I love this world cup, and it's undoubted hugely popular as a ticketed live and TV phenomenon. But I don't think it will parlay into a take over or even lasting popularity for the A-plod-League, or the women's local league...
Participation in playing kids soccer will further increase, of course. But since only one (well three, soon to be just one) of the Matildas actually play in our local Aussie league and no-one can argue watching Perth v Western Sydney or whoever is the same quality as any of the international matches we're seeing - I don't suspect there'll be any ongoing boost at A-League or W-League at all arising from the World Cup.