TWO new Brisbane teams

[Colk]

There been talk of the bears resurrection for 15 years and they keep being ignored, for good reason. Nothing has changed now except they want to be nomadic which is an even dumber business plan than before!

The only thing I can see of getting in the way of perth is vlandys. He is small minded and the concept of taking in the challenge of growing the game in a new major market seems beyond him. If he goes or changes his way, and if the WA bidders can really put $millions on the table to ensure long term financial security then Perth is a no brainer as the 18th club.

How dare you mock V’landys the greatest administrator in Australian sport according to his masters. Although you might have been comforted by the talk that he is overworked doing two jobs (I could have a joke here and say it is three) and he is having a deep think about whether he is going to continue

 

[Colk]

We can only hope by the time the next deal is negotiated there are better options than Ch9. I’m really hoping for a split between fta and a games free on a streaming service, but that would require news ltds monopoly on streaming being broken, and we know which side of the bed Vlandys lies on!

Ideally id like to see ch7 get Friday and Saturday night games plus origin, ch10/paramount plus get two Sunday live games plus finals and either a different streaming or even paramount plus get all games as ptv. f**k news and Ch9 off for good!

Totally agree. I was even consider taking less money on the table. I think for example even in these negotiations they missed a trick by cutting off Channel Seven. You could at least sell another game or two to Channel Ten even. Now unfortunately the FTA deal will be even less than what was originally released because there’s now no competing bidder

 

[Perth Red]

Its

Totally agree. I was even consider taking less money on the table. I think for example even in these negotiations they missed a trick by cutting off Channel Seven. You could at least sell another game or two to Channel Ten even. Now unfortunately the FTA deal will be even less than what was originally released because there’s now no competing bidder

It’s why the ninth game could be so valuable. We allegedly got somewhere between $15-20mill from fox for the extra 12 games/17th team. That value seems to have been more about getting broncos off fta than the value of extra content or new audiences. There will be no money from fta for this half baked expansion . The ninth game gives fta another potential live spot which is where the real value is, another big audience show to sell adverts in, be it a Saturday night or a Sunday early evening. Afl allegedly got around $50mill for the ninth game, that’s our target! If Ch9 don’t want 4 games or to pay for them then time to look for a new partner

 

[Get Rid of The Donkeys]

I don’t think Channel 9 or any other FTA provider are going to be important unless they pay for another game. That’s the only way they are going to pay more.

Take these FTA negotiations (if you can believe what has been reported). Channel Nine have got their extra Brisbane team (although perhaps not the exact one they wanted) but they are not broadcasting any extra games and their paying less than what they did last time.

To suggest that News Ltd does not have the whip hand here when they are the ones who would be showing the extra game is at least debateable.

A Brisbane vs Sydney game will draw higher ratings nationally on Ch9 than a game not involving teams from those markets. Bris 3 gives them what they want as they can have a Bris vs Syd game on Thurs night, Fri night and Sun arvo over most weekends.

 

[Get Rid of The Donkeys]

The ninth game provides the extra content for fta, not the club coming in. At least perth gives an opportunity to grow an audience, nsw and qlnd is just the same eyes watching now.

Ch9 have not shown much interest in broadcasting more than three games. What they want more than anything else is strong ratings nationally. Brisbane and Sydney are the two markets that provide most of the viewers, so they will want more games that appeal to both regions.

Foxtel would like the extra game, but how much they pay for it is anyone's guess. They might pay more if it's stipulated that a third Brisbane team leads to even fewer Broncos games on Ch9.

Perth's best chance is to get the three SEQ teams to rally against Bris 3. The only potential team that will not undercut the rest of the competition is Perth, so that's what the Pirates should look at promoting to get everyone on board.

 

[Perth Red]

A Brisbane vs Sydney game will draw higher ratings nationally on Ch9 than a game not involving teams from those markets. Bris 3 gives them what they want as they can have a Bris vs Syd game on Thurs night, Fri night and Sun arvo over most weekends.

and yet melbourne are the most watched club on ptv, and second on fta avg go figure. Meanwhile the other seq team sits near the bottom of audiences. Let’s see if the dolphins are another broncos, or another Titans before getting excited about tv appeal for brisbane 3! The fact fta havent paid anything for Brisbane2 should tell you something,

 

[Get Rid of The Donkeys]

and yet melbourne are the most watched club on ptv, and second on fta avg go figure. Meanwhile the other seq team sits near the bottom of audiences. Let’s see if the dolphins are another broncos, or another Titans before getting excited about tv appeal for brisbane 3! The fact fta havent paid anything for Brisbane2 should tell you something,

Melbourne Storm have a large supporter base in SEQ, courtesy of their success and the Brisbane market being underserved since 1987. It's been almost 20 years since Melbourne last missed the top 8, so it's no wonder they rate well. People love to watch a winner. Especially up here.

Titans have struggled throughout their existence and are a regional team. They don't have a large following like the Cowboys and Storm as they didn't come into the competition until 2007 and have not generated a strong rivalry with any other club, largely due to lack of on field results, but they are building and will get stronger. They'll never be the Broncos as they're not from Brisbane.

I hope Perth get a team as it's ridiculous that a beautiful city of 2 million is unrepresented.

 

[Perth Red]

Melbourne Storm have a large supporter base in SEQ, courtesy of their success and the Brisbane market being underserved since 1987. It's been almost 20 years since Melbourne last missed the top 8, so it's no wonder they rate well. People love to watch a winner. Especially up here.

Titans have struggled throughout their existence and are a regional team. They don't have a large following like the Cowboys and Storm as they didn't come into the competition until 2007 and have not generated a strong rivalry with any other club, largely due to lack of on field results, but they are building and will get stronger. They'll never be the Broncos as they're not from Brisbane.

I hope Perth get a team as it's ridiculous that a beautiful city of 2 million is unrepresented.

So you agree success on field is just as, if not more important than location? Glad we cleared that up. So doesn’t matter of brisbane or perth, as long as they are succesful.

 

[MugaB]

So you agree success on field is just as, if not more important than location? Glad we cleared that up. So doesn’t matter of brisbane or perth, as long as they are succesful.

This is why i keep saying perth will be an awesome addition, but if they are struggling due to lack of local junior talent, then they'll just be cannon fodder, the western reds were set up extremely well, and they wouldn't have the money issues they had back in the 90s, not with the grant nowadays, only issue for me is junior development at the moment, if that starts to improve in the next 2 years, they'll be the bid to get the nod...

 

[Perth Red]

Not much chance of that when a) the nrl funds it a pittance b) union is signing the best 12-15 year olds up As they have money and a pathway to the top.

 

[Get Rid of The Donkeys]

So you agree success on field is just as, if not more important than location? Glad we cleared that up. So doesn’t matter of brisbane or perth, as long as they are succesful.

News Ltd propped the Storm up by giving them a quality roster from day one and funding them until 2012 so that their football department was superior to every other club.

When News Ltd left the Storm and the ARL they stipulated the ARLC continue to fund the Storm for another 5 years.

About $100 million was spent to make the Storm successful on the field and they had a lot of luck along the way, such as a generation of stars coming out of SEQ when the Broncos were the only club servicing the area.

Three clubs folded just before the Storm were created, giving the Storm access to players who won't be available to The Dolphins or West Coast Pirates.

The Pirates will be struggling to survive and will not be successful on the field like the Storm. That's a certainty. There's is no longer an untapped market of fans in SEQ who will adopt the Pirates, so they'll have to build their base from scratch in Perth.

I believe the Pirates can successfully develop a team that survives with a decent supporter base, but it'll probably be more like the Western Force than the Melbourne Storm. Look at how poorly the Melbourne Rebels have fared without any of the advantages that were gifted to the Storm, and that's despite rugby union having a long history in Melbourne.

I honestly think The Firehawks will be the 18th team as they and The Dolphins can handle 10 years of poor on-field results because a) they're from heartland and b) have resources to survive the journey. Perth and NZ 2 will not have these luxuries and the ARLC isn't going to help them out.

 

[MugaB]

News Ltd propped the Storm up by giving them a quality roster from day one and funding them until 2012 so that their football department was superior to every other club.

When News Ltd left the Storm and the ARL they stipulated the ARLC continue to fund the Storm for another 5 years.

About $100 million was spent to make the Storm successful on the field and they had a lot of luck along the way, such as a generation of stars coming out of SEQ when the Broncos were the only club servicing the area.

Three clubs folded just before the Storm were created, giving the Storm access to players who won't be available to The Dolphins or West Coast Pirates.

The Pirates will be struggling to survive and will not be successful on the field like the Storm. That's a certainty. There's is no longer an untapped market of fans in SEQ who will adopt the Pirates, so they'll have to build their base feom scratch in Perth.

I believe the Pirates can successfully develop a team that survives with a decent supporter base, but it'll probably be more like the Western Force than the Melbourne Storm. Look at how poorly the Melbourne Rebels have fared without any of the advantages that were gifted to the Storm, and that's despite rugby union having a long history in Melbourne.

Western Reds marquee roster was basically shipped to Melbourne, among other purchase from around other clubs, WA won't get that kind of leg up now

 

[Get Rid of The Donkeys]

Western Reds marquee roster was basically shipped to Melbourne, among other purchase from around other clubs, WA won't get that kind of leg up now

That's right. Perth might need to recruit heavily from the English Super League and set up some sort of development program in South Africa, but that costs money and will take time to produce results.

A third Brisbane team doesn't create these risks. It'll be Firehawks getting the licence, creating a genuine BRL Derby.

 

[titoelcolombiano]

NRL clubs who own state of the art facilities have a massive advantage over those who do not.

The revenue stream provided by Easts Leagues and the corporate support on offer for a team based just a few kilometres from the Brisbane CBD in an RL mad city is just too good to pass up, hence the ARLC telling Easts and Ipswich to bid again in the future. I honestly cannot see Ipswich getting before 2050, so that leaves Easts as the 18th team.

I don't disagree mate, it seems like Easts were the clear second strongest bid after Redcliffe. Here's the question though. There may not and probably should not be anther QLD team after the 5th one. So do the Firehawks look at representing Logan / Ipswich to ensure they capture their own part of SEQ and represent a huge growth area? I would say it would be a smart move and maybe the best way to do that is to partner with the Jets. The Jets are the brand that will resonate most in the west. Easts can't use the Tiger anyway so they may as well embrace the Jets brand and look to capture that area. What do you think?

 

[titoelcolombiano]

this whole exercise was less about getting a team and more about two media companies trying to win a little ego battle

Sounds familiar... I just wish they'd stop using our game as a vehicle for it

 

[titoelcolombiano]

I don’t think Channel 9 or any other FTA provider are going to be important unless they pay for another game. That’s the only way they are going to pay more.

Take these FTA negotiations (if you can believe what has been reported). Channel Nine have got their extra Brisbane team (although perhaps not the exact one they wanted) but they are not broadcasting any extra games and their paying less than what they did last time.

To suggest that News Ltd does not have the whip hand here when they are the ones who would be showing the extra game is at least debateable.

Free to air exposure is obviously super important to any sport which is why we need to ensure we have a presence there. I can understand however, why News is getting more of a say here. They pay more than 9 for the rights and are therefore the more dominant broadcast partner.

 

[titoelcolombiano]

if the WA bidders can really put $millions on the table to ensure long term financial security then Perth is a no brainer as the 18th club.

This is a reason why I am confident that Perth with be looked at as # 18. They have backers willing to put up the money. 9 will see a new market and timeslot and Fox will see extra subscribers. The major competition would be NZ which the NRL were talking about, but there doesn't seem to be the big money backers that Perth have. NZ TV might be the ace up the sleeve of a NZ bid if they are willing to bump up the money enough to make it attractive.

Brisbane 3 I don't really see as an option until at least we are up to looking at #19 as it lets the Titans, Dolphins and Broncos settle into their new dynamic and lets the population grow for another decade or so.

 

[Get Rid of The Donkeys]

I don't disagree mate, it seems like Easts were the clear second strongest bid after Redcliffe. Here's the question though. There may not and probably should not be anther QLD team after the 5th one. So do the Firehawks look at representing Logan / Ipswich to ensure they capture their own part of SEQ and represent a huge growth area? I would say it would be a smart move and maybe the best way to do that is to partner with the Jets. The Jets are the brand that will resonate most in the west. Easts can't use the Tiger anyway so they may as well embrace the Jets brand and look to capture that area. What do you think?

If it's billed as a southern Brisbane club then it can represent Redlands, Logan, Ipswich and southern suburbs.

I'd love it if they went with South Brisbane Scorpions, in honour of the Logan City Scorpions who are approaching the 20th anniversary of their untimely demise, largely caused by the awful Logan City Council. Everyone loved the Scorpions.

I think Jets is not really an option as it won't resonate with people outside of Ipswich. The focus has to be southeastern suburbs of Brisbane, Logan and Redlands. Ipswich just doesn't have the population, just 220k, and won't be large enough until 2050. Ipswich has the unpopulated Scenic Rim surrounding it to the west whereas Easts Tiges have 330k in Logan and another 150k in Redlands just next door. Then there's around 600k or more in southern Brisbane. It's too large an area to ignore.

 

[Perth Red]

Why wouldnt the Broncs just concentrate on this South region now given Dolphins are going to be going hard at the North Brisbane region? Perth is adequately covered by two massive AFL clubs, why cant Brisbane be the same and we have two massive NRL clubs focussing north and south? Titans can pick up the SE corner as they need a lot more fans!

Is there any reason you couldnt now divide Brisbane up to something like this?

 

[Perth Red]

If it's billed as a southern Brisbane club then it can represent Redlands, Logan, Ipswich and southern suburbs.

I'd love it if they went with South Brisbane Scorpions, in honour of the Logan City Scorpions who are approaching the 20th anniversary of their untimely demise, largely caused by the awful Logan City Council. Everyone loved the Scorpions.

I think Jets is not really an option as it won't resonate with people outside of Ipswich. The focus has to be southeastern suburbs of Brisbane, Logan and Redlands. Ipswich just doesn't have the population, just 220k, and won't be large enough until 2050. Ipswich has the unpopulated Scenic Rim surrounding it to the west whereas Easts Tiges have 330k in Logan and another 150k in Redlands just next door. Then there's around 600k or more in southern Brisbane. It's too large an area to ignore.

Again in the ideal world I think a combined bid team of Ipswich and Easts called South Brisbane playing at Suncorp then one day some games at Ipswich if they get a stadium would have been a far better outcome long term. Leave Broncos focussed North and then this new club taking all of South would have been massive as well. I cant see Dolphins matching broncos but could see a combined Southern bid being potentially even bigger. Oh well all we can hope is that Dolphins can do well now and that we dont waste the 18th spot filling a gap that we could have filled if we'd been a bit more long term strategic.