they wrote the same thing for adelaide crows
''Global sportswear giant Reebok is proud to officially announce a three year sponsorship deal with the Adelaide Football Club beginning in 2010.
The new deal will see the Crows and Reebok partner on a variety of strategic marketing, advertising, promotion and community initiatives. Crows players and fans will have the opportunity to experience a wide range of apparel including technologically advanced products to enhance training and playing performance.
Adelaide Football Club chief executive officer Steven Trigg said the Club was pleased Reebok had made a long-term commitment to the Crows.
“The new gear is outstanding and will be great for our players, staff and supporters,” he said. “Our football club is entering an exciting new era and we believe the fresh new away strip will be extremely popular. We look forward to a long and successful relationship with Reebok.”
Similar history, corporate values and demographics make the partnership a natural fit.
“The Adelaide Football Club is a professional and innovative sporting club with a rich history in the AFL,” said Reebok Director Michael Hendler. “We too have been a respected leader within the sporting industry since 1895; it was a natural fit for Reebok to join forces with the Crows in 2010.
“Reebok has developed a strong standing in on-field apparel sponsorship and we believe this is an excellent opportunity to expand in the world of AFL.”
The Crows will join teams from the NFL, NHL, Hyundai A-League, Bolton Wanderers (English Premier League), AFL clubs Port Adelaide, Richmond, Fremantle, Melbourne and Gold Coast, and the St George Illawarra Dragons in the NRL.
Official Crows apparel designed and produced by Reebok will be available from November 2009''