RLWC2017 Crowd Watch

[adamkungl]

Stallion you've made it clear you think a World Cup final is worth similar to Hoyts Gold Class

 

[Perth Red]

Your the spastic PR. You have not read the market right! If its full Im wrong. If its not full then shame on you and the ticketing marketers for embarassing rugby league on international tv. I know its not directly your fault however you have advocated high prices from the outset and that line of thinking has caused the embarassment in a number if ways.

Come on mate it’s not rocket science, look at the numbers! Answer the question, would you rather see the rlif take a $1million Plus revenue loss to “possibly”fill the stadium or would you rather see 35k there and the rlif walk away with more money to invest in the game. Come on it’s not a hard question!

35k @$120= $4.2mill
45k@$50=$2.25mill

Which would you rather have?

 

[Stallion]

Avg ticket price will be around $120
You want to sell them for $50

So if there are 35k x $120= $4.2million
To get the same at your $50 need a crowd of 84k!
Your advocating the rlif take a $1million less revenue from the game and that’s if they fill the stadium which given fan apathy is incredibly unlikely!

I hope you’re not in charge of business development in your job!

My word you have read the public market so wrong ! My gut feel is if those prices are correct this game will not sell out. Lets see whose right! Then again you will not admit to it.

 

[Perth Red]

My word you have read the public market so wrong ! My gut feel is if those prices are correct this game will not sell out. Lets see whose right! Then again you will not admit to it.

35k @$120= $4.2mill
45k@$50=$2.25mill

Which would you rather have?

 

[Stallion]

Stallion you've made it clear you think a World Cup final is worth similar to Hoyts Gold Class

No I haven't! I have a far more respectful regard for the game. I can see the absolute merit in full stadiums to a world cup and future respect that goes with that. However their are people that see half empty stadiums as a good look for the game? I stand by the pricing stance for the longterm goodwill of the code.

 

[Springs09]

35,000 at a World Cup Final is rubbish and a shit look for the game no matter how much money is made.

Maybe we should have tripled the price for the Auckland semi and had 12,000 there. Then we could have had some more money and not the amazing spectacle we had to showcase to the world that our tournament is a legitimate event.

 

[Burns]

Can you guys perhaps start a new thread or take it to you PM's? You've been at it for aggggges.

In reply to DIEHARD's latest PAX of 36,000ish - Perhaps we will be on track for a mid-40,000 crowd? We did have Mascord say on Sunday that 30,000 odd had been sold, so it would be best wishful thinking that we've moved 6,000 tickets in two days.

 

[Perth Red]

Given Australian fans attitude a 40kcrowd is a good result. I dont care how many are there, I’ll be at Suncorp enjoying a celebration of rugby league.
Would recommend you join me!

 

[Perth Red]

No I haven't! I have a far more respectful regard for the game. I can see the absolute merit in full stadiums to a world cup and future respect that goes with that. However their are people that see half empty stadiums as a good look for the game? I stand by the pricing stance for the longterm goodwill of the code.

35k @$120= $4.2mill
45k@$50=$2.25mill

Which would you rather have?

 

[adamkungl]

35,000 at a World Cup Final is rubbish and a shit look for the game no matter how much money is made.

Maybe we should have tripled the price for the Auckland semi and had 12,000 there. Then we could have had some more money and not the amazing spectacle we had to showcase to the world that our tournament is a legitimate event.

How cheap should they go to ensure a sell out?
How little do RL fans value the game?

The ticket prices are an estimate - they're expecting a sell out.
What happens if they tried to flog tickets for $50 and we're still in the same position?
They've priced tickets WELL BELOW other premium events.

I've a lot of criticisms for the organisers of the WC but charging $100 for the final isn't one of them.

One such criticism was jacking up the prices the day of the Melbourne opener when it wasn't sold out.
They should do the opposite here. If we're 24 hrs out and not looking like a sell out, flash sale, market the f**k out of it on every possible tv and radio station.

 

[miguel de cervantes]

I would like to apologise in advance to all our English brethen that filled Manchester for a final that didn't even have their team playing, and this several weeks in advance

 

[morningstar]

OK I just took out a mortgage and bought two more tickets to the Final.

PAX is 36,360

So Pax has increased by 6k since I bought my tickets last Tuesday. If they can shift similar this week we will at least be in the 40's.

Do we know if the PAX includes corporate tickets? Yakstorm, i remember you saying they were excluded when we were talking about the opener.

 

[Stallion]

35k @$120= $4.2mill
45k@$50=$2.25mill

Which would you rather have?

It would be a full house which is 52000 for a start. I assume you will have corporate prices like $100plus somewhere. So im figuring not such a poor return with a great vibe for the game instead of viewing empty seats! And a public relations enbarassment which is what should be avoided.

 

[Stallion]

Given Australian fans attitude a 40kcrowd is a good result. I dont care how many are there, I’ll be at Suncorp enjoying a celebration of rugby league.
Would recommend you join me!

I know you don't care how many are there!

 

[Jim from Oz]

So Pax has increased by 6k since I bought my tickets last Tuesday. If they can shift similar this week we will at least be in the 40's.

Do we know if the PAX includes corporate tickets? Yakstorm, i remember you saying they were excluded when we were talking about the opener.

Has there been much ticket promotion in Brisbane this week?

Irrespective of pricing (and yes, can that endless discussion please be continued on another thread!), we are NOT looking at a sellout ATM … which is appalling !

The 2008 RLWC had 44,000 tix sold for the final a week before the opening game!

 

[Stallion]

35,000 at a World Cup Final is rubbish and a shit look for the game no matter how much money is made.

Maybe we should have tripled the price for the Auckland semi and had 12,000 there. Then we could have had some more money and not the amazing spectacle we had to showcase to the world that our tournament is a legitimate event.

Anything below 50000 for this world cup final is a fail in anyone's language! Price of tickets will dictate this number being reached. Simple as that! Either we get a good and positive look for the game or we are embarrassed once again on international TV. Not to mention the additional merchandise sales from the extra 10000 attendees that will not be attending! This is extremely poor business acumen for a developing code with many obstacles in front of it.

 

[adamkungl]

How is pricing not related to crowds? Why would it go in another thread?

 

[Springs09]

How cheap should they go to ensure a sell out?
How little do RL fans value the game?

The ticket prices are an estimate - they're expecting a sell out.
What happens if they tried to flog tickets for $50 and we're still in the same position?
They've priced tickets WELL BELOW other premium events.

I've a lot of criticisms for the organisers of the WC but charging $100 for the final isn't one of them.

One such criticism was jacking up the prices the day of the Melbourne opener when it wasn't sold out.
They should do the opposite here. If we're 24 hrs out and not looking like a sell out, flash sale, market the f**k out of it on every possible tv and radio station.

It's not so much about Final tickets, which aren't too bad. $180 for sideline seats sounds about right, though it's pretty expensive for second-level seats which aren't selling. $130 for behind the posts is a bit much too.

I was referring to PR's 35k @ $120 or whatever. 35k at a Final is rubbish. How low do we go? 20k at $250? 10k at $500? It's not all about how much money we make. The Tongan crowd and atmosphere does a lot more for promoting the game and creating goodwill around the entire RLWC (not just the 2017 edition) than an extra million in profit, which we never know how it's spent anyway.

And it's not that far below our premium events. Most expensive tickets for Origin I next year are $265, for the most in-demand game on our Calendar. Platinum seats for Adelaide Ashes Test $125.00. Platinum seats ODI SCG $149.

2013 made our World Cup a legitimate event again. 2008 was good but it was a glorified 4 Nations with the minnows playing for the first time in forever. 2013 we had big crowds in non-RL areas, including Cardiff and London, a sold-out final without the host nation and fantastic atmosphere everywhere. We needed to make this a must-see event before we start charging must-see prices for it. Us diehard RL fans would pay anything, but a lot of Australian RL fans were not sold on the World Cup as worth seeing.

Look at the Asian Cup. The Socceroos draw more than the Kangaroos but other than that, soccer isn't as big a draw as rugby league. Yet they got much better crowds than we did.

 

[miguel de cervantes]

That's the thing. How much would you be willing to pay for the vibes given out from the Tonga-England game? Because if you take advantage of them correctly down the line they can be worth a lot.

 

[deal.with.it]

Once again I'm trying to buy 4 tickets for this match but not all the bays are open.

How many other people would be in the same position I wonder