What's new
The Front Row Forums

Register a free account today to become a member of the world's largest Rugby League discussion forum! Once signed in, you'll be able to participate on this site by adding your own topics and posts, as well as connect with other members through your own private inbox!

Greenberg wants 2nd Melb team

Messages
15,069
One thing to remember, whilst having a side in WA would bring in a new TV timeslot, it would also see a dramatic increase in costs for running the competition. Flying from the East Coast of Australia to Perth is more expensive than flying to New Zealand. It was the costs of flying teams to WA which was used as the ultimate reason for the Reds axing in the first place by New Ltd.

Remember the NRL cover all travel costs, so any WA team would lead to increased administrative costs. Further, based on the lack of increase in TV rights with the last renewal of the UK Premier League TV rights (compared to the one before which was a massive increase) there is growing speculation that there will be no dramatic increase offered when the AFL and NRL TV rights come up for renewal even if an extra game per round is offered.
 

taipan

Referee
Messages
22,458
IMO NZ is down the pecking order, even after Adelaide.Once you have all mainland capitals bedded down and gain the revenue of a truly national comp,then go to the land of the Long White Whatsys.
 

Diesel

Referee
Messages
23,332
NZ2 will cime in with another team, possibility Adelaide. I guess they need to decide if it will be based in Wellington, Christchurch (or both) or even a PI team based in Auckland
 

Pommy

Coach
Messages
14,657
IMO NZ is down the pecking order, even after Adelaide.Once you have all mainland capitals bedded down and gain the revenue of a truly national comp,then go to the land of the Long White Whatsys.

The big selling point for me for NZ2 is we could always have an NZ home game for the 6.30 Friday slot.
 

taipan

Referee
Messages
22,458
The big selling point for me for NZ2 is we could always have an NZ home game for the 6.30 Friday slot.

It's a selling point, but with union's dominance and the Warriors hardly setting the world on fire for crowds, think it's a long way off.

We need to get the NRL in all states first.to get the dosh from the media industry.
 

Quidgybo

Bench
Messages
3,054
The big selling point for me for NZ2 is we could always have an NZ home game for the 6.30 Friday slot.
A Perth team also provides a solution to that problem. Playing home games on alternating Fridays with the Warriors, television would get either a 6pm EST game from NZ or a 9.15pm EST game from WA in addition to the regular prime time 7.45pm game from the east coast. Both live, as opposed to delayed and full of ads, and both at optimal times for local crowds.

Leigh.
 

Pommy

Coach
Messages
14,657
A Perth team also provides a solution to that problem. Playing home games on alternating Fridays with the Warriors, television would get either a 6pm EST game from NZ or a 9.15pm EST game from WA in addition to the regular prime time 7.45pm game from the east coast. Both live, as opposed to delayed and full of ads, and both at optimal times for local crowds.

Leigh.

Yeah Perth seems like a no brainer to me. Even if the NRL had to invest some money I’m sure they could make much of it back in a better TV deal.
 

Quidgybo

Bench
Messages
3,054
Yeah Perth seems like a no brainer to me. Even if the NRL had to invest some money I’m sure they could make much of it back in a better TV deal.
Oh be assured, the game has to spend some money to do Perth properly. Remember that to get the Storm to where they are today - consistent powerhouse on the field, respectable crowd support, good television ratings - cost the game more than $120m in investment over 15 years ($8m per year dividend from NRL Partnership to News Ltd. which amazingly got reinvested propping up the Storm). That was over and above the standard grant every club got.

To do any frontier market, like Melbourne or Perth (Adelaide, Paris, London), properly requires the same sort of commitment. It needs the full financial and logistical might of the entire game behind it in a multi-decade commitment with real investment - serious moolah. As opposed to throwing them in the deep end, leaving them to sink while the code dissolves in civil war and then declaring it a failure and running after just 3 seasons.

Leigh.
 

LeagueXIII

First Grade
Messages
5,968
He's right, we'd be crazy not to do it. Melbourne is the second largest city in the country. The problem is that the organisation that he is the CEO of has failed since 1998 to first return a team to Perth which is the largest RL market outside of the heartlands, has failed to return a team to Adelaide, the 5th largest city in the country, once the 20 year superleague exclusivity clause expired in 2017 failed to create a Brisbane derby which is a no brainer and has failed to expand into a second NZ market (even in the second teir) and failed to do anything about Sydney all of which are projects that need to happen before Melbourne 2.

If even some of this work had been done; NZ 2 to NSW Cup in 2012, Perth and Brisbane 2 to NRL in 2017, Roosters to CC and Dragons to Illawarra, make a decision on Manly in 2018 and plans to add Adelaide in 2022 then we might be in a position to start looking at bids for Melbourne 2 for entry into the NRL around 2027.

Melbourne 2 will never happen......ever heard of the AFL there is no market for a second team
 

The Great Dane

First Grade
Messages
7,942
Melbourne 2 will never happen......ever heard of the AFL there is no market for a second team

"Sydney 2 will never happen......ever heard of the NRL there is no market for a second team" said every AFL fan and his dog until GWS was introduced....

Given the inevitability of time and the size and importance of Melbourne as a city and market in this country it's inevitable that Melbourne will get a second club eventually, it might not happen for 15+ years, but it'll happen.
 

Quidgybo

Bench
Messages
3,054
"Sydney 2 will never happen......ever heard of the NRL there is no market for a second team" said every AFL fan and his dog until GWS was introduced....

Given the inevitability of time and the size and importance of Melbourne as a city and market in this country it's inevitable that Melbourne will get a second club eventually, it might not happen for 15+ years, but it'll happen.
Hell, people in RL circles said much the same about Melbourne *1* circa 1990. Why on earth were we taking Origin and Test matches there when we never had a hope of establishing a permanent presence in the shadow of the AFL? Just look at the Swans and the Bears, basket cases! Yes, it costs lots of money, it takes a long time and it looks pretty ugly in the stands and on paper for a good few years,. But it can be done - virtually anywhere (Toronto anyone?) we want to go and are prepared to commit for the long haul.

Leigh.
 

Perth Red

Post Whore
Messages
68,263
Oh be assured, the game has to spend some money to do Perth properly. Remember that to get the Storm to where they are today - consistent powerhouse on the field, respectable crowd support, good television ratings - cost the game more than $120m in investment over 15 years ($8m per year dividend from NRL Partnership to News Ltd. which amazingly got reinvested propping up the Storm). That was over and above the standard grant every club got.

To do any frontier market, like Melbourne or Perth (Adelaide, Paris, London), properly requires the same sort of commitment. It needs the full financial and logistical might of the entire game behind it in a multi-decade commitment with real investment - serious moolah. As opposed to throwing them in the deep end, leaving them to sink while the code dissolves in civil war and then declaring it a failure and running after just 3 seasons.

Leigh.

Melbourne didn’t cost anything like that. News Ltd got $8mill as part of the SL deal, there is no public record of how much of that $8mill they spent on the storm and how much they pocketed. When the $8mill deal ran out the nrl agreed to fund storm $4mill a year extra for four years. That finished around 2012.
 

Quidgybo

Bench
Messages
3,054
Melbourne didn’t cost anything like that.
News Ltd got $8mill as part of the SL deal, there is no public record of how much of that $8mill they spent on the storm and how much they pocketed.
You do see the contradiction in those two statements, right?

When the $8mill deal ran out the nrl agreed to fund storm $4mill a year extra for four years. That finished around 2012.
The ARLC was constituted in February 2012. That’s when the NRL Partnership was dissolved and News Ltd ceased getting their $8m dividend. That funding was then to be directed to the Storm for five years.

https://www.theaustralian.com.au/sp...4cac46126?sv=9cede6efac868416f889a83f24ed297e

This article says News invested $5m per year. So 1998 thru 2011, that’s $70m and assumes that $5m covered all the Storms losses in all those years, even the early years post SL when even the most well established clubs in the heartland were losing millions before Leagues Club grants. Remember the Storm have been so successful because they’ve been running a Broncos scale football department pretty much since day one. They haven’t been skimping to save money. Ultimately we can argue the exact figure, but the point remains that to get a Melbourne like outcome in a non-Rugby League frontier market takes a not insignicant amount of money and a multi decade commitment. It’s worth it, but hard for the short sighted to envision.

Leigh.
 
Last edited:

LeagueXIII

First Grade
Messages
5,968
"Sydney 2 will never happen......ever heard of the NRL there is no market for a second team" said every AFL fan and his dog until GWS was introduced....

Given the inevitability of time and the size and importance of Melbourne as a city and market in this country it's inevitable that Melbourne will get a second club eventually, it might not happen for 15+ years, but it'll happen.

It will take longer than 15 years, half of Melbourne have no interest in rugby league....

I live in Melbourne and see it first hand, the Storm is great but once they become a middle of the road team, then talk about a second team pulling 3000 in Essendon or out at Dandenong.

You people have got no idea and talk like accountants or economists crapping on about markets etc like it's what people in Melbourne are crying out for and Adelaide for that matter too. The AFL here is like a religion everyone loves it.
 

The Great Dane

First Grade
Messages
7,942
It will take longer than 15 years, half of Melbourne have no interest in rugby league....

I live in Melbourne and see it first hand, the Storm is great but once they become a middle of the road team, then talk about a second team pulling 3000 in Essendon or out at Dandenong.

You people have got no idea and talk like accountants or economists crapping on about markets etc like it's what people in Melbourne are crying out for and Adelaide for that matter too. The AFL here is like a religion everyone loves it.

It really doesn't matter whether or not the people of Melbourne have an interest in RL or if they're crying out for a club in large numbers, the only thing that would matter is if the club would make enough money to cover the NRL's investment into the club and more, and it almost certainly would more then that investment just in the added value to the broadcasting rights.

So even if the NRL is putting (e.g.) $20mil into the club each year on top of the grants, if the club's adding (e.g.) $40mil to the broadcasting rights then the NRL and the sport is still making money on the club and can use them to grow the sport in Melbourne (just like GWS, the Suns, Lions, and Swans in the AFL).

BTW, crowds are massively overrated on this forum, they're nice to have but they really aren't that important anymore, you can have clubs that draw basically no one through the gate but still makes heaps of profit and is sustainable...
 
Top