baselinepanther
Bench
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santa claus being real is more believable then the afls figure of 470 mill hahahaha
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Again devil will be in the detail and how much of that is cash.
This is a good point and one that always does my head in. The NRL comp is comparable to the AFL comp in ratings, plus we have the ratings bonanza that is State of Origin on top of that and we aren't able to negotiate a better TV deal.
tvblackbox.com.au
Yeh they always go on about the afl ninth game and more advertising time in afl games as justification for the gap but we have origin that’s supposed to be worth $30mill A year and more viewers!
Thats very nice wishful thinking but highly unlikely. For starters telstra paId for the digital revenue they get from the afl websites, not just the streaming. It was quoted in the age they will continue to pay $50mill. This is where the value is for them:In the old deal, yes the AFL beat us with cash and contra. Yearly they got 416/ or 417 per year. This was made up from Fox $216 pa,- Seven Network 150m,- and Telstra 50m ( for phone /tablet streaming) for a total of $2.5billion over SIX YEARS. This six year contract made the the AFL look like it won by a lot. It's old news that the deal for the NRL was 'botched' as in to many side deals, giving back licensing back, etc , BUT our deal was over FIVE YEARS which masked that we were closing in on the AFL. NOW lets look at the new deal which this thread is all about.
First it was announced yesterday that the NRL will have over $400 million dollars yearly from 2023 to 2027. This is the same year that the AFL deal comes into effect. Lets compare annual amounts.
NRL--Nine $130m,- SKy 32m,- which would leave Fox paying $238m for a total of over $400 million.
AFL--Seven $150, plus Fox $216m to equal $366m total for the years 2023/2024
"This extension with Foxtel and Telstra, along with the extension we signed with the Seven Network earlier this year, ensures that we are able to not only rebuild our game but take it to more and more people," McLachlan said.
"The deal represents a 25 per cent increase on the revised rights agreement the AFL struck with Foxtel because of the pandemic, but is only slightly higher than the original deal."
AFL extends Foxtel and Telstra broadcast deal by two years
The extension, including the recent Seven Network agreement, will be worth $946 million, AFL chief executive Gillon McLachlan said.www.theage.com.au
Of note their is no money from telstra to inflate the AFL figures this time, as the Aust fin Reveiw noted,
Natasha GillezeauReporter
Feb 2, 2021 – 6.16pm
Telstra and Foxtel have announced a new commercial partnership that will involve Foxtel’s streaming service Kayo Sports replacing the telco’s incumbent AFL and NRL Live apps.
The partnership to replace live streaming across the two apps means customers will be able to watch 50 different sports rather than just one code. This also means the telco will no longer bid directly for sports content rights.
Telstra leans into Kayo in live sports streaming shake-up
Kayo Sports will replace live streaming across Telstra’s AFL and NRL apps, giving customers access to 50 different sports rather than just one code in a single place.www.afr.com
Thier is talk of Teltra doing 5G at grounds running websites BUT/NEVER talk of cash.
So we finally won, it's been a slog but the negotiations skills of Vlandy, doing deals in the correct order, getting rid of low cost steamers, Telstra, so nine can show it on Nine now, made a better enticment, however a by product of this decision went a long way for Telstra to exit streaming for the AFL ( a side punch by Vlandy) which lessened the AFL revenue by $50m. Ol, LA, laFoxtel and Telstra extend partnership with AFL for 2023 - 2024 seasons
The AFL has announced it has reached a new agreement with broadcast partners, Foxtel and Telstra which will see both extend their coverage rights by two
www.afl.com.au
In the old deal, yes the AFL beat us with cash and contra. Yearly they got 416/ or 417 per year. This was made up from Fox $216 pa,- Seven Network 150m,- and Telstra 50m ( for phone /tablet streaming) for a total of $2.5billion over SIX YEARS. This six year contract made the the AFL look like it won by a lot. It's old news that the deal for the NRL was 'botched' as in to many side deals, giving back licensing back, etc , BUT our deal was over FIVE YEARS which masked that we were closing in on the AFL. NOW lets look at the new deal which this thread is all about.
First it was announced yesterday that the NRL will have over $400 million dollars yearly from 2023 to 2027. This is the same year that the AFL deal comes into effect. Lets compare annual amounts.
NRL--Nine $130m,- SKy 32m,- which would leave Fox paying $238m for a total of over $400 million.
AFL--Seven $150, plus Fox $216m to equal $366m total for the years 2023/2024
"This extension with Foxtel and Telstra, along with the extension we signed with the Seven Network earlier this year, ensures that we are able to not only rebuild our game but take it to more and more people," McLachlan said.
"The deal represents a 25 per cent increase on the revised rights agreement the AFL struck with Foxtel because of the pandemic, but is only slightly higher than the original deal."
AFL extends Foxtel and Telstra broadcast deal by two years
The extension, including the recent Seven Network agreement, will be worth $946 million, AFL chief executive Gillon McLachlan said.
Of note their is no money from telstra to inflate the AFL figures this time, as the Aust fin Reveiw noted,
Natasha GillezeauReporter
Feb 2, 2021 – 6.16pm
Telstra and Foxtel have announced a new commercial partnership that will involve Foxtel’s streaming service Kayo Sports replacing the telco’s incumbent AFL and NRL Live apps.
The partnership to replace live streaming across the two apps means customers will be able to watch 50 different sports rather than just one code. This also means the telco will no longer bid directly for sports content rights.
Telstra leans into Kayo in live sports streaming shake-up
Kayo Sports will replace live streaming across Telstra’s AFL and NRL apps, giving customers access to 50 different sports rather than just one code in a single place.
Thier is talk of Teltra doing 5G at grounds running websites BUT/NEVER talk of cash.
So we finally won, it's been a slog but the negotiations skills of Vlandy, doing deals in the correct order, getting rid of low cost steamers, Telstra, so nine can show it on Nine now, made a better enticment, however a by product of this decision went a long way for Telstra to exit streaming for the AFL ( a side punch by Vlandy) which lessened the AFL revenue by $50m. Ol, LA, laFoxtel and Telstra extend partnership with AFL for 2023 - 2024 seasons
The AFL has announced it has reached a new agreement with broadcast partners, Foxtel and Telstra which will see both extend their coverage rights by two
Stop being a dck. Only fools form opinions in black and white.
I haven't seen anything anywhere , where its been confimed the amount telstra are paying for maintaining a few websites & replays as opposed to having the exclusive rights to live streamingT
Thats very nice wishful thinking but highly unlikely. For starters telstra paId for the digital revenue they get from the afl websites, not just the streaming. It was quoted in the age they will continue to pay $50mill. This is where the value is for them:
“Telstra will also expand its visual sponsorship elements such as on-field Telstra 5G signage, and continue the development of the AFL's digital assets such as AFL.com.au, club websites and the AFL Official LIVE App. The updated sponsorship also deepens Telstra's connections to AFL Clubs and extends the agreement with the AFL Players Association that engages all listed players as ambassadors for use in social marketing campaigns and other initiatives.”
Statement: AFL extends broadcast rights deal with Foxtel, Telstra
The AFL has reached a new agreement with long-time broadcast partners Foxtel and Telstra until the end of 2024
if you think their ceo has gone public with a massively inflated figure just for show you dont really understand how the corporate world works. $55million jump for 23&24 (around 13% increase on last deal) is a reasonable hike though so I get your suspicions.
I’d suggest their cash deal is probably same or slightly up as last deal, same as ours will be, and most of the $55mill increase they are laying claim to will be in contra, like a lot of our increase from nz and Ch9 I suspect.
but we will see, at least we will be able to see theirs unlike ours which will remain buried away in a multitude line item in the annual report. We have even stopped reporting what is cash and what is contra. Vlandys is a murky barsteward!
Get Sydney clubs the Government money they desperately need to do up / rebuild their home grounds
They mentioned internationals a couple of times in the 2022 draw press conference. At the very least it means that Aus & NZ are committed to attending.
Telstra continues its partnership through the 2023 and 2024 seasons, with highlight, replay and on demand rights while increasing their investment in sponsorship assets.
- Telstra will become Marvel Stadium’s official technology and innovation partner over the next four years, ensuring the revamped Marvel Stadium offers supporters the best digital experience of any stadium or entertainment venue in the country and ensuring supporters have the technology to connect them to the game they love.
- Telstra technology and connectivity will be deployed at Marvel over the next few years including fixed and 4G/5G networks upgrades, Artificial Intelligence, and mixed reality and edge computing. From booking a seat to parking to engaging with the game, attendees will soon be able to experience a new stadium experience before, during, and after they attend the game.
- Telstra will also expand its visual sponsorship elements such as on-field Telstra 5G signage, and continue the development of the AFL’s digital assets such as AFL.com.au, club websites and the AFL Official LIVE App. The updated sponsorship also deepens Telstra’s connections to AFL Clubs and extends the agreement with the AFL Players Association that engages all listed players as ambassadors for use in social marketing campaigns and other initiatives.
Foxtel, Telstra extend AFL rights deal
Foxtel and Telstra have extended their broadcast rights deal with the AFL for two years to cover the 2023 and 2024 seasons.
At least we’ll be able to judge when their annual reports come out, more than us who is hiding so as not to be held accountable by the stakeholders.
