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http://www.warringtonguardian.co.uk...o_be_shown_live_on_Channel_Nine_in_Australia/
WARRINGTON Wolves matches could become a popular attraction in Australia as part of a new deal announced today.
Television rights for engage Super League and Carnegie Challenge Cup matches have been sold to Australia's leading rugby league broadcaster, Channel Nine, as part of a new three-year contract beginning in 2009.
Under the terms of the agreement, up to 70 televised engage Super League games and nine Carnegie Challenge Cup games will be shown live on terrestrial channel Nine.
As well as the live broadcasts, the deal will also see games replayed at more convenient times for Australian viewers.
Warrington Wolves, whose matches regularly feature on Sky Sports, have three high-profile Australian players on their books.
A whole new breed of primrose and blue fans from afar could be generated as they watch Matt King, Chris Hicks and Michael Monaghan bid to do the business with their teammates for Jimmy Lowes in 2009.
Wolves' Paul Rauhihi and Adrian Morley are also well known with Aussie punters after spells with clubs Down Under, while the Anderson brothers, Louis and Vinnie, are known from their times in the Australian NRL competition with New Zealand Warriors.
Current England internationals Martin Gleeson, Mickey Higham and Ben Westwood will be no strangers to Aussie footy fans either as a result of the 2008 World Cup.
This new deal on free to air television with Nine will significantly boost the game's household penetration in Australia as well as television revenues for the sport.
For the very first time Nine's audience in Australia will be able to watch all televised engage Super League and Carnegie Challenge Cup games, potentially taking the sport into 2.6 million homes across Sydney and Brisbane alone.
The average audience reached each weekend by Channel Nine's three televised NRL games is around 2.5 million people.
Such is the Australian diet for Rugby League, the sport accounts for the five highest rating television programmes in both Sydney and Brisbane for the year to date.
This year's three State of Origin games have been the three most watched television programmes across the NRL homeland-states of Sydney and Brisbane.
David Gyngell, chief executive of the Nine Network, said: "Rugby League is one of Nine's premium franchises through the NRL Premiership, State of Origin and international coverage.
"So embracing the English Super League competition is a natural extension of our commitment.
"Not only will our audience see more high quality rugby league, but with many former NRL stars now playing in the UK, we'll be watching a lot of very familiar players."
Richard Lewis, executive chairman of the RFL, said: "On the back of a successful World Cup in Australia it is excellent news that more homes than ever before in Australia will be able to take in the engage Super League and the Carnegie Challenge Cup over the next three years.
"engage Super League is growing in popularity both at home and abroad all the time due its fast and free flowing nature, and this new agreement means more people can take in the sport whilst at the same time providing more revenue for our clubs."
Don't know what to think about this, considering we (free-to-air audience) get roughly 35 live club matches a year. Can I have my live Sunday game please yet?
WARRINGTON Wolves matches could become a popular attraction in Australia as part of a new deal announced today.
Television rights for engage Super League and Carnegie Challenge Cup matches have been sold to Australia's leading rugby league broadcaster, Channel Nine, as part of a new three-year contract beginning in 2009.
Under the terms of the agreement, up to 70 televised engage Super League games and nine Carnegie Challenge Cup games will be shown live on terrestrial channel Nine.
As well as the live broadcasts, the deal will also see games replayed at more convenient times for Australian viewers.
Warrington Wolves, whose matches regularly feature on Sky Sports, have three high-profile Australian players on their books.
A whole new breed of primrose and blue fans from afar could be generated as they watch Matt King, Chris Hicks and Michael Monaghan bid to do the business with their teammates for Jimmy Lowes in 2009.
Wolves' Paul Rauhihi and Adrian Morley are also well known with Aussie punters after spells with clubs Down Under, while the Anderson brothers, Louis and Vinnie, are known from their times in the Australian NRL competition with New Zealand Warriors.
Current England internationals Martin Gleeson, Mickey Higham and Ben Westwood will be no strangers to Aussie footy fans either as a result of the 2008 World Cup.
This new deal on free to air television with Nine will significantly boost the game's household penetration in Australia as well as television revenues for the sport.
For the very first time Nine's audience in Australia will be able to watch all televised engage Super League and Carnegie Challenge Cup games, potentially taking the sport into 2.6 million homes across Sydney and Brisbane alone.
The average audience reached each weekend by Channel Nine's three televised NRL games is around 2.5 million people.
Such is the Australian diet for Rugby League, the sport accounts for the five highest rating television programmes in both Sydney and Brisbane for the year to date.
This year's three State of Origin games have been the three most watched television programmes across the NRL homeland-states of Sydney and Brisbane.
David Gyngell, chief executive of the Nine Network, said: "Rugby League is one of Nine's premium franchises through the NRL Premiership, State of Origin and international coverage.
"So embracing the English Super League competition is a natural extension of our commitment.
"Not only will our audience see more high quality rugby league, but with many former NRL stars now playing in the UK, we'll be watching a lot of very familiar players."
Richard Lewis, executive chairman of the RFL, said: "On the back of a successful World Cup in Australia it is excellent news that more homes than ever before in Australia will be able to take in the engage Super League and the Carnegie Challenge Cup over the next three years.
"engage Super League is growing in popularity both at home and abroad all the time due its fast and free flowing nature, and this new agreement means more people can take in the sport whilst at the same time providing more revenue for our clubs."
Don't know what to think about this, considering we (free-to-air audience) get roughly 35 live club matches a year. Can I have my live Sunday game please yet?
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