2023-2028 next tv deal discussion

[Cowbees]

I’m surprised there is still $72.1million to be taken off the future media revenue in years to come, thought it would have been reduced in 18-20 more than just $28mill.

This is not at all what this means. A portion of the $72m is recognised each year into revenue and this liability reduces as that happens. It will not be “taken off” from anything or paid back to anyone.

The NRL received a large upfront payment at the start of the deal. Rather than book this immediately as revenue and then showing a ridiculous increase to revenue in one year, it is smoothed over the full period of the deal. It is a very common accounting entry.

 

[Foreign Legion]

https://www.smh.com.au/sport/why-nf...h7S1q-C5iBPhHHerN5rIOJ6u-eJUEEDF7TqCE4mgh9_ic

A record broadcast rights deal for the NFL in the US demonstrates that sport is still the axis on which the TV world turns.

Despite Nine’s former chief executive, Hugh Marks, claiming “it’s not a given that NRL has to be part of our future”, the $US100 billion ($129 billion) 11-year deal signed over the weekend between the major US broadcasters and the NFL shows networks can’t exist without leading sports.
“This is good news for the NRL and AFL,” says one of Australia’s top sports rights advisors, Colin Smith of Global Media and Sports.

While the pandemic forced a renegotiation of TV rights in Australia and created an expectation the fees paid by broadcasters would fall globally, Smith argues there are two exceptions: where a sport is a nation’s unique or dominant game (AFL in Australia, NFL in the US, IPL in India), or where it is the dominant nation for a sport (NRL in Australia, NBA in the US, EPL in England).


“In Australia, we have two world-class leagues in the AFL and NRL that are ‘must watch’ across media platforms that fans passionately follow,” he said.

Smith’s analysis is bad news for Australian rugby, which is seventh in the international rankings. The A-League is ranked the 11th league in Asia behind countries like Iraq, Iran, Thailand, UAE and Uzbekistan.

“The COVID-19 interrupted 2020 season proved that even without crowds attending games in Australia, fan interest on TV across both codes was very strong,” Smith said. “What this means for the NRL and AFL is the value of their media rights will continue to be very strong and likely to grow in a competitive market.”

The NFL deal is both stratospheric in terms of the dollars involved and the long-term commitment of broadcasters.

The $US100 billion-plus agreement is a doubling of the value of NFL rights; beginning in 2023 and to be shared across the traditional linear broadcasters of CBS, NBC, Fox, ESPN and ABC. It will be broadcast on free-to-air TV, pay TV and streaming platforms.

Amazon Prime is the new broadcast entrant, buying the 18-game NFL Thursday Football Package for the first time on its streaming service. This is Amazon’s largest investment globally in sports media rights, spending about $US1 billion per year. While very significant, it represents only 10.5 per cent of the total value of the NFL media rights.

Meanwhile, in Australia, streaming appears the platform of the future, with Foxtel’s Kayo promoting NRL and AFL games, and Nine Entertainment’s Stan Sport showing the majority of its Rugby Australia games.

Yet Amazon Prime’s contribution to the NFL deal is the equivalent of only $36m a year in terms of the NRL’s original $1.9 billion five-year contract.


The NRL has extended its pay-TV rights with Fox until 2027 for an undisclosed fee, although ARL Commission chairman Peter V’landys revealed it represents about two-thirds of the code’s broadcast income. It is not known whether exclusivity of streaming rights is part of the deal.

V’landys is poised to enter negotiations for the sale of NRL free-to-air rights, with the current renegotiated arrangement expiring at the end of next season.

The Australian view that FTA rights are a diminishing proportion of broadcasting fees is at odds with the NFL experience, where the chief executive of CBS Entertainment, George Cheeks, described American football as “must-have content that stands above the crowd in a fragmented television universe”.

Smith says: “In negotiations with FTA broadcasters, if I were the NRL I would be using the ‘NFL Playbook’, stressing it is a must-have product and also be seeking offers for FTA packages over an extended term across free content and pay content for terms extended to 2030 and beyond.”


A decision by the federal government to delay a review of the anti-siphoning list until April 2023 means FTA networks continue to have first choice of NRL and AFL, although it has already relaxed those rules with Australian cricket ODIs, now broadcast exclusively by Foxtel/Kayo. Fox chief Patrick Delany has implied Kayo Freebies, which gives subscribers access to top sports for no extra charge, satisfies the current legislation. Similarly that would apply to Amazon Prime if it bids for all or part of the FTA rights for the NRL.

Channel Ten, which telecast NRL and AFL more than a decade ago, is now the third FTA network in the nation.

The demise of Ten, together with the billion-dollar-a-year NFL deal, appears a rebuttal of Australian TV chiefs who warn the price tags they pay for sport threaten to hang like toe tags on their networks.

 

[Perth Red]

Sht that’s a lot of money for the nfl!
This is interesting: “Yet Amazon Prime’s contribution to the NFL deal is the equivalent of only $36m a year in terms of the NRL’s original $1.9 billion five-year contract”. Given Amazon prime only got 18 Thursday night games it could be suggested that having a ninth game to sell exclusive to a different streaming service would more than pay for two new clubs. That’s presuming Vlandys hasn’t already sold exclusive streaming rights to news ltd.

 

[colly]

Sht that’s a lot of money for the nrl!
This is interesting: “Yet Amazon Prime’s contribution to the NFL deal is the equivalent of only $36m a year in terms of the NRL’s original $1.9 billion five-year contract”. Given Amazon prime only got 18 Thursday night games it could be suggested that having a ninth game to sell exclusive to a different streaming service would more than pay for two new clubs. That’s presuming Vlandys hasn’t already sold exclusive streaming rights to news ltd.

Their you go again. Spewing bullshit. Streaming rights are up for anyone who wants to pay the bikkies. Thats why Telstra ( who had the streaming rights ) was NOT invited to the negotiations with Foxtel/NRL. Spare me 'i put my house on it' that the streaming rights are ALL Foxtel's. If so why bother to sideline Telstra ( The Sponsor of the League) It never occurs to Mr red that Organizations willing to put up millions will be denied ( what they bought) to show that ( for example say, Nine) ....will be denied to show that ALSO on the internet/streamed. As the media stories said 'all streamed games are for grabs. This has been pointed out to you (about Telstra etc) with media/newspaper stories (evidence) Yet you bang on about the streaming being only Foxtel/Kayo as if the media reports mean nothing while quoting none except yourself and opinions.
Note also the NFL last deal or deal running out now was signed in say 2010 for a effective date (2014- to 2024) duration of 10 years. From memory it wasn't much ( 2/4 billion) and signed such a long time ago effective 2014 it was always going to be a large increase. Trust Roy to mix up a bag shit , Roy starting to take on on Kenty type of role. How that $946 million 2 year AFL deal going Roy. Got the calculator out yet to try and make those 'stinking' AFL figures work yet.

 

[Perth Red]

You have no evidence at all that the streaming rights have not been bundled in the news ltd deal, just as I have no evidence they have. On laws of probability they have been given streaming is the only thing that will save fox over the next 5 years. Cutting the free viewing access of Telstra benefits whoever has the streaming rights enormously.

 

[colly]

You have no evidence at all that the streaming rights have not been bundled in the news ltd deal, just as I have no evidence they have. On laws of probability they have been given streaming is the only thing that will save fox over the next 5 years. Cutting the free viewing access of Telstra benefits whoever has the streaming rights enormously.

By Zoe Samios and Michael Chammas
June 3, 2020 — 12.01am
The NRL will block Telstra from streaming rugby league matches from 2023 as the governing body attempts to strike a five-year broadcast extension with Nine Entertainment Co.

The decision has upset Telstra, the naming-rights partner until 2022, but the code argues protecting the streaming rights will mark up its value when it returns to the negotiating table with Nine as early as next month.

Foxtel, in which Telstra has a 35 per cent stake, currently sells the streaming rights to the telco provider as part of a five-year $100 million deal. But under the NRL's extended Foxtel contract, secured last week, the pay-TV operator is prohibited from on-selling in the 2023-2027 cycle.

Telstra has had a relationship with the NRL for more than 20 years.Crediteter Rae

The Foxtel extension, said by sources to be worth about $1 billion, allows subscription service Kayo to stream all eight matches. Should Nine, owner of this masthead, also agree to an extension until 2027, all games will be available through the television channel and 9Now streaming app.

I 'bolded' for those who have trouble seeing.
https://www.smh.com.au/sport/nrl/nr...cure-extension-with-nine-20200602-p54ysm.html
Furthermore other stories-

https://www.foxsports.com.au/nrl/nr...r/news-story/244d61f13482e101ce46eb30142733e7

Telstra is reportedly unsettled by the decision but the NRL is sticking by it.
Foxtel currently sells streaming rights to Telstra but under the blockbuster rights deal struck last week it’s prohibited from onselling in the 2023-2027 cycle.

The move is significant as Telstra customers can currently access games for free on their phones, meaning Fox and Nine would solely share those rights in a restructured deal.

If Nine were to agree to an extension until 2027, all games would be available through the television channel and 9Now streaming app"
End of quote.
This is from Fox sports no less.

https://www.foxsports.com.au/nrl/nr...r/news-story/244d61f13482e101ce46eb30142733e7

 

[Phil McGrawhan]

Lol give up mate .
Most do
His PVL hate knows no bounds .

 

[Perth Red]

By Zoe Samios and Michael Chammas
June 3, 2020 — 12.01am
. Should Nine, owner of this masthead, also agree to an extension until 2027, all games will be available through the television channel and 9Now streaming app.

https://www.smh.com.au/sport/nrl/nr...cure-extension-with-nine-20200602-p54ysm.html
Furthermore other stories-

https://www.foxsports.com.au/nrl/nr...r/news-story/244d61f13482e101ce46eb30142733e7


If Nine were to agree to an extension until 2027, all games would be available through the television channel and 9Now streaming app"
End of quote.
This is from Fox sports no less.

https://www.foxsports.com.au/nrl/nr...r/news-story/244d61f13482e101ce46eb30142733e7

Again, when it says all games does it mean all 8 games or the games that Ch9 has the rights for? It clearly means the Ch9 games only as it mentions streaming in same breath as the television channel. Do you honestly believe that Nine are going to have all games live and free on their tv channel and 9Now streaming app? lol.

The question is has the Fox deal tied up the streaming rights to all games as well for KAYO or are they still available to sell? I know where Id be laying my money if I was a betting man. And that's not a problem at all as long as Fox has paid the right amount for them. With Stan, Amazon and others showing new interest in sports coverage Vlandys might have gone off early selling them to Fox until 2027 (if he has) but time will tell.

 

[colly]

Lol give up mate .
Most do
His PVL hate knows no bounds .

Your right - i won't bother. I showed many times that streaming all games could be our ace in the hole. Australia is NOT the USA and media rights valuations have plateaued or slightly down as with the AFL
( I proved no less, in other posts ) Quietly confident that we can get a better deal than the AFL. Then the NRL sits atop of the pile. As I said before if we can get $ 150m plus from a combination of say Nine/Ten , Sky NZ, maybe Optus for smart phones only, and maybe a Teck company Amazon. WE WIN

 

[Johnny88]

Colin Smith talks about tv rights

https://webplayer.whooshkaa.com/show/13316?theme=light&enable-volume=true&episode=806365

Paywall article

Revealed: $50 million expansion coup as NRL eyes 18 teams
It’s only a matter of time before a second Brisbane side gets the green light, with research showing a new team would bring millions to the NRL.
https://www.couriermail.com.au/subs...d9fabe812d75c1&memtype=anonymous&mode=premium

 

[Perth Red]

Lol $50mill a year from fta extra for one club that generates no extra content and less than 100k viewers when they are on fta. Where has he got that figure from?

 

[Desert Qlder]

sourceCode=CMWEB_MRE170_a_GGL&dest=https://www.couriermail.com.au/sport/nrl/nrl-2021-second-brisbane-team-worth-an-extra-50m-to-rugby-league/news-story/07fcfed658a6d92fe6d9fabe812d75c1&memtype=anonymous&mode=premium

NRL 2021: Second Brisbane team worth an extra $50m to rugby league
It’s only a matter of time before a second Brisbane side gets the green light, with research showing a new team would bring millions to the NRL.

A second Brisbane team is worth an extra $50 million to rugby league as NRL chief executive Andrew Abdo outlined plans for the Telstra Premiership to one day expand to 18 clubs.

The Courier-Mail can reveal a League Central investigation has found a 17th team would be a multimillion-dollar bonanza for the NRL — compelling evidence the code is ready for a fourth club in Queensland.

The internal analysis was conducted in 2019 before the appointment of Peter V’landys as ARL Commission chairman, but he is now ramping-up plans to deliver a second Brisbane team to rival the Broncos in 2023.

There were fears expansion could be scuppered amid concerns from existing clubs, particularly cash-strapped teams in Sydney, that a 17th outfit would not deliver a financial benefit to the code.

But a strategic examination showed a second Brisbane side has been valued at $50 million in broadcasting, fan and commercial worth, quashing fears the NRL cannot monetise an additional club in a 17-team competition.

The code’s first expansionary move since the creation of the Titans 14 years ago appears a fait accompli with V’landys and Abdo set to meet with Brisbane team consortia within weeks.

And Abdo has gone a step further, saying the NRL could eventually capitalise on the birth of a fourth Queensland team by adding a second New Zealand club, which would deliver an extra, ninth game weekly for broadcasters.

“Whether we have a second team in Brisbane depends on the business case and what incremental value is created,” Abdo said.

“If we can make the numbers stack up, it (a second Brisbane team) is pretty exciting and then that leads to us having an 18th team in another key market for us over time.

“We have ambitious plans for growth in New Zealand, too.

“Wouldn’t it be great to develop even more talent from New Zealand.

“If we were to have an 18th team, we would have to have a good hard look at a second New Zealand team.

“Eighteen teams is a lot more dynamic in terms of how you can configure the draw. It means another rivalry in another key market for us, wherever that might be. It means new fans. It means we could have conferences and pools. These are all good options to explore.

“But that’s a piece of analysis for another time, let’s first look at the bridge from 16 to 17.

“Queensland is a really important market for us. We would like to give all stakeholders clarity on expansion by the middle of the year.”

Abdo and V’landys have made it clear they will not push expansion if it cannibalises the Broncos, Cowboys or Titans, but previous NRL data suggests a second Brisbane team is financially attractive.

NRL strategic project boss Lachlan Smith is currently undertaking a fresh analysis of the impact of a second Brisbane team in the southeast Queensland market.

Brisbane Jets bid chief Nick Livermore is adamant another club in Queensland can be a money-spinner for the NRL, even if they are forced to introduce a bye weekend with no additional TV game for Channel 9 and Fox Sports.

“The additional revenue can be generated by broadcasting dollars and the value created by viewership and commercial investment,” Livermore said.

“I remember David Gyngell (former Nine boss) saying back in 2013 that he would pay an extra $100 million over five years for a second Brisbane team, which equates to $20m a year.

“A figure of $50 million today would not be outlandish by any means if you are assessing the value of a second Brisbane team.”

Brisbane Firehawks CEO Brian Torpy added: “For us we think a second team is a no-brainer. There are 2.5 million people in greater Brisbane ... and a lot of people in Brisbane aren’t Broncos fans.”

 

[Phil McGrawhan]

Lol $50mill a year from fta extra for one club that generates no extra content and less than 100k viewers when they are on fta. Where has he got that figure from?

Of course you'd howl down any positive talk of RL
& you question a bloke who has been involved in tv right deals for many years in many sports.
Once again your hate of anything NRL shines through.

 

[Perth Red]

Of course you'd howl down any positive talk of RL
& you question a bloke who has been involved in tv right deals for many years in many sports.
Once again your hate of anything NRL shines through.

smacks of one of those rubbery figures govt’s throw out to justify spending on world cups or Olympics lol. If it brings in more than $13million in the fta deal, great stuff. Paytv deal is done so it’s not adding anything there.
Keep drinking the Kool-aid Phil and swallowing whatever they feed you lol..

 

[flippikat]

Lol $50mill a year from fta extra for one club that generates no extra content and less than 100k viewers when they are on fta. Where has he got that figure from?

With no extra game per weekend, I'm thinking it's from jersey sales.

A heap of jersey sales

 

[Perth Red]

With Ch9's continuing fall in metro rating for NRL will this effect the next deal? Either less money from them or NRL looking for a partner that can actually grow viewers not lose them?

 

[Bulldog2020]

With Ch9's continuing fall in metro rating for NRL will this effect the next deal? Either less money from them or NRL looking for a partner that can actually grow viewers not lose them?

I think the most likely outcome is Fox will buy the rights currently held by 9. Strip out a lot of the value and then onsell a basic rights package to 7 or 10 to keep the NRL happy. Perhaps two free to air games with one of the current ones becoming a kayo freebie.

 

[Perth Red]

Tha

I think the most likely outcome is Fox will buy the rights currently held by 9. Strip out a lot of the value and then onsell a basic rights package to 7 or 10 to keep the NRL happy. Perhaps two free to air games with one of the current ones becoming a kayo freebie.

That probably makes sense for Fox from a production cost point of view.

 

[Vee]

Ch 10 have just announced a 5yr deal to show an A League match live following a magazine style soccer show every Saturday night on their main channel so they won't be in for Saturday night RL.

https://www.brisbanetimes.com.au/sp...st-deal-with-network-ten-20210525-p57v3m.html

 

[T-Boon]

Lol $50mill a year from fta extra for one club that generates no extra content and less than 100k viewers when they are on fta. Where has he got that figure from?

I cant see it being from FTA but maybe if you add in potential away memberships in SEQ for Sydney clubs. If the big sydney clubs have 3 games a year in SEQ what is that membership worth?