So you don't rate Nathan Tinkler's plan to sell memberships at $5 a home game to pack the place out? You'd rather have 10,000 at ours and tell people to suck it up? That's a bit short sighted mate in a working class area like Penrith.
Mate if it was me? this would be my plan:
- Family ticket package that includes the following:
* Parking at the ground ($10)
* Food voucher valid for one per person in the family (Pie & drink) Assume $10 each so $40
* GA tickets - Assume $20 for adult & $10 for Kids
* Merchandise discount of 10% with your game ticket
* Kids sticker package etc
RRP - $110, Actual charge $70.
Now $70 may seem steep....but this pre-purchased package will allow a family to know EXACTLY what their expenditure will be for a day out at the footy and give the family incentive for merchandise purchase as well.
As for other stuff. I love Tinkler's idea of $5 a game memberships...but I'd take it further. If you are an adult and a member...you are entitled to bring a child with you to each game for free.
My point above is I can understand why Penrith made the decision they did. Would I do it...no. I'd find creative ways around the situation and make it more attractive like the two proposals I posted above this. But that's just me.
I was always of the belief it's better to fill the place up with $10 tickets than get 10,000 with $20 tickets...but then I reviewed a lot of data that doesn't support that notion. You are basically doubling your costs for a day of running the footy...for the same income essentially. More staff required, More raw costs etc and to offset your greatest source of income on game day is essentially halved. Tinkler can afford to learn that...I don't think we have that luxury. We need to find ways around it.