docbrown
Coach
- Messages
- 11,842
Doc where do you see the Brisbane bids not ticking boxes? Bombers, for all of the dislike of the name, seem to be ticking everything except fan engagement.
They have all the hallmarks of becoming a souless plastic entity. Australian sport has enough of those. They're in the same basket as GWS.
For people in Brisbane that don't support the Broncos that's how they tend to view the Broncos - this corporation that killed off their heritage. Replicating that model again with the Bombers won't engage those non-Broncos supporters.
What Brisbane needs is a club that is anti-Broncos in its approach. A club that has developed organically out of local heritage and not one that's been concocted in the minds of marketing gurus. By all means they need to have a strong financial model but just as important they need to pay due respect to the original queensland clubs. That's how you get the non-Broncos fans on side.
Furthermore the Bombers are targeting the wrong areas. They're focused on the City, North side and the Sunshine Coast. The real growth and core of the population is in the south and west. They need to play out of Lang Park and they need to draw out non-Broncos supporters from across the entire city but setting up in the South-West fill allow them to rival the Broncos in size.
And this is a comment about Ipswich in part but a 2nd Brisbane club shouldn't be a little brother to the Broncos. We don't want a tiny suburban club. They need to appeal to every non-Broncos supporter across the entire city and surrounds to put them on an even keel with the Broncos.
That's how rugby league will create a real and viable crosstown rivalry.
Like I said don't expand into Brisbane unless it's the right club with the right model.
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