Wowzers, that's incredible.
Any ideas how they do it? Their team is average yet they sell out every game including thier trail .
Do they have a different game day experience to Aussies clubs ? Cheaper tickets ?
As said above, presold memberships. As well as having a great atmosphere, means people still want to attend even when they're not doing well. Interested to see how it goes next year. If they can maintain the atmosphere and attendance culture, it's a playbook that every team should try to copy.
You just need a modest stadium, that feels full with 20-30k there and some form. Bulldogs form right now would be perfect to do this for
next year. Unfortunately they play out of Accor. If they had an Allianz (or even a more intimate Accor) to sell 25k memberships to, I could see them doing even better than the Warriors this year, in terms of average.
Also to add to this. The Warriors fans are generally quite good at making an atmosphere themselves. Add in a little bit of the marketing department bringing in traditions and other things to build atmosphere, like the song after every win and you're on to a winner.
Take the Titans for example. Perfect sized stadium, bit of form and the marketing department of the club doing a good job with creating an atmosphere and we'd be averaging 20k in down years as well and selling out seasons we're in the top 8. Just need that one successful season to kickstart it.