What's new
The Front Row Forums

Register a free account today to become a member of the world's largest Rugby League discussion forum! Once signed in, you'll be able to participate on this site by adding your own topics and posts, as well as connect with other members through your own private inbox!

What those advocating afl style expansion don't want u to know

Perth Red

Post Whore
Messages
70,844
TV reach into western Sydney is huge for advertisers which equates to big bucks, this is why Packer loved league.
why? is western sydney full of people with large disposable cash amounts? As you can see from this map WA continues to have one of the largest disposable incomes in the country, I expect that's pretty valuable to advertisers?

 

Perth Red

Post Whore
Messages
70,844
Maybe when the afl tv deal goes up they will be able to return spending back to normal and also not make a loss overall.
Well they managed it for the preceding years, so yes I would expect they will, especially given how much their tv revenue is about to go up by.
 

T-Boon

Coach
Messages
16,041
unlike afl rugby league is a sport for all demographics. Their failure to make inroads into the Polynesian and migrant communities in Sydney means they are always going to struggle
what a load of shit. We all but deliberately exclude anyone who is not dero class.
 

Pippen94

First Grade
Messages
7,709
why? is western sydney full of people with large disposable cash amounts? As you can see from this map WA continues to have one of the largest disposable incomes in the country, I expect that's pretty valuable to advertisers?


Great, then channel 9 - fox should've demanded a team there instead of just brisbane
 

Perth Red

Post Whore
Messages
70,844
TV wise storm do better in Melbourne than swans in Sydney
No theyre on par, last round storm in melbourne got 46k, swans in Sydney 50k, but yeh let’s ignore the two other metrics lol
I’d say Storm have more non melbourne fans than swans have non Sydney fans though for sure.
 

Pippen94

First Grade
Messages
7,709
No theyre on par, last round storm in melbourne got 46k, swans in Sydney 50k, but yeh let’s ignore the two other metrics lol
I’d say Storm have more non melbourne fans than swans have non Sydney fans though for sure.

Swans on main channel more often. All things being equal storm are ahead
 

Wb1234

Immortal
Messages
36,200
What they both show is expansion into new markets can be valuable!
Yeh 150 million from news ltd plus an nrl grant totalling 400 million to add 50k viewers in Melbourne. And no juniors

and the numbers of the swans lions suns and gws are way worse
 

Perth Red

Post Whore
Messages
70,844
Yeh 150 million from news ltd plus an nrl grant totalling 400 million to add 50k viewers in Melbourne. And no juniors

and the numbers of the swans lions suns and gws are way worse
Only 140k tuned in to watch NRL on FTA in Sydney the other night and only 150k for this game on Thursday and 128k on Friday night, 130k sunday and so it goes on lol. Id hate to think how much money has been spent in Sydney over the same time period for those pathetic numbers.
 
Last edited:

Wb1234

Immortal
Messages
36,200
Only 140k tuned in to watch NRL on FTA in Sydney the other night and only 150k for this game on Thursday and 128k on Friday night, 130k sunday and so it goes on lol. Id hate to think how much money has been spent in Sydney over the same time period for those pathetic numbers.
Those 50k viewers in Melbourne sure didn’t come cheaply did they ?
 

JamesRustle

First Grade
Messages
8,167
Yeh that’s the tv deal what’s the revenue growth? Just asking you to quantify your cLiam.
ps $402mill isnt more than $473mill lol.
When you bang on about tv deals, do you consider why there might be a difference based on first principles or just put it down to popularity?

What is the average total annual revenue for broadcast rights achieved by the NRL and AFL?

I would quiet comfortably say the AFL needs to be around 30% higher than the NRL to have any basis for bragging rights.

Broadcasters get more than 30% more TV time per AFL game and I would argue the AFL enables a lot more advertising opportunities via the number of stoppages and that after each goal there is a fixed time (conveniently about the time of an ad) before the umpires bounce the ball. The "more teams" argument is false, as the AFL only has 6 more games than the NRL per season.

NRLAFLDifference
No. teams
16​
18​
2​
11%​
Squad size
30​
40​
10​
25%​
Salary cap
9,400,000​
13,540,000​
4,140,000​
31%​
Salary (avg)
313,333​
338,500​
25,167​
7%​
No. Games
192​
198​
6​
3%​
No. Finals
9​
9​
0​
0%​
Total games
201​
207​
6​
3%​
Game time (mins)
90​
120​
30​
25%​
Game breaks (mins)
10​
30​
20​
67%​
Pre/post game (mins)
20​
30​
10​
33%​
TV time per game (mins)
120​
180​
60​
33%​

The AFL squad size and cap are 25% and 31% higher than the NRL, so it would make sense the 33% increased broadcasting time should give them a higher result than the NRL based on some of the basic comparable metrics.
 

Wb1234

Immortal
Messages
36,200
When you bang on about tv deals, do you consider why there might be a difference based on first principles or just put it down to popularity?

What is the average total annual revenue for broadcast rights achieved by the NRL and AFL?

I would quiet comfortably say the AFL needs to be around 30% higher than the NRL to have any basis for bragging rights.

Broadcasters get more than 30% more TV time per AFL game and I would argue the AFL enables a lot more advertising opportunities via the number of stoppages and that after each goal there is a fixed time (conveniently about the time of an ad) before the umpires bounce the ball. The "more teams" argument is false, as the AFL only has 6 more games than the NRL per season.

NRLAFLDifference
No. teams
16​
18​
2​
11%​
Squad size
30​
40​
10​
25%​
Salary cap
9,400,000​
13,540,000​
4,140,000​
31%​
Salary (avg)
313,333​
338,500​
25,167​
7%​
No. Games
192​
198​
6​
3%​
No. Finals
9​
9​
0​
0%​
Total games
201​
207​
6​
3%​
Game time (mins)
90​
120​
30​
25%​
Game breaks (mins)
10​
30​
20​
67%​
Pre/post game (mins)
20​
30​
10​
33%​
TV time per game (mins)
120​
180​
60​
33%​

The AFL squad size and cap are 25% and 31% higher than the NRL, so it would make sense the 33% increased broadcasting time should give them a higher result than the NRL based on some of the basic comparable metrics.
Excellent.
 

Perth Red

Post Whore
Messages
70,844
When you bang on about tv deals, do you consider why there might be a difference based on first principles or just put it down to popularity?

What is the average total annual revenue for broadcast rights achieved by the NRL and AFL?

I would quiet comfortably say the AFL needs to be around 30% higher than the NRL to have any basis for bragging rights.

Broadcasters get more than 30% more TV time per AFL game and I would argue the AFL enables a lot more advertising opportunities via the number of stoppages and that after each goal there is a fixed time (conveniently about the time of an ad) before the umpires bounce the ball. The "more teams" argument is false, as the AFL only has 6 more games than the NRL per season.

NRLAFLDifference
No. teams
16​
18​
2​
11%​
Squad size
30​
40​
10​
25%​
Salary cap
9,400,000​
13,540,000​
4,140,000​
31%​
Salary (avg)
313,333​
338,500​
25,167​
7%​
No. Games
192​
198​
6​
3%​
No. Finals
9​
9​
0​
0%​
Total games
201​
207​
6​
3%​
Game time (mins)
90​
120​
30​
25%​
Game breaks (mins)
10​
30​
20​
67%​
Pre/post game (mins)
20​
30​
10​
33%​
TV time per game (mins)
120​
180​
60​
33%​

The AFL squad size and cap are 25% and 31% higher than the NRL, so it would make sense the 33% increased broadcasting time should give them a higher result than the NRL based on some of the basic comparable metrics.
Bit simplistic isnt it? Origin only has 3 games played for 80 mins yet is rumored to be worth $20mill a year in tv value.

Yes their game goes longer, they have more games, due to our tardiness to expand, better metro reach and yes more advertising for FTA. However larger overall audiences, value of Origin, sydney market (or so I'm told by those on here), NZ rights etc should be counterbalances to some degree shouldnt they?
In terms of Australian rights AFL's will be around 25% higher next year.

I dont see what difference cap size and squad size makes to tv rights values? TV arent paying depending on the size of your squad or how much they are getting paid.
 
Top