 'traditional media' or whatever you call it, until 2031. In the last five to ten years, streaming services have emerged like Optus, Amazon Prime, Stan and Paramount +. Also EPL has gone to Optus, Rugby to Stan Sport, Swimming to Amazon Prime and the A League to Paramount +.

So what other changes will occur in the media landscape in the next 5 to 10 years? I hope the NRL and the commission are wide awake.

 

[Colk]

Without delving too much into their deal, the one negative I would find is the length of it which is 7 years. IMO, 5 years is probably more the ideal length.

They have tied themselves down with 'traditional media' or whatever you call it, until 2031. In the last five to ten years, streaming services have emerged like Optus, Amazon Prime, Stan and Paramount +. Also EPL has gone to Optus, Rugby to Stan Sport, Swimming to Amazon Prime and the A League to Paramount +.

So what other changes will occur in the media landscape in the next 5 to 10 years? I hope the NRL and the commission are wide awake.

That’s only a negative though if other codes or sports go down that line. Like , for instance, do you think that we’re smart enough to do a deal down that line seeing that we’re seemingly embedded to Foxtel.

 

[Wb1234]

That's nothing to be proud about. The reason it's so high is because many of our clubs don't generate enough revenue to stand on their own feet. Every cent that's wasted on propping up a financially unviable NRL club is one less cent spent on growing the game at grassroots level. Fumbleball are investing millions at the grassroots level and it has paid dividends. They're at least 30 years ahead of us and widening the gap.

Look at where RU was in 2002 and how far they've fallen over the last years. That could happen to our game.

Of course it’s something to be proud of

vlandys has ensured all nrl clubs are very well funded unlike gill the dill whilst also making losses

shame he’s leaving so early I was enjoying his time as afl boss

 

[Wb1234]

A

A couple of weeks ago I saw Victorians in the comments section of an article threatening to stop watching the game if Saturday games were exclusive to Foxtel. It'll be interesting to see if they follow through with their threat.

It’s only for 8 weeks so nothing

 

[Wb1234]

Paramount would be better if they did pitch in with $6bn over ten years for AFL.

I can't see Stan rocking the boat given nine and fox are tied at the hip for NRL.

Sure you can’t bc you are an afl fan

but in the real world stan are going to help rugby league to a massive pay day

but hey you have a few years to enjoy the limelight

 

[Wb1234]

Will they though? Nine are tighter than Foxtel. We have to hope for another streaming service

They just offered 500 million for the second highest rating sport

just looking at the ratings foxtel gets for league they must be salivating on being the actual home of rugby league

 

[The_Wookie]

No it said $550m cash and contra = $3.85b
Telstra was $50m a year in the old deal = $350m should this be included is for debate. But I will leave it here for this discussion

There is $4.2billion there
The extra is likely this from the Gills statement on the AFL website

• Through this new deal Telstra will be building on their investment into Marvel Stadium and extending into innovation and our digital offerings through the AFL / AFLW apps and all 18 clubs’ websites.

They have chosen to include Telstra which is fine but in comparing the 2 deals. It is

FTA
Pay TV payment

That is it, We only know the cash/Contra split of Channel 9.
So you can't say who is getting what cash because the split is unknown. So hence why I asked for the links to the cash and contra split Given that f**kwit for the West is so adament it shouldn't be too hard to produce.

The AFL statement clearly gives it as 4.5b and the CEO clearly said north of 4 billion in cash.

You exclude what you want, but Telstra was included in the AFLs rights sale. It was not included in the NRLs. Note that Radio rights were included in the NRLS media sale, they are not in the AFLs.

Also Note that the NRLs $90m Telstra deal is understood to involve a range of elements, including a cash component of at least $60 million and a range of other offsets and inputs by Telstra.

 

[Canard]

With the amount of streaming services out there currently, I'd say we are going to see a lot of consolidation/closure in this sector over the next few years.

I can't see Stan surviving.

 

[mongoose]

Without delving too much into their deal, the one negative I would find is the length of it which is 7 years. IMO, 5 years is probably more the ideal length.

They have tied themselves down with 'traditional media' or whatever you call it, until 2031. In the last five to ten years, streaming services have emerged like Optus, Amazon Prime, Stan and Paramount +. Also EPL has gone to Optus, Rugby to Stan Sport, Swimming to Amazon Prime and the A League to Paramount +.

So what other changes will occur in the media landscape in the next 5 to 10 years? I hope the NRL and the commission are wide awake.

the whole problem with the code and v'landys though is that are they even independent of News ltd? it wont matter what options are available if News is pulling the strings in the background

 

[Colk]

Of course it’s something to be proud of

vlandys has ensured all nrl clubs are very well funded unlike gill the dill whilst also making losses

shame he’s leaving so early I was enjoying his time as afl boss

Well it is not really. All it means is that clubs don’t actually attempt to grow their business

 

[Colk]

They just offered 500 million for the second highest rating sport

just looking at the ratings foxtel gets for league they must be salivating on being the actual home of rugby league

But that is based on the idea that we will ever be giving what we are worth or thinking that they are ever going to have to. We have been shown up on every TV negotiation and that’s including your man.

 

[Steel Saints]

That’s only a negative though if other codes or sports go down that line. Like , for instance, do you think that we’re smart enough to do a deal down that line seeing that we’re seemingly embedded to Foxtel.

When the time comes to negotiate the next deal, the NRL needs to be open, transparent and take their time. Also don't do any long term deals during a crisis..Don't go behind someone's back like Dave Smith did with Fox, or don't rush into a deal with Fox like PVL did.

Have a proper tender process where you tell the marketplace that all parties are a chance to bid for the next NRL media rights. It's not that fricken hard. Give the marketplace an opportunity and stop playing silly buggers.

Then we will know the true worth of the NRL media rights.

PS: my post is a resembling something from the movie, Gremlins.

 

[Colk]

the whole problem with the code and v'landys though is that are they even independent of News ltd? it wont matter what options are available if News is pulling the strings in the background

Exactly. The only way we are ever going to reach our potential is having somebody completely outside of the mechanics of the game m or outside News Limited’s sphere of influence. That would mean somebody who isn’t Australian or at the very least not from our code.

The question then is would they be able to sustain the constant barrage of criticism and pressure they will receive from News Limited because they would obviously see him or her as a threat. Also, we need to extricate ourselves from Foxtel. I think the likelihood is extremely low based on how compliant and weak we are

 

[Colk]

When the time comes to negotiate the next deal, the NRL needs to be open, transparent and take their time..Don't go behind someone's back like Dave Smith did with Fox, or don't rush into a deal with Fox like PVL did.

Have a proper tender process where you tell the marketplace that all parties are a chance to bid for the next NRL media rights. It's not that fricken hard. Give the marketplace an opportunity and stop playing silly buggers.

Then we will know the true worth of the NRL media rights.

Under normal circumstances, including anybody with half a brain in charge, I agree that shouldn’t be hard. My fear is that we are either so fearful and compliant of News Limited or they are pulling the strings, therefore we need a few people outside of the game and are not weighed down by this fear or compliance

 

[Steel Saints]

I

Under normal circumstances, including anybody with half a brain in charge, I agree that shouldn’t be hard. My fear is that we are either so fearful and compliant of News Limited or they are pulling the strings, therefore we need a few people outside of the game and are not weighed down by this fear or compliance

Like I said in my previous post, the NRL needs to be open and transparent, and give everyone in the marketplace an equal opportunity to bid. If the NRL follow the tender process correctly, then win or lose, Nine and/or Fox should have nothing to complain about.

 

[The_Wookie]

They just offered 500 million for the second highest rating sport

just looking at the ratings foxtel gets for league they must be salivating on being the actual home of rugby league

Likely no competitive tension from Seven next time around to boost though, unless Seven develop their own streaming service in the meantime. Who knows what Paramount will be up to in 5 years. Nine/Stan will go hard though, so will Fox.

 

[Colk]

Likely no competitive tension from Seven next time around to boost though, unless Seven develop their own streaming service in the meantime. Who knows what Paramount will be up to in 5 years. Nine/Stan will go hard though, so will Fox.

I had to laugh when you say go hard. They have never gone hard nor have we made them go hard at the rights

 

[Iamback]

The AFL statement clearly gives it as 4.5b and the CEO clearly said north of 4 billion in cash.

You exclude what you want, but Telstra was included in the AFLs rights sale. It was not included in the NRLs. Note that Radio rights were included in the NRLS media sale, they are not in the AFLs.

Also Note that the NRLs $90m Telstra deal is understood to involve a range of elements, including a cash component of at least $60 million and a range of other offsets and inputs by Telstra.

For the 800 time. For the slow f**ks on here:

• In addition, our partnership with Telstra is extending and by the end of this agreement we will have celebrated 30 years with Telstra as our digital and technology partner, connecting fans to the game they love anywhere, anytime on any platform.
• Through this new deal Telstra will be building on their investment into Marvel Stadium and extending into innovation and our digital offerings through the AFL / AFLW apps and all 18 clubs’ websites.

Statement from AFL CEO Gillon McLachlan on historic new broadcast rights agreement

AFL CEO Gillon McLachlan today announced a historic broadcast deal for the AFL

www.afl.com.au

The statement from the CEO on the AFL official website states they are extending with Telstra as part of the deal

For the slow ones again:

In addition, our partnership with Telstra is extending and by the end of this agreement we will have celebrated 30 years with Telstra as our digital and technology partner, connecting fans to the game they love anywhere, anytime on any platform.

It is a statement in writing by the CEO on the official website and it is wrong?

Now on to Telstra $90m for NRL. Thank you for that I had wondered what it was, Safe to say AFL is getting atleast the same?

So you add $90m to the $550m that Fox/Ch7 are paying and you get $640m

And what has been reported is the AFL deal? $643m a year!

Good luck to them, I don't begrudge them but as I expected it wasn't a like for like comparison between the 2

 

[The_Wookie]

For the 800 time. For the slow f**ks on here:

• In addition, our partnership with Telstra is extending and by the end of this agreement we will have celebrated 30 years with Telstra as our digital and technology partner, connecting fans to the game they love anywhere, anytime on any platform.
• Through this new deal Telstra will be building on their investment into Marvel Stadium and extending into innovation and our digital offerings through the AFL / AFLW apps and all 18 clubs’ websites.

Statement from AFL CEO Gillon McLachlan on historic new broadcast rights agreement

AFL CEO Gillon McLachlan today announced a historic broadcast deal for the AFL

www.afl.com.au

The statement from the CEO on the AFL official website states they are extending with Telstra as part of the deal

For the slow ones again:

In addition, our partnership with Telstra is extending and by the end of this agreement we will have celebrated 30 years with Telstra as our digital and technology partner, connecting fans to the game they love anywhere, anytime on any platform.

It is a statement in writing by the CEO on the official website and it is wrong?

Now on to Telstra $90m for NRL. Thank you for that I had wondered what it was, Safe to say AFL is getting atleast the same?

So you add $90m to the $550m that Fox/Ch7 are paying and you get $640m

And what has been reported is the AFL deal? $643m a year!

Good luck to them, I don't begrudge them but as I expected it wasn't a like for like comparison between the 2

Statement isnt wrong, your comprehension of it is.

That 90 million is a 5 year NRL deal to 2027. 12m cash and 6m contra per year. Not 90m per year.

and for the 800th time - ITS PART OF THE BROADCAST DEAL. Not a separate deal, not a naming rights deal with contra shoved in.

The entire deal is extending with all partners. Im sure you know that Telstra, Fox and Seven have had the rights together since 2012.

The AFL are getting the same amount from Toyota for naming rights as the NRL are for both NRL/NRLW naming rights AND a tech partnership.

Now if you want to add the Telstra amount - which wasnt part of the NRL rights agreement - to the NRL rights for balance you have to add the AFLs naming rights agreements - which are 18m a year from Toyota (AFL) and 2-3m a year from NAB (AFLW).

 

[Get Rid of The Donkeys]

Communications minister, opposition lash anti-siphoning laws after AFL rights deal signed

A day after the AFL landed a $4.5 billion TV rights deal, Michelle Rowland and her opposition counterpart Sarah Henderson want the broadcast rights laws reviewed.

www.theage.com.au

The review will be conducted by her department and which will, she said, “give all Australians the chance to enjoy live and free events of national and cultural significance”.​

Since when is AwFuL "of national and cultural significance"?

Queenslanders and New South Welshmen couldn't give a f**k about the game. More than 50% of Australians live in Queensland and NSW.