It is, but should have been done 25 years ago. This part from Ponissi says it all:
“Having only had five Storm players come from Victoria in 25 years is just not good enough,” Ponissi said.
In 2024, 100% of the Harold Matthews team will be made up with Victorian players, while a large majority of the SG Ball and Jersey Flegg teams will come from Victoria, as well as feeder clubs in NSW and Queensland.
“The talent is here. The passion is here. Now, we have the pathway that will help us find the next five, six or ten players from Victoria to play for Storm. It won’t be a quick fix, but we know this will be a big step in the right direction.”
The only reason they're doing this is because the well in SEQ, NZ and PNG is drying up. With PNG getting the next licence and NZ2 and Brisbane 3 almost guaranteed to get the other two, it's limiting the amount of underserviced RL areas they can pillage. It's probably the reason they're taking a pre-season game to Fiji.