Changes afoot for World Club Challenge
February 14, 2013 - 12:07PM
Steve Mascord
Every year Leeds play in the World Club Challenge, their CEO Gary Hetherington offers to play it in Australia and calls for the concept to be expanded.
Every year, nothing of the sort happens.
But things are different this time. In the middle of last season, South Sydney chief executive Shane Richardson flew to England for talks with Hetherington, Warrington "pop impresario" Simon Moran and Wigan's Ian Lenagan.
They agreed to play the WCC in the opposite hemisphere to internationals in each season for the next five, and to trial an expanded competition every second year.
The six-team comp in 2015 does not mean six teams have a chance of being crowned world champions. It means the game will be played as part of a Super League v NRL "Test" series.
On a single weekend in February 2015, Super League will be paused and on Friday night the third-finishing teams in each comp will meet, followed by the second-finishing on Saturday – with the WCC on Sunday.
This concept has the backing of NRL clubs – but the key is selling it as a separate television product and building it up to the point that states and cities bid to host it.
Playing the WCC in Australia next year will have no impact at all on the All Stars or the planned Auckland Nines – instead the pre-season will start to generate some real momentum (throw in the Charity Shield as well).
Although the clubs support these ideas, they still need to be signed off on by the Australian Rugby League Commission and the Rugby Football League.
Read more:
http://www.smh.com.au/rugby-league/...b-challenge-20130214-2eeho.html#ixzz2KrGCeVQD