Didn't think I would every type this.
But I 110% agree with Pops.
Kiwis turn up in droves to watch their "native" code play 7's with the biggest bunch of no-names and non-stars since the last season of Dancing with the Stars.
It didn't start off like that though... The first five or so tournaments were closely followed as there was a huge rivalry between NZ and Fiji in sevens. It was about the football.
Lomu, Cullen, Serevi etc were massive drawcards in those early tournaments.
The sevens only turned into the festival it is today after about the first half dozen tournaments.
The Nines are very lucky that the Wellington sevens has already created that dress up party atmosphere in year 1 for the Nines...
They marketed the nines to the NZ fans based on the fact that this was like the sevens except they had players that we would know and recognise.
So people left the sevens in droves and went to the nines instead.
But make no mistake... The nines is still in its infancy... If people don't see enough value in the product they will flock back to the sevens which is already established and is a lot cheaper.