Frank Burge
Juniors
- Messages
- 256
What are you talking about , that is the run time of each program calculating minutes by multiplying 1.5 is wrongYes but that doesn't allow for extra ad space. 1.5 is much easier to make
What are you talking about , that is the run time of each program calculating minutes by multiplying 1.5 is wrongYes but that doesn't allow for extra ad space. 1.5 is much easier to make
What are you talking about , that is the run time of each program calculating minutes by multiplying 1.5 is wrong
I watched the Swans game and they had an ad break after every goal, every couple of minutes.Ok use your 1.35 figure
Now add up how many commercials are in both programs
Then you will see what is more value to networks
I was correcting the above post regarding how he was calculating minutes , nothing to do with ad breaks or valueOk use your 1.35 figure
Now add up how many commercials are in both programs
Then you will see what is more value to networks
I was correcting the above post regarding how he was calculating minutes , nothing to do with ad breaks or value
t the way he calculated was wrong . He has to use the correct formula otherwise how can you make a good call on perceived valueThe post was comparing the value's though
those figure are wrong and has been debunked before,
AFL on Fox approx 155 min run time , NRL on Fox 115 min run time . So a multiplier of 1.35 not 1.5. 4 x nrl games = 3 x af
I watched the Swans game and they had an ad break after every goal, every couple of minutes.
I watched the NRL game later and they had an ad break after some, not all, of the tries. Maybe every 10 minutes.
Next FTA has to have more advertising, we should be doing what the Car Racing does and have picture and picture advertising, we could do that after every try, scrum, drop out ..etc
Thats right, it was pointed out here that we were basing our calculations on match play time, not the broadcast time. Adjustments had to be mad.
AFL matches = 207 matches * 155 minutes per match * 397,000 average viewers / 60 = 212,295,750 hours
NRL matches - 204 * 115 minutes * 483,000 / 60 = 188,853,000 hours (88%)
feel free to correct the calculations.