Cletus
First Grade
- Messages
- 7,171
Yes they are, as they have done with Swans and Lions, but they see the long term investment reaping more than it costs. I have no idea if they will be right or wrong but I do applaud them at least trying to spread their game and have a much stronger capital city presence. We are still trying to play catch up from the disaster of 1996 and have spent 15 years pretty much negelcting any area outside the heartlands. Even Victoria still receives very little funding for grass roots and Jnr development.
It is hardly marketing rocket science to offer free or discount products for a new business trying to build a customer base.
The advantage we have is we actually have people in places like Perth, Melbourne and Darwin that want to go to games. Doesn't mean to say we shouldn't be doing as much as we can to fill stadiums in those areas, especially targetting potential new fans to the game.
Both the Swans and Lions have significant memberships in Melbourne to support them. They also got the support of local AFL fans. The Suns do have a fanbase in the Gold Coast, but the GWS really don't have a significant fan base to support them. They've got some turncoats from the Swans and a bunch of 3 game members in Canberra and no identity know they've abandoned Penrith. The Gold Coast will cost the AFL plenty, but I doubt GWS will ever be able to support themselves.