People go on about Magic Weekends, and then Sydney centric blah blah blah.
But seriously...
ANZ, with Easter weekend and all the show on, should have a Friday arvo or night game, a Saturday evening game, a Sunday arvo game and a Monday arvo game. 4 out of 8 games. And tier the tickets for people to attend all 4 games if they wish or just give free/ heavy discounts to entice people over. Further still, outside ANZ, have a NRL precinct with skills games, give aways, merchandise and membership tables from all clubs (or just the Sydney ones). It's insane that they aren't utilising 100-200k people passing through there to drum up business.
Then for the rest of Easter, there should be a Brisbane game, a Melbourne game, a NZ game and a Canberra/Townsville/Newcastle game [it can be rotated].