The T.V Rights Thread Part III

[applesauce]

Originally Posted by applesauce
DOC

My biggest concern with the deal is that without simulcasting or all live games we will fall behind the AFL in terms of viewership. The AFL will get counted twice with Fox and FTA and we will lose potential viewers by sticking with 2 delayed games.

With Fox broadcasting in HD (or even in SD), Fox subscribers would watch Fox instead of Nine in most cases. Why would Nine want that?

I am not saying 9 would want that.

But the fact of the matter is C7 have done it for the AFL, most likely meaning the AFL will be 'the most watched' code in OZ by the time the next rights are up because of the double counting.

 

[ek999]

I'm probably most disappointed with the complete lack of innovation in the deal.

It's basically exactly the same (or backwards even considering Nine picks the games plus weds origin and night-time GF) for more money.

Grant made a big point of getting rid of the first/last rights clause, which I guess is good, but I really expected something creative or some way we could be leaders in the field of Australian sports broadcasting.

Obviously having high expectations of NRL administration is silly, and the $1B will help innovation, still a little let down.

What innovation can be done for TV though? The real innovation can come from the digital rights. Streaming of games live to tablets and mobiles, apps which can be used as a companion to the match as its on TV, updating stats live, live chat, be the video ref, something similar to the Smart Replay but being able to go back and look at penalties, tries etc not long after they happened, on demand streaming of all matches in the NRL archives

 

[Big Sam]

From what i saw all they said was the GF/SOO will be in HD from 2014.

All FTA channels are converting to HD so any game on 9 be it regular season or Rep will be in HD.

 

[M2D2]

The purpose of the fixed schedule was to provide certainty over who was playing when. It had nothing to do with one Qld team a week.
Opinion of commentators is purely subjective. And who do you think should do the commentating instead?
Isn't it better for the fans because more people watch those matches then at other times. MNF is Fox's highest drawing match. Now with an increased club grant and salary cap, both players and clubs will also benefit and not be out of pocket as much.
What would you rather happened. Instead of saying everything is bullshit actually offer something. Fans now know when all the matches are up until round 20. And when there is a clearer top 8 picture after round 16, the final 6 rounds will also be scheduled in advance giving fans the opportunity to be able to plan to watch their team play. Yes there could have been more matches on FTA but do you think they the ARLC would have rejected 7 or 10 if they were anywhere near the ballpark. Of course they wouldn't. Fact is people would have complained no matter what. If every game got broadcast of FTA and Fox at the same time but ARLC only got $750 million, people would have complained because they didn't get enough money

1. Bullshit. It was to ensure a more even round with not Brisbane getting every f**king friday game like they have been as well as provide certainty and to allow fans to plan earlier in advance, but now with the QLD team getting a friday it still means Brisbane will be given a leg up on anybody else in terms of finances and lay off times.
2. Not an over the hill ray warren arguing with Gus and Hadley with his racist dog track commentary.
3. No, because most fans want to see games either 1. Live in person or 2. Live on telly on the f**king weekends. Thursday/Monday games may rate up the wazoo but crowds are f**king empty.
4. I have no faith in this commission doing whats right for the fans. so as far as the bullshit line 'but do you think they the ARLC would have rejected 7 or 10 if they were anywhere near the ballpark' Shows that you have faith in them not f**king us over despite the evidence that they just whored out for more money.
I dont have fox sports as i refuse to pay $82 a month to see the 5 other games. The game getting more money is going to be useless anyways because NOTHING they can spend the money on will make up for us getting f**ked.
Yes, youre right, people would have whinged if we got less money, But ive been a supporter from the very start that taking less money from the smiling swines and putting in place something good for the fans of the game would be an overall win.
This a f**king travesty worse than what gallop did. Because this new commission wasnt in bed with anybody, but took the devil you know angle and got back in bed with the channels that f**ked up our game entirely and still do this very day.
We just got f**ked. But its okay right? because it was for 1 billion dollars?
f**k that.

 

[whall15]

Nine f**king suck we all know it.

 

[herbert henry1908]

I wonder how the posters upset with this deal would feel if the NRL announced today that there would be 3 games live on Channel 9 with every game shown live on Fox, but the cash component is only worth $650m?

its to hypothetical to even contemplate.

maybe it could have been 3 live and 850M? who the f*ck knows?

 

[docbrown]

DOC

My biggest concern with the deal is that without simulcasting or all live games we will fall behind the AFL in terms of viewership. The AFL will get counted twice with Fox and FTA and we will lose potential viewers by sticking with 2 delayed games.

I'm no fan of the delayed games but what are we more concerned about - some sort of moral win on total agregate viewers or the size of the broadcast deal itself? We were never in the hunt when you consider the 8 vs 9 game comparison any way.

Up until now we've mostly been talking about viewership as the other metric was flawed as the two deals weren't apple for apples. Now that this deal has been done and it is in effect a continuation of the previous deal it is in fact a validation of the NRL's television audiences to date.

When you look at the per game averages for individual game - the exclusive NRL games on Fox Sports are averaging higher than the exclusive AFL games on Fox Sports. And when you compare the national average audience for the AFL's simulcast games (7 + Fox + Regionals) to the NRL's (9 +Regionals) the NRL's average audience is higher. And when it comes to those head to head big matches, the NRL also does well.

There's a case to also be made about over saturation too and what too much access to too wide a TV audience may have had on crowds. Not only that but TV audiences too. When you have too many options, viewers become more selective about what they watch.

I would've prefered to see 9 lose the rights. But for the dollars the NRL are getting, it's a great deal. And for what 9 & Fox are conceding, it's a great deal. The only problem is that we didn't pick up that 4th F2A game - but there may be some provision for that once expansion occurs. I don't think they were clear on that.

 

[roarr]

Hopefully, ARLC gets some sort of super-intelligent committee to work out the best fixed scheduling possible.

Obviously Nine/Fox then choose the games, but surely they can spend a couple of months figuring out the best games for crowds, the best times for crowds (public holidays, other events etc) and the fairest distribution for the teams.

It seems like the announcement of fixed scheduling was more about corporates/hospitality forward planning rather that the fairness to teams like Canberra who might as well play at 7am tuesday every week.

 

[herbert henry1908]

All FTA channels are converting to HD so any game on 9 be it regular season or Rep will be in HD.

2014 isnt guaranteed though.

Anyone who has followed digital TV progression is AUS knows dates have been pushed back alll the time.

They wont switch their main channels to HD until there is a very high HD penetration.

 

[Big Pete]

Can somebody explain to me what the first & last rights deal entails?

Everyone seems really happy about it, want to gain an understanding?

Happy with the deal, Rugby League is about to get a whole lot better.

 

[andrew057]

its to hypothetical to even contemplate.

maybe it could have been 3 live and 850M? who the f*ck knows?

It is, but what isnt hypothetical is if the NRL got everything they wanted the cash component wouldve been significantly less.

 

[gUt]

March on rugby league,
Thine deep pockets, they jingle.
Still, some fans will bitch

 

[gronkathon]

I am not saying 9 would want that.

But the fact of the matter is C7 have done it for the AFL, most likely meaning the AFL will be 'the most watched' code in OZ by the time the next rights are up because of the double counting.

Being "the most watched code" is great for advertising campaigns and zealots to flog themselves into a lather over but in the end if the broadcasters see no real return, or as is reported to be the case with AFL now, a leaking of non recoupable outlay the broadcasters simply will not pony up the cash next deal to the same extent.

The NRL have negotiated a fair deal whhich they gain great benefit from but leaves some meat on the bone for the networks. They did this by making the broadcasters sign away their guaranteed options which puts the NRL in a far superior position as they have free negotiations after 5 years and two happy broadcasters who got value for money.

Long term win and short term minor win

 

[docbrown]

It is what it is. Accept it. Move on.

It's a pretty good deal.

 

[I Bleed Maroon]

Overall, I'm happy with the result. We have to have some perspective about this.

Channel 9 knew this was do or die for them. They were never going to leave stones unturned when it came to retaining the rights. Seven I don't think were ever that serious about attaining them because they have the fumbleball to fall back on, while 10 couldn't afford to go it alone.

1.025 billion is a very good result all things considered. It's payday, boys and girls.

 

[whall15]

I still don't believe that we have to put up with f**king Nine again.

 

[El Diablo]

Can somebody explain to me what the first & last rights deal entails?

Everyone seems really happy about it, want to gain an understanding?

Happy with the deal, Rugby League is about to get a whole lot better.

9 would hae still had them next time

Fox would have had them till 2027

they will not have those rights now

 

[Ronnie Dobbs]

I don't like that 9 are back, but I do like the dough, a lot.

Pretty close to equal to AFL with one less game per week, 1 less hour per game, less live games on FTA, less in-game ads and they have 2 new teams that are not only bleeding like stuck pigs, the incumbent teams where the new teams went are bleeding profusely as well.

As for the times etc, we all have to remember that when you pay that much money for a product, you have to have a few wins in the deal. Remember, they did lose their first/last rights clause too.

At the end of the day I think it's a big win. Well done ARLC.

f**kin oath. Hit the nail on the head.

 

[whall15]

As senile as he is I hope Rabbits actually doesn't retire because the alternative is f**king Ray Hadley.

 

[ek999]

2014 isnt guaranteed though.

Anyone who has followed digital TV progression is AUS knows dates have been pushed back alll the time.

They wont switch their main channels to HD until there is a very high HD penetration.

2014 will definately be when the whole country is switched over. All previous delays were prior to starting the actual switch starting. Its too far progressed to stop now.