It's not so much about the Pacific.
New Zealand have been producing the best Rugby Union players since forever, the All blacks brand is a global one. They pull big crowds anywhere they go. So easily recognised.
International Rugby union is the pinnacle and the All blacks are the pinnacle of that.
The All blacks Jersey is the most prestigious in all forms of Rugby around the world.
So what happens when regularly Kiwis beat the Kangaroos and that rivalry becomes like SOO ?
What happens when all the best Rugby players are playing league in NZ and the NRL?
If the best Rugby game you can watch in the world no longer is the All blacks but the Kiwis?
Make no mistake about it, this is the biggest and most important battle between the codes on the international front and Rugby league is winning it, it's a long way away but it's happening.
The only reason the All Blacks have the prestige they have is because of their dominance on the pitch. There're roughly half a dozen nations poised and ready to take their place as the next big rugby nation, most of which would be more lucrative for WR and RU in general than having a relatively small and isolated nation of 4 mil as the top dog.
Besides, this is a tangent from the discussion at hand, as the initial goal expressed was to take the PI's, which in this context meant Samoa, Tonga, Fiji, etc. Achieving that goal would necessitate basically every heritage player eligible for one of the PI's to pick them over AUS or NZ, even when, if we're being honest, they really should be representing AUS and NZ (i.e. 95%+ of the current Samoan and Tongan teams lol).
As we've seen in recent times, that will weaken the Kangaroos and Kiwi's, not strengthen them, and that will eventually have knock-on effects in AUS and NZ, which we should be concerned about because whether we like it or not the RL world revolves around the NRL as the only stable professional league. ATM, if the NRL is weakened or dies, then RL is screwed the world over.
It's why the sport should be focused on trying to get more sustainable professional club competitions popping up around the world, instead of trying to hoard as much talent as possible in the NRL and playing smoke and mirrors games to pretend that RL is bigger and more successful than it actually is internationally. But, again, that's easier said than done, and I digress.
Another big powerhouse is England and if you haven't noticed Rugby League just had a very successful WC there, the Super League looks in good shape and at the same time Rugby Union just lost 2 long standing clubs with others on the brink.
LOL, no.
RU's position in England not withstanding (their troubles have nothing to do with RL, and won't benefit RL in any way), RL in England is on it's knees, and anybody who tells you otherwise is a liar.
Could the Super League grow into a strong national competition; sure, if a strong administration with a willingness to make the sacrifices necessary takes over, and who knows, maybe IMG are the people who achieve that. Will that happen anytime soon; probably not.
But all that aside. The NRL are growing, the revenue is growing , the number of teams are growing. We will soon enough be in a position where NRL players are the highest paid Rugby players in the world !
That puts Rugby League as the most prestigious game.
None of that has anything to do with the subject at hand. If anything the NRL has lost money on the PI's proper, not made it.
The WC in soccer is big ( the biggest)
But all the best players are in the premier league.
If Rugby League has the ( premier league) we will end up dominating the world.
That's literally untrue, but I can't really be bothered to be honest...
If you were to look at which leagues the top ten soccer players in the world play in at any one time they'd be split pretty evenly between the major European leagues; the EPL, Ligue 1, LaLiga, etc, etc.
At the moment I think most people would argue that Messi, Mbappe, and Benzema are the top three soccer players in the world, and not one of them has ever played in the EPL.