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Kangaroos should be playing Great Britain /English Lions in NSW in 2019!

titoelcolombiano

First Grade
Messages
6,664
Ticket prices are a vital part and aspect of marketing. In this instance the marketing people were way off the mark.

Ticket prices are economics. Marketing is about creating hype for the game. Marketing firms don't set pricing, the organising committee / governing body does.
 

titoelcolombiano

First Grade
Messages
6,664
The issue is to do with lack of publicity and focus from the NRL. The cheaper ticket prices are necessary as the promotion and focus is not appropriate. At least cheaper prices will get the "half" enthused person through the gate. Otherwise they don't show up. Simple as that.

You didn't answer my question. Origin gets the 'half-enthused' / general public that aren't necessarily into NRL week-in week-out to pay huge money for Origin tickets. How is this acheived? It is marketed as an event, not a RL game.
 

Perth Red

Post Whore
Messages
70,826
The issue is to do with lack of publicity and focus from the NRL. The cheaper ticket prices are necessary as the promotion and focus is not appropriate. At least cheaper prices will get the "half" enthused person through the gate. Otherwise they don't show up. Simple as that.

So dont devalue the ticket price and lose the games profit, get the publicity and focus from the nRL right!

some RLWC games were less than $20 a ticket and we could get people to them. You can give them away but if people dont feel its an event worth attending or of value then they wont go. Would a $50 ticket instead of a $100 ticket really got more Australians along to Suncorp? Clearly not as there were plenty of $40 ticket spaces at the stadium, so what we give them away at $10, would we have filled it then? And if we had would the RLIF have been happy that the profit from the tournament was even less?

Like I said if we can fill 100k stadium for Origin in Melbourne or 60k in Perth at $150-$400 a ticket then price really isnt the issue.
 

Stallion

First Grade
Messages
7,467
So dont devalue the ticket price and lose the games profit, get the publicity and focus from the nRL right!

some RLWC games were less than $20 a ticket and we could get people to them. You can give them away but if people dont feel its an event worth attending or of value then they wont go. Would a $50 ticket instead of a $100 ticket really got more Australians along to Suncorp? Clearly not as there were plenty of $40 ticket spaces at the stadium, so what we give them away at $10, would we have filled it then? And if we had would the RLIF have been happy that the profit from the tournament was even less?

Like I said if we can fill 100k stadium for Origin in Melbourne or 60k in Perth at $150-$400 a ticket then price really isnt the issue.

You ignore the complicated and deceptive ticket allocation game played by vendors. This significantly frustrated and turned away prospective attendees.
 

Stallion

First Grade
Messages
7,467
So dont devalue the ticket price and lose the games profit, get the publicity and focus from the nRL right!

some RLWC games were less than $20 a ticket and we could get people to them. You can give them away but if people dont feel its an event worth attending or of value then they wont go. Would a $50 ticket instead of a $100 ticket really got more Australians along to Suncorp? Clearly not as there were plenty of $40 ticket spaces at the stadium, so what we give them away at $10, would we have filled it then? And if we had would the RLIF have been happy that the profit from the tournament was even less?

Like I said if we can fill 100k stadium for Origin in Melbourne or 60k in Perth at $150-$400 a ticket then price really isnt the issue.
The international game has taken a hit over many decades. Overy riding tickets isn't approppriate for a code trying to entice back international relevance. Crawl before you can walk. Instead you advocate high prices and a poor look for the international game? That's arse about fellas! No marketing logic on that! And I might add that going to market is inherently linked to the pricing of a product. In this case a sport trying to grow internationally.
 

Perth Red

Post Whore
Messages
70,826
Again, the prices were not high. The event was just poorly marketed and hyped up by the NRL (by your own admission) and Australian media. Tongan and Kumul fans didn't seem to think the ticket prices were a barrier. I attended games and I wouldnt describe any of them as expensive. $300 to sit on the deadball line at Origin, now thats expensive!
 

titoelcolombiano

First Grade
Messages
6,664
The international game has taken a hit over many decades. Overy riding tickets isn't approppriate for a code trying to entice back international relevance. Crawl before you can walk. Instead you advocate high prices and a poor look for the international game? That's arse about fellas! No marketing logic on that! And I might add that going to market is inherently linked to the pricing of a product. In this case a sport trying to grow internationally.

lol - are you an AI bot? various posters point out the flaw in some of your arguments and when they do you flip back to your original argument like you are on a loop

Stallion: Prices are too high
Response: We need to value our game and not cheapen it
Stallion: No marketing and prices were the problem - people won't pay that much for RL
Response: Why do people pay hundreds for Origin then?
Stallion: Prices are too high
 

Stallion

First Grade
Messages
7,467
Again, the prices were not high. The event was just poorly marketed and hyped up by the NRL (by your own admission) and Australian media. Tongan and Kumul fans didn't seem to think the ticket prices were a barrier. I attended games and I wouldnt describe any of them as expensive. $300 to sit on the deadball line at Origin, now thats expensive!

I would suggest a combination of both; high prices added to the lack of attractiveness and the inadequate promotion along with this final up against a FTA televised Ashes cricket test match "inconveniently" providing nighttime tv competition all added to a mediocre outcome. Thankfully the game itself was engrossing. The players save the game on the field again!
 

Pommy

Coach
Messages
14,657
I noticed on my Facebook feed today that a season ticket for Barrow Raiders a mediocre championship side in England is £190, a burrow membership is $300.
So it’s about $30 more expensive to watch a no hope championship side than it is an NRL side for a season. This is despite Barrow wages being a fraction of what they are in Sydney and yet Stallion just bangs on about how expensive RL is in Australia.
 
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Perth Red

Post Whore
Messages
70,826
I paid $35 for a ticket for the RLWC double header in Perth. THAT IS NOT EXPENSIVE!
Again you ignore the fact Tonga sold out games, PNG sold out games, so in fact the problem was in Australia mainly. Apathetic fans led by an apathetic NRL and media was the real issues not the ticket prices.
 

Stallion

First Grade
Messages
7,467
I paid $35 for a ticket for the RLWC double header in Perth. THAT IS NOT EXPENSIVE!
Again you ignore the fact Tonga sold out games, PNG sold out games, so in fact the problem was in Australia mainly. Apathetic fans led by an apathetic NRL and media was the real issues not the ticket prices.
? The ticket prices should have been reasonable throughout the tournament. They were not. The opener was both expensive, allocated poorly and in the wrong city. The final was expensive and so was the Fiji semi final. These games were on show to a greater audience and they proved to harness embarassing crowds. This is not a good look! The objective is to not send a poor image and message about rugby league. As a result this makes rugby league a point of ridicule from people in other walks of life instead of being seen as highly regarded and credible.
 
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Springs09

Juniors
Messages
1,903
Again, the prices were not high. The event was just poorly marketed and hyped up by the NRL (by your own admission) and Australian media. Tongan and Kumul fans didn't seem to think the ticket prices were a barrier. I attended games and I wouldnt describe any of them as expensive. $300 to sit on the deadball line at Origin, now thats expensive!

The organisation and scheduling were shocking. Marketing not so much. Any city I went to I couldn't turn my head without seeing RLWC advertising. What else could they have done better in regards to marketing?

Stallion's an idiot but prices were indeed high. If the RLWC had the pull Origin does then they wouldn't be, but you don't price tickets on what they deserve to be priced at, you price tickets at what the demand is. Origin and GF tickets are similarly too high. When you don't sell out Suncorp you know there's a problem. I bought behind the post tickets in 2013 for the GF for $65, the next year they were $165. They've gone up since then. Since the demand is there does that mean we should shoot up the prices so that only rich folk and ultra-diehards willing to spend thousands on tickets be able to afford to go?

Take the opener for example. Australia plays England in Melbourne every time for some stupid reason. It never sells out. We got a big crowd in 2008, since then - 19k in 2010, 20k in 2014. We schedule it in Melbourne again despite these average crowds, why do we then overestimate the demand? It's got 'World Cup' attached to it so surely it will do better?

I noticed on my Facebook feed today that a season ticket for Barrow Raiders a mediocre championship side in England is £190, a burrow membership is $300.
So it’s about $30 more expensive to watch a no hope championship side than it is an NRL side for a season. This is despite Barrow wages being a fraction of what they are in Sydney and yet Stallion just bangs on about how expensive RL is in Australia.

That's on a blight on Barrow, not a plus for the NRL, though the Souths membership is good value there. Who the f**k pays that much to go watch Barrow all year? Don't they get like 1,000 average crowds?
 

Stallion

First Grade
Messages
7,467
The organisation and scheduling were shocking. Marketing not so much. Any city I went to I couldn't turn my head without seeing RLWC advertising. What else could they have done better in regards to marketing?

Stallion's an idiot but prices were indeed high. If the RLWC had the pull Origin does then they wouldn't be, but you don't price tickets on what they deserve to be priced at, you price tickets at what the demand is. Origin and GF tickets are similarly too high. When you don't sell out Suncorp you know there's a problem. I bought behind the post tickets in 2013 for the GF for $65, the next year they were $165. They've gone up since then. Since the demand is there does that mean we should shoot up the prices so that only rich folk and ultra-diehards willing to spend thousands on tickets be able to afford to go?

Take the opener for example. Australia plays England in Melbourne every time for some stupid reason. It never sells out. We got a big crowd in 2008, since then - 19k in 2010, 20k in 2014. We schedule it in Melbourne again despite these average crowds, why do we then overestimate the demand? It's got 'World Cup' attached to it so surely it will do better?



That's on a blight on Barrow, not a plus for the NRL, though the Souths membership is good value there. Who the f**k pays that much to go watch Barrow all year? Don't they get like 1,000 average crowds?

Perhaps you are an idiot and I agree with you!? The sly cheap shots at me is nothat warranted. Messengers like myself call a spade a spade and more often than not see an issue others don't.That's not being idiotic. It's being proactive and assertive.
 

Springs09

Juniors
Messages
1,903
Perhaps you are an idiot and I agree with you!? The sly cheap shots at me is nothat warranted. Messengers like myself call a spade a spade and more often than not see an issue others don't.That's not being idiotic. It's being proactive and assertive.

No, you're an idiot because you don't pay attention, you go off half-cocked, you talk down to everyone for no reason, your posts are full of errors and often unintelligible and you rant and rave to the point that half of all threads end up as your posts.
 

Stallion

First Grade
Messages
7,467
No, you're an idiot because you don't pay attention, you go off half-cocked, you talk down to everyone for no reason, your posts are full of errors and often unintelligible and you rant and rave to the point that half of all threads end up as your posts.

Typos are an aspect you allude to. My points are very valid. Your cheap shots are not. We agree on a few points. Don't shoot the messenger just to look good for the bullies. I'm. not talking down to anyone. I am talking up rugby league. MIght pay you to show some class into the future. After all we do agree! Cheap shots are not necessary.
 
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Pommy

Coach
Messages
14,657
The organisation and scheduling were shocking. Marketing not so much. Any city I went to I couldn't turn my head without seeing RLWC advertising. What else could they have done better in regards to marketing?

Stallion's an idiot but prices were indeed high. If the RLWC had the pull Origin does then they wouldn't be, but you don't price tickets on what they deserve to be priced at, you price tickets at what the demand is. Origin and GF tickets are similarly too high. When you don't sell out Suncorp you know there's a problem. I bought behind the post tickets in 2013 for the GF for $65, the next year they were $165. They've gone up since then. Since the demand is there does that mean we should shoot up the prices so that only rich folk and ultra-diehards willing to spend thousands on tickets be able to afford to go?

Take the opener for example. Australia plays England in Melbourne every time for some stupid reason. It never sells out. We got a big crowd in 2008, since then - 19k in 2010, 20k in 2014. We schedule it in Melbourne again despite these average crowds, why do we then overestimate the demand? It's got 'World Cup' attached to it so surely it will do better?



That's on a blight on Barrow, not a plus for the NRL, though the Souths membership is good value there. Who the f**k pays that much to go watch Barrow all year? Don't they get like 1,000 average crowds?

Its not a slight against Barrow they can’t afford to let people in for nothing. There has to be a floor for ticket prices at which point it’s cheaper to just play in front of nobody.
I don’t know how you can honestly say RLWC tickets were expensive I think I paid about $30 for tickets in the England bay at Allianz and I got free tickets to the Australia vs Lebanon game. You can’t expect the games to run at a loss.
 

Stallion

First Grade
Messages
7,467
Its not a slight against Barrow they can’t afford to let people in for nothing. There has to be a floor for ticket prices at which point it’s cheaper to just play in front of nobody.
I don’t know how you can honestly say RLWC tickets were expensive I think I paid about $30 for tickets in the England bay at Allianz and I got free tickets to the Australia vs Lebanon game. You can’t expect the games to run at a loss.

The ticket prices varied throughout the tournament. Whenever the Kangaroos were featuring in a big match(opener/semi & cup final, the prices were over the top. It basically consigned the Kangaroos to play in front of a 2/3rds full stadium when it should have been a sellout. Hardly a good look or impression!?
 
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Pommy

Coach
Messages
14,657
The ticket prices varied throughout the tournament. Whenever the Kangaroos were featuring in a big match(opener/semi & cup final, the prices were over the top. It basically consigned the Kangaroos to play in front of a 2/3rds full stadium when it should have been a sellout. Hardly a good look or impression!?

You think they were over the top, that doesn’t mean they were actually over the top.
What were the prices for general admission tickets at these games?
 

Stallion

First Grade
Messages
7,467
You think they were over the top, that doesn’t mean they were actually over the top.
What were the prices for general admission tickets at these games?

$160 and more for tickets that should have been much cheaper! From memory their was a small allocation of GA tickets and they were comparatively high. Most tickets should have been reasonably priced. It's clear the poor attendance(*in these overpriced games) reflected not only poor venue/city selection but also high prices for a prodict aiming to gain back lost popularity in international rugby league. The Tonga game featured reasonable ticket prices unlike the major Kangaroos games .
 

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