As someone who struggles to draw a stick figure, design concepts are certainly not my strong point.
But I do like the overall approach taken with this branding. Of particular importance is the emphasis on Green and Gold being the prominent colours of the NRL and Premiership logos.
Using these colours emphasises the national, representative element of our game and creates a nice point of difference from the AFL. The chevrons are also a strong identifier, and synonomous with our game.
Also, I'm impressed with the slogan 'The Greatest Game of All' once again coming to prominence. It is a truly timeless and unique tagline and the best one we could use.
There may be some weaknesses but overall the design and uniformity are quite good. It is underestimated how important branding like this can be, and fortunately this new branding creates a sense of strength and unity within the game.