I think it might be time to form an NRL expansion policy and strategy possibly approving all bids for entry by setting realistic time frames.
For example
2013: WA Reds & Central Coast Bears (extra game)
2015: Brisbane 2 or Ipswich Jets (introducing a bye round)
2017: Central Qld (next TV rights, extra game)
2020: NZ 2 (introducing bye round)
2022: Brisbane 2 or Ipswich Jets (extra game)
Excellent point. There shouldn't be bids 'rejected' here, but given a different timeframe to work towards (by building their juniors, entering strong sides in lower grades, building memberships, sponsorships and community support, and getting infrastructure prepared).
The demand and money is definitely available to support 20 teams in my opinion - the problem is stretching playing talent.
I would have 2 new teams (CC and WA) in 2013, definitely. Hopefully Perth will be bringing through NRL quality players well within a decade.
I would probably wait until 2018 to bring in any more. Next TV deal, more money, 5 year buffer period.
My order would be:
2013: WA + CC
2018: Best QLD bid + best NZ bid (I like the idea of a Christchurch team)
2023: Best QLD bid + Adelaide (Work needs to start developing Adelaide for the long term now)
Side note: I would allow entry to PNG at
any time (adding a Bye) such that they can convince the NRL that they would be a sustainable team and meet the expectations expected of a professional RL club (sustainability, stadium, security, playing numbers for top grade, reserve depth and NYC). This is due to the massive benefits they would bring - Massive influx of playing talent, further international sponsorship opportunites and exposure, big boost to the international game.