TheRam
Coach
- Messages
- 13,884
I actually read all this and you bring up some good points. We accept mediocrity too often, 100% we do. I'm not sure AFL is going to take over the country like you say... Firstly the game seems very anglo to me, a lot like Cricket in this country and therefor doesn't represent modern multicultural Australia. Yes some of their teams have a token African or Muslim but they stick out like a sore thumb amongst all the privileged Aussie as vegemite white kids. I also think AFL games are too long for the average millennial/zoomer attention span.
I know the current cultural trends are to move away from brutal/physical sports but I think its in our nature to want to watch gladiatorial contests. There will always be a place for them - just look at the explosion in popularity of UFC over the last decade with only minimal marketing in this country. Also one of the biggest names in that sport is a League tragic who played in the Dragons system.
I hope you are right and I am totally wrong, but something tells me that the AFL will end up bridging that white Anglo image through a zealous and full on expensive and years long add campaign and junior recruitment initiatives when they are ready and see the need for it to go the final mile in conquering the whole nation as they do and have the money that we don't to do so.
As for the game being too long it hasn't stopped them till now and so I don't think that it will be a problem in the future and is actually their biggest advantage over us for the networks and sponsors. Also look at the NFL, 4 hours of boredom compared to our sports, but they are the biggest thing in the freakin world. hasn't stopped the kids loving that sport.
In a world that has made Macca's the number one burger joint in the world, taste and logic is irrelevant. Marketing and packaging is the name of the game and the AFL have all the money to market the best in Australia and have packaged their product from game day experience, to kiddy friendly for the mummies to except, to hot sexy athletes for girls and women to swoon over. We are still playing in parks and calling them the 8th wonder of the world ffs!
More like the 8th blunder of the world! Can we be any more stupider?