He wasnt saying FTA doesn't add important value to NRL, but exclusive FTA with CH9 does not have to be our future. If we can get a better FTA outcome, either financially or for the good of the game by approaching FTA in a different way then now is the time.
Ch 9 doesn't have to be the future. The NRL doesn't have to be beholden to them the way it seems to be. Why are they though? Because the League has put the majority of the rugby league's revenue source into broadcast rights and gambling, and also, constantly relies on Nine for advances on payment.
The NRL have compromised the ability for clubs to generate revenue with scheduling decisions to appease the broadcasters. I've said it for years - they should've given them an exclusive FNF, SatNF and a Sunday news lead-in, and made the other 5 matches crowd-friendly day games on saturday and sunday.
Instead, they've flogged every game to a stand-alone time-slot and some brain-f**k shit times like 8pm thursday (school night and winter) and 6pm friday (peak travel time) just to eck out a bit more value and reliance on broadcasters. where to now? wednesday footy? tuesday night footy? Apart from these nights and an extra game a week from expansion, the NRL has exhausted much of its broadcasting rights generating ability.
Australian financial backers wouldn't go anywhere near the NRL. They had to go OS where there was more appetite for risk, and came back with $250m. In contrast, Oz banks were happy to give the AFL $500m.
Until they get their shit together and show it can financially run the organisation and the game, and also, enable clubs to generate some of their own revenue, then Marks will continue to play hard publicly.
The NRL allowed this dynamic to eventuate.
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