Water off a Sharks back! I've suffered worse from Blacktip Reefy. But really I see it as a way to control the game with both tactics. It says ' we are in control' and we know we are better than you' or um words to that effect. In the NFL this play is a practiced play and it terrifies the receivers, if they catch the ball they are smashed and injured . if they don't , well then the opposition have the ball from a fumble and the attacking team come on. At the least we should practice it, if we do I bet we would adopt it.