Danish
Referee
- Messages
- 32,019
The NRL would be bonkers to start their own production house. The market is not big enough to justify it and from a business perspective it’s not a core competency.
Also, Foxtel and channel 9 utilise their equipment and talent in other areas during the off season, something I doubt the NRL could do.
They don’t need to. Optus or Telstra will do it for them.
More likely though just the threat of those guys doing it would be enough to ensure Foxtel continues to pay whatever the NRL asks for coverage, even if they reduced the rounds.
Let’s not forget most non-Aussie internationals and rep games tend to rate about as well as your average random NRL Saturday night clash on Pay TV. So reduces NRL games replaces with more rep fixtures would actually work for Fox. Fox also cares much less about ratings than they do about subscriptions, and losing the NRL would cost them a shit tonne in lost subscribers