How the AFL boosts its numbers to sell its game

[ucantseeme]

The AFL motto:

Perception is everything. Reality is an aquired taste.

 

[LeagueXIII]

Unfortunately perception is very important. In this regard AFL is perceived as a game going forward and we are a game going nowhere. This is Gallop's fault as the leader, though I'm sure it has been News Ltd's agenda for a number of years hence why there has been zero transparency from this mob, no plans to expand etc.

However it's out in the open now and we need some ACTION.

 

[bobmar28]

Unfortunately perception is very important. In this regard AFL is perceived as a game going forward and we are a game going nowhere. This is Gallop's fault as the leader, though I'm sure it has been News Ltd's agenda for a number of years hence why there has been zero transparency from this mob, no plans to expand etc.

However it's out in the open now and we need some ACTION.

Under Gallops watch we've had the Titans and Toyota cup, that's not a bad start.

 

[Cheezel]

Under Gallops watch we've had the Titans and Toyota cup, that's not a bad start.

I have to admit you got to give credit when credit is due. The Toyota Cup has been a huge success along with the Titans. The Titans have pretty much set the bench mark for the other codes in regards to implementation on a new team.

But moving forward Gallop must nip all the BS in the butt and give the fans a plan of what the next 5 to 10 years holds for Rugby League. He also must start singing the strengths of the game over the rival codes. They seem to take snipes at RL but you hear nothing coming out of the NRL bunker.

Get Tommy with his cattledog T-Shirt as Gallop's side kick. Gallop needs some of Tommy's passion rubbed off on him!

I think at minimum a team in Perth and Adelaide is required. Lets take the fight to the AFL :x

 

[meltiger]

The AFL have some audacity. They invented some 150th year celebration to spoil our centenary, they have a few indigenous players so they have an indigenous round in the middle of our SOO series, they exagerate their participation rates with auskick numbers.

For all bar your last quoted point ... :lol:


It amazes me that people are still struggling with the difference between 100 years of the VFL/AFL competition & 150 years of Australian Rules Football.


Regardless of whether one believes that the game has a connection back to 1858/1859 ... They have always claimed it. It's not something they simply invented as a spoiler to Rugby League.


FWIW no one gives a f**k about this "150th year" anyway.

 

[camsmith]

Wow strong argument there! Idiot.

 

[camsmith]

yeah i can understand how him pointing out how AFL lies about its junior numbers can be upsetting for you.

one sports expansion is failing, whilst the others is the gold coast titans.

How's SA going? WA? How's the second team in Melbourne going?

AFL is expanding because they're the strongest they have been for years, NRL is just trying to get people to games in NSW, let alone worry about the rest of Australia.

And Gold Coast Titans? Queensland is a RL state, of course they'll go well. Try having two teams in Perth and Adelaide and then get back to me.

 

[camsmith]

Cam, where did you get disposable incomes at record highs from? You may be right and it's a stat you saw somewhere but never before in this country's history has a mortgage taken up so much of one's wages. Plus the rise of petrol and its inflationary effects, I would suggest most people have a little less to spend these days. Why else has consumer confidence dipped? Roy's also putting the price of food and drink on top of an already expensive ticket. Not just blaming the price of said items. I think you may be over simplifying that particular point of his article or maybe you're just loaded and don't know how some people are doing it tough.

Read it somewhere. Australians are very well off. Regardless that argument is flawed. AFL ticket and food prices are similar in Melbourne and while cost of living may be slightly higher in Sydney it is hardly an excuse for the 10,000 type crowds.

I'm not loaded, trust me (yet I still find the money to see Storm almost every home game.. its called passion and prioritising, something most NSW RL supporters lack).

 

[camsmith]

So are the figures made up? Now your sounding like the AFL

Would need to see the source.

I Agree.....maybe if the AFL can sort out the issue they have with too many teams in Melbourne first.

Dont agree we have too many teams in Melbourne. A few are struggling but for now hanging in there.

Welcome to Sydney! It's they way it has always been! Most parents won't take there kids to a night game on a freezing night in Sydney. No excuse, just the way it is!

Then maybe less teams in Sydney for RL is the way to go..

Yep....you said it yourself! The so called AFL fans in Sydney go because it's a fad at the moment! The more lies the AFL spins the more it will put a wedge between itself and potential new fans in Sydney.

It just gets worse for the AFL.....how the mighty are falling!:lol: Putting a AFL team in Western Sydney is like putting a League team in Collingwood! It is just a waste of money!!!!

But with every successful season the Swans have, it adds more Swans supporters who become long term fans. So while it may be a bit of a fad for some right now, the core base of fans will grow each successful year and soon they'll have a good 15,000 committed fans and 30,000 odd "followers".

No argument on West Sydney from me. Going a bit far with the whole "AFL lies" thing though.

 

[Lockyer4President!]

But with every successful season the Swans have, it adds more Swans supporters who become long term fans. So while it may be a bit of a fad for some right now, the core base of fans will grow each successful year and soon they'll have a good 15,000 committed fans and 30,000 odd "followers".

Extremely wishful thinking. Look at the Lions, their support is decreasing to what it was before the 4GF's in a row.

 

[Lockyer4President!]

How's the second team in Melbourne going?

Why would be put a second team in Melbourne when the first team has only been there for 10 years? Especially when there are plenty of other areas completely unrepresented by NRL teams that want one

AFL is expanding because they're the strongest they have been for years,

The only reason AFL is where it is today is because it has benefited from the misfortunes of others. Hardly something to brag about.

And Gold Coast Titans? Queensland is a RL state, of course they'll go well.

It's easy to say that now but it was a risky move at the time. Look at how badly the AFL is failing with their plans for a team there. Even that scumbag liar Voss has abandoned them.

Try having two teams in Perth and Adelaide and then get back to me.

Well we did have teams in those cities until they were cut by News Ltd. Two NRL teams in each city would be unsustainable atm, Perth and Adelaide are too small.

 

[Cheezel]

But with every successful season the Swans have, it adds more Swans supporters who become long term fans. So while it may be a bit of a fad for some right now, the core base of fans will grow each successful year and soon they'll have a good 15,000 committed fans and 30,000 odd "followers".

No argument on West Sydney from me. Going a bit far with the whole "AFL lies" thing though.

Look I think AFL will never be big in Sydney and Brisbane. AFL is a niche sport in NSW and QLD just like the Storm in Melbourne.

But for the AFL to include Auskick clinic numbers in the overall participation rates is a farce and shows the AFL are full of lies!

 

[Perth Red]

Lies or positive spin? RL could learn something here!!

It doesn't matter if its true, its the perception it creates in the publics mind that is all important. You never heard of marketing? Hell we have thousands of people here in Perth playing touch Rugby (League). If we had any sense sense we would be claiming them as RL players and shouting about how strong RL is growing in WA with all these people now playing various forms of RL. It may not be 100% true but who gives a sh1t? It is about how the general public view the sport at the end of the day as that then leads to how the media view the sport which then leads to how the corporates view the sport which then leads to $'s.

 

[Ice777]

they have a few indigenous players so they have an indigenous round in the middle of our SOO series

To be fair there's 72 on the AFL's teams lists which makes up 10% of the entire league. Much more than a "few". I also think you're drawing a very long bow thinking they deliberately scheduled the indigenous round to somehow take the gloss off from the origin series.

How could it in any possible way? It's just a normal home and away round with a title. I'm sure if they really wanted to do that then they would've scheduled the Vics V the Dream Team at the same time which drew almost 70k but even then i can't see how that would detract from origin.

No offence but it's classic victim mentality and one that many seem to have for whatever reason including the NRL heirachy.

 

[adamkungl]

Meanwhile, in the Sunday Telecrap Bec and Buzz have:
-Rubbished the possibility of expanding to Perth and Adelaide
-Compared League's national popularity to that of marrying cousins
-Bagged Gould for claiming his employee, Nine, should be paying more
-Defended the TV deals, caiming it is merely an agenda driven media frenzy by some Fairfax "hacks"
-AND, on top of all this, unless i'm completely insane, there are NO match reports for last nights games.

 

[Lockyer4President!]

Meanwhile, in the Sunday Telecrap Bec and Buzz have:
-Rubbished the possibility of expanding to Perth and Adelaide
-Compared League's national popularity to that of marrying cousins
-Bagged Gould for claiming his employee, Nine, should be paying more
-Defended the TV deals, caiming it is merely an agenda driven media frenzy by some Fairfax "hacks"
-AND, on top of all this, unless i'm completely insane, there are NO match reports for last nights games.

You guys (Sydneysiders) would be bombarding the DT with emails about this or they'll never learn. Organise an action group or something just don't let them keep posting this sh*t with no rebuttal.

It's amazing to me that the News papers in Sydney and Brisbane are at opposite ends of the spectrum when it comes to reporting on RL.

 

[adamkungl]

Seriously am I going mad? Can someone else confirm the lack of match reports in todays ST?

 

[magpie_man]

i wouldn't know, i don't read that sh*t.

 

[Lockyer4President!]

To be fair there's 72 on the AFL's teams lists which makes up 10% of the entire league.

Source please.

Much more than a "few". I also think you're drawing a very long bow thinking they deliberately scheduled the indigenous round to somehow take the gloss off from the origin series.

How could it in any possible way? It's just a normal home and away round with a title. I'm sure if they really wanted to do that then they would've scheduled the Vics V the Dream Team at the same time which drew almost 70k but even then i can't see how that would detract from origin.

Union and AFL have a history of trying to take the gloss of the Origin series. You're kidding yourself if you think they don't specifically plan these things so they have the greatest effect during RL's yearly highlight.

 

[Ice777]

Source please.

http://afl.com.au/tabid/208/default.aspx?newsid=59891

There you go ;-)

Union and AFL have a history of trying to take the gloss of the Origin series. You're kidding yourself if you think they don't specifically plan these things so they have the greatest effect during RL's yearly highlight.

I'm sure they have before no doubt but a bloody indigenous round which as mentioned is essentially a normal home and away round wouldn't be one of them. Would they also be trying to take the gloss off origin by scheduling an equally nothing rivalry round up against it as well? Please lol.

What are they supposed to do, not schedule these type things during the two months or so of origin just so it won't be accused by some paranoid league fans of trying to sabotage origin? As i said i have no doubt the AFL have tried in the past to undermine the origin series and other important events in the NRL's calender for that matter, just as every other sport i'm sure has been guilty of at one time or another.

But IMO putting a nothing indigenous round up against it isn't one of those times. Again they would've put the Vics v Dream team game up against it if they wanted to do that on this occasion as it was a game that got a sh*t load more publicity than the indigenous round.