2023-2028 next tv deal discussion

[Colk]

Talk about a circular argument.

Sorry to kill all the bravado but here is something undeniable.

So far nobody here can accurately present an accurate breakdown of the NRL & AFL media deals and no matter how much you link articles or state figures in bits and pieces and argue your side of it……..no one…..and I mean no one can analyse the two properly, let alone put forward a credible comparison.

Exactly

 

[Colk]

again rubbish
the deal renegotiated or otherwise was a ... new deal
not temporary at all & it was for a period of 5 years not 2, 2020-24

we smoked them
not so much because ours is great ... theres is terrible

remember this ?
It is the first time since 1971 that the AFL has signed a reduced broadcast agreement.

I don’t understand what you’re arguing. Both deals in 2020 or whenever (can’t be bothered scrawling through the pages looking for it) were re-negotiations of existing deals.

Both the AFL and the NRL had obviously agree to reduce their earnings on their existing deals to satisfy FTV and Fox respectively. The length of those deals or whether they extended the deals is somewhat superfluous. The most important thing is that it is the same frame of reference (they both were negotiated in the same set of circumstances as one another)

Now we have a contract between the NRL and Channel 9, Sky NZ and Fox done not with the purpose of reducing the deal because content hasn’t been delivered but based on future projections and with the knowledge that COVID hasn’t damaged sports broadcasting. This is a completely different set of circumstances to frame a negotiation.

Only when AFL negotiates a deal under the same set of circumstances can you really judge whether this is truly a good deal or not because only then it is a fair comparison.

So for example if AFL get a deal worth $500m p.a for 2024 onwards (totally unlikely but anyway) would you then say our deal is good or not? If it were me I wouldn’t but if conversely the AFL get $400m p.a then my opinion of this deal would be very positive. You would also then have to look at the fine print as well to add further comparison.

Hopefully ours is judged positively.

 

[colly]

Did you guys know that the lady that had a role created for her just recently as head of digital at the nrl, worked the previous decade at channel 9 in a similar role. She was the one that basically killed of the nrl digital arm to the benifit of ch9 and news ltd. Now if that isn't a conflict of interest and shady as hell I don't know what is.

So 'she' is the fifth column now , sneaks into the NRL to pay back Nine- except she forgot who works for now, the NRL. - And now your revealed her to be a agent- Oh to be a fly on the wall on Monday- Vlandy asks , Alexi Alderson come into my office - where Vlandy has wired up and miked to Foxtel offices-Makes sense in your brain.-
I expect you to die Mr Bond

 

[Perth Red]

Did you guys know that the lady that had a role created for her just recently as head of digital at the nrl, worked the previous decade at channel 9 in a similar role. She was the one that basically killed of the nrl digital arm to the benifit of ch9 and news ltd. Now if that isn't a conflict of interest and shady as hell I don't know what is.

Lol, why am I not surprised? It’s not surprising that Vlandys has rolled the digital revenue along with the media revenue and some other bits into the “licensing” revenue line on the annual report. Nicely hides the reductions and reduces accountability for what’s coming. Shady as f**k.

 

[Perth Red]

It would have been good to have RL's PayTV rights up for grabs in 2024 so that Ch9 and STAN SPORT could throw in a bid for everything.

not to mention paramount that’s moving into the live sports arena As a driver. If nrl ever decided to produce its own content it would totally revolutionise our sports rights deals. But won’t happen whilst we have a news ltd stooge in charge.

 

[The_Wookie]

Talk about a circular argument.

Sorry to kill all the bravado but here is something undeniable.

So far nobody here can present an accurate breakdown of the NRL & AFL media deals and no matter how much you link articles or state figures in bits and pieces and argue your side of it……..no one…..and I mean no one can analyse the two properly, let alone put forward a credible comparison.

Ok. All we know. No analysis.

AFL

The AFL announced it had signed a 2 year extension with Foxtel and Telstra which will see the league recieved $946 million over the final two years, when combined with the previous Seven Network extension. Asked if the deal was an increase on what the AFL was receiving in the pre-COVID-adjusted arrangement, AFL CEO Gillon McLachlan said yes.

It is true that as Baseline Panther keeps trotting out that the COVID adjusted deal was the first time it had done a deal for less since 1971. That is not the same thing as the 2023-24 extension.

From Seven West Medias ASX Statement, June 11, 2020

• Seven West Media (SWM) has signed a new deal with the AFL for the 2020 to 2022 seasons, and extended its contract to include an additional two years
• The company is anticipating roughly $87 million in savings over the 2020 to 2022 contract period, mainly as a result of reductions to media rights and production savings

The revised five-year deal sees AFL take $730m for the five years – an average of $146m per year - with 87m in reductions in the first two years, the final 2 years would be higher.

The terms of the Fox deal have not been announced, but Mclachlan confirmed a 12-13% discount had been provided for the 2020-2022 period. Industry sources said Foxtel, which is owned by News Corp and Telstra, saved $30 million on its existing deal (to 2022) back in June 2020.

According to the Age, the AFL Fox deal represents a 25 per cent increase on the revised rights agreement the AFL struck with Foxtel because of the pandemic, but is only slightly higher than the original deal.

"The extension of the rights deal resets the discounts associated with COVID and is financially little changed from the original 2017-22 agreement," a Foxtel spokesman said.

Telstra is in all the AFL announcements with some detail as to what the involves - the ABC says its commitments didnt change during the pandemic at 50m a year - but how much they are paying after during the extension is not known.

NRL

Nine Entertainment Co. (ASX:NEC, Nine) has executed an agreement for National Rugby League (NRL) broadcast rights for the 2023 to 2027 seasons

The game’s three television broadcast partners, Nine, Fox Sports and Sky TV New Zealand have now all agreed to new partnerships and increased commitments until the end of the 2027 season, with a record total media rights revenue for the game in excess of $400m per annum.

From Nines ASX statement

Nine’s average cost over the 2023 to 2027 rights period will be c$115 million per annum in cash, with a further c$15m of contra and other (non-cash) services to be provided. This compares with the average cost of the 2018-2022 contract, announced in November 2015, of $115m plus $10m contra. The year one (CY23) cost of $112m (plus $14.5m in contra and services ) compares with the original 2022 P&L cost (which included the amortisation of the contract prepayment) of $130m (plus $10m of contra), and the COVID-adjusted 2022 P&L cost of $103.5m (plus $15m of contra and other services)

SKyNZ signed a 160m deal according to Phil Rothfield. The five-year broadcast deal – which now includes games on free-to-air – has gone from $94 million to more than $160 million over five years.

Foxtels financial terms for the broadcast rights have not been released. Foxtel will provide 13-15m a season (75m) according to Nine newspapers, or "up to 100m" according to News Limited ostensibly to fund the dolphins share of the broadcast revenue.

 

[Get Rid of The Donkeys]

not to mention paramount that’s moving into the live sports arena As a driver. If nrl ever decided to produce its own content it would totally revolutionise our sports rights deals. But won’t happen whilst we have a news ltd stooge in charge.

I forgot about Paramount+ aka CBS/Network 10. With no major sport on its list, the NRL might be something they bid for in 2027. That's presuming they still don't have anything major by that time, but there's not much available. AwFuL will never leave Seven/Foxtel.

The cricket is an interesting one. Seven have been a pain in the arse for CA.

 

[Perth Red]

With $10mill extra contra a year from nine, and probably more in the deal from fox and skynz, on top of $24mill a year that was in the last deal the nrl should be the best promoted sport in the region by a country mile!

 

[Phil McGrawhan]

You seem to have an issue with Contra .
But only for RL
Not surprising

 

[The_Wookie]

With $10mill extra contra a year from nine, and probably more in the deal from fox and skynz, on top of $24mill a year that was in the last deal the nrl should be the best promoted sport in the region by a country mile!

According to Abdo in the Rothfield article, part of the Sky nz increase is contra - its why they all keep rabbiting on about how its more than just the money - Abdo specifically says it enables the NRL to use all of Skys channels for promotion

“Part of it is contra which gives us the ability to use all of Sky channels to promote the game, especially in pathways and participation."

So the value of the deal is a certain amount, the cash component isnt even really known for that.

 

[Cactus]

Ok. All we know. No analysis.

AFL

The AFL announced it had signed a 2 year extension with Foxtel and Telstra which will see the league recieved $946 million over the final two years, when combined with the previous Seven Network extension. Asked if the deal was an increase on what the AFL was receiving in the pre-COVID-adjusted arrangement, AFL CEO Gillon McLachlan said yes.

It is true that as Baseline Panther keeps trotting out that the COVID adjusted deal was the first time it had done a deal for less since 1971. That is not the same thing as the 2023-24 extension.

From Seven West Medias ASX Statement, June 11, 2020


The revised five-year deal sees AFL take $730m for the five years – an average of $146m per year - with 87m in reductions in the first two years, the final 2 years would be higher.

The terms of the Fox deal have not been announced, but Mclachlan confirmed a 12-13% discount had been provided for the 2020-2022 period. Industry sources said Foxtel, which is owned by News Corp and Telstra, saved $30 million on its existing deal (to 2022) back in June 2020.

According to the Age, the AFL Fox deal represents a 25 per cent increase on the revised rights agreement the AFL struck with Foxtel because of the pandemic, but is only slightly higher than the original deal.



Telstra is in all the AFL announcements with some detail as to what the involves - the ABC says its commitments didnt change during the pandemic at 50m a year - but how much they are paying after during the extension is not known.

NRL

Nine Entertainment Co. (ASX:NEC, Nine) has executed an agreement for National Rugby League (NRL) broadcast rights for the 2023 to 2027 seasons

The game’s three television broadcast partners, Nine, Fox Sports and Sky TV New Zealand have now all agreed to new partnerships and increased commitments until the end of the 2027 season, with a record total media rights revenue for the game in excess of $400m per annum.

From Nines ASX statement



SKyNZ signed a 160m deal according to Phil Rothfield. The five-year broadcast deal – which now includes games on free-to-air – has gone from $94 million to more than $160 million over five years.

Foxtels financial terms for the broadcast rights have not been released. Foxtel will provide 13-15m a season (75m) according to Nine newspapers, or "up to 100m" according to News Limited ostensibly to fund the dolphins share of the broadcast revenue.

I now know you can cut & paste.

What nobody here knows is what the exact terms of the two deals are and to summarise them in a clear & concise way that shows exactly where the 2 codes are at in comparison with each other.

 

[Perth Red]

According to Abdo in the Rothfield article, part of the Sky nz increase is contra - its why they all keep rabbiting on about how its more than just the money - Abdo specifically says it enables the NRL to use all of Skys channels for promotion



So the value of the deal is a certain amount, the cash component isnt even really known for that.

There was a lot of talk in the release about sky nz promoting nrl so I expect a fair chunk will be contra.

Contra is just largely way of padding a deal to sound bigger. Contra doesn’t pay the bills.

 

[TGG]

There was a lot of talk in the release about sky nz promoting nrl so I expect a fair chunk will be contra.

Contra is just largely way of padding a deal to sound bigger. Contra doesn’t pay the bills.

Contra saves you on the advertising bill.

 

[Perth Red]

I now know you can cut & paste.

What nobody here knows is what the exact terms of the two deals are and to summarise them in a clear & concise way that shows exactly where the 2 codes are at in comparison with each other.

Well we know where things are for 2023 and 2024 In terms of total revenue.
what we don’t know is 21&22 yet.
We have a fair idea what transpired in 2020.
the real interesting bit will be in 2025.

 

[Perth Red]

Contra saves you on the advertising bill.

Yes and no, most contra is just the tv companies promoting the up and coming games they are showing.
Ask yourself how many genuine ads for rugby league beyond up and coming games being shown you actually see in a season. Certainly not $24million worth!

 

[AdelaideSharky]

I forgot about Paramount+ aka CBS/Network 10. With no major sport on its list, the NRL might be something they bid for in 2027. That's presuming they still don't have anything major by that time, but there's not much available. AwFuL will never leave Seven/Foxtel.

The cricket is an interesting one. Seven have been a pain in the arse for CA.

10/Paramount have the rights to all Australian football (soccer) matches including Socceroos World Cup qualifiers.

 

[Get Rid of The Donkeys]

10/Paramount have the rights to all Australian football (soccer) matches including Socceroos World Cup qualifiers.

Soccer is not a major sport in this country. At least not at the spectator level. Queensland Cup games broadcast solely into Queensland draw higher ratings on TV than some A-League games that are screened across the entire country.

 

[Chief_Chujo]

Yes and no, most contra is just the tv companies promoting the up and coming games they are showing.
Ask yourself how many genuine ads for rugby league beyond up and coming games being shown you actually see in a season. Certainly n

Doesn't contra cover production costs as well?

 

[Perth Red]

Doesn't contra cover production costs as well?

No.

 

[Delboy]

You would want to believe that any agreement includes promotion for the women’s RL. Sitting here this afternoon and seeing how the AwFul have pretty good material showing their female stars, where in the heck is anything about the RL girls.

Seem to be continually left behind on promotional material for any of our comps, but the basic silence ahead of the womens comp is not good enough.

Hope there is some surprisingly good ads just around the corner, not sure anyone should be brave enough to hold their breath. Not good enough currently.

Then again it is Channel 9 as the “Home of League “ as the rights holder.