New Zealand 2 will deal a massive blow to NZ rugby

[Brian potter]

I covered the revenue generated from sponsorship and corporate hospitality in this thread. Broncos and Cowboys lead the way. About three or four Sydney clubs generate very little revenue from sponsorship and corporate hospitality. Those are the Sydney clubs that should be culled or relocated interstate.




So why do the Broncos and Cowboys generate more revenue from sponsorship and corporate hospitality than all Sydney clubs?

You only see what you want to see and ignore what don't want to see.

Who where the 3-4 Sydney teams that generate little sponsorship and corporate revenue?

im guessing tigers, manly and dragons. What are there numbers?

 

[Wb1234]

Who where the 3-4 Sydney teams that generate little sponsorship and corporate revenue?

im guessing tigers, manly and dragons. What are there numbers?

Whatever they generate they have leagues clubs behind them that can basically write a blank cheque and two of them are owned by billionaires

 

[Get Rid of The Donkeys]

I think we probably do in reality. We don’t have the support for league in Sydney that fumbleball have in Melbourne.

In a perfect world we would have had 3-4 Sydney teams relocate in the 90’s instead of going through the ridiculous merger ideas that didn’t work or haven’t worked.

Nonetheless, what has happened has happened and nothing is going to change.

There's not enough money or people in Australia and New Zealand to support a large competition in a sport that is a clear number two behind AwFuL and the All Blacks in each market.

Fumbleball has an extra $200m per annum from broadcast rights to fund grassroots development in rugby league heartland. Part of that is because their game is much bigger in Melbourne than rugby league is in Sydney. The other part is because their game has been truly national for 30 years and are well and truly embedded in all five metro markets.

We've held the Brisbane market back for 35 years and ignored Adelaide and Perth. All to placate insular NSWRL fans from small Sydney clubs. We cannot get that time back.

Best case scenario for our game is rationalising Sydney so we can develop a strong presence in all five metro markets. That will keep us within range of AwFuL. Worst case scenario is we continue placating Sydney and fall further behind. There's no reason our game cannot become a niche product that's bigger than RU but miles behind AwFuL.

 

[Brian potter]

Png is my dream nrl team lol

there’s talk of a joint bid with cairns with the team living in cairns (travel times are decent)

id go nz2 now too but all the talk is Perth probably linking with the bears

Sadly I think a dream is all it will ever be or for the next 30-40 years at least unless of some unprecedented financial government assistance by both canberra and Port Moresby.

 

[Get Rid of The Donkeys]

Who where the 3-4 Sydney teams that generate little sponsorship and corporate revenue?

im guessing tigers, manly and dragons. What are there numbers?

I posted the numbers for clubs who release an annual report.

I'll repost the link to it here.

Revenue for NRL Clubs (2018-2021)

Sponsorship and Corporate Hospitality Club 2021 2020 2019 2018 Broncos $12,757,777 $10,310,407 $15,326,071 $14,572,909 Cowboys $8,986,580 $6,451,208 $9,382,117 $9,000,000? Rabbitohs $8,900,000 $6,000,000 $8,900,000 $7,900,000 Roosters $8,197,752...

forums.leagueunlimited.com

Canterbury and Cronulla are at the very low end. Manly and St George don't disclose their details, but they would be in a similar situation. Wests are probably in a similar predicament.

 

[Colk]

Both Newcastle and Gold Coast have rich owners

it’s just poor football departments

esp the Gold Coast the area is a gold mine for juniors

They might now although Wests Newcastle are a little tight with their money.

Nevertheless they have struggled with funds for a lot of their existence.

 

[The Great Dane]

Complete rubbish. Tiny market? 5 million? SA is 1.5 . WA 2. Those are tiny markets. And no money? f**k me , they just got a 30 million dollar deal!
You think we're going to get that out of Adelaide?

There's more to a market than just it's population, and $30mil is chump change for the big players in the Australian broadcast market. Building a solid niche presence in either WA or SA would be worth more than $30mil to the NRL in broadcaster revenue and advertiser interest alone.

It's also interesting that you leave Victoria out, when realistically the NRL has barely scratched the surface of the VIC market. I wonder if it's because VIC's pop is 6.6mil by it's self...

Without it seeming like I'm having a go at NZ; on face value there's more potential for growth in WA, SA, and VIC than NZ in almost all of the major commercial metrics, whether that be advertisers, corporate, etc, etc, or even stuff like playing talent, which will never grow in significant numbers in those markets without professional products to push interest.

You're also not comparing like for like. In real terms when you expand in NZ you're expanding to the individual markets within in it, not the whole country. In other words it's not the NZ market vs WA/SA/VIC, it's the individual markets within NZ vs WA/SA/VIC, and last time I checked the only regions in NZ with populations over 500k are Auckland (1.4mil) where we already have a team, and Canterbury (539K).

Which brings us to the next point, you'd need at least 4/5 clubs in NZ (including the Warriors) to get similar market coverage to what could be achieved with a single team in either WA or SA, which would massively increase the cost for what would in all likelihood be a significantly smaller return.

And New Zealand are already RU fans and will watch league. AFL states go out of their way to avoid league.
And the Chief executive of the NRL stated only months ago that the most likely expansion is NZ for the 18th team.
It is 100% easier to get a Union fan to watch league than it is an AFL fan.
Don't let facts get in the way of a good story.

Blah, blah, blah, this nonsense again.

I literally refuted these points in the post before the one you are replying to.

 

[The Great Dane]

Interesting point of view, but given that the NZRU has revenues of $188m and League pulls about, let`s say $30m, it would suggest that there is a fair scope for Rugby League to eat into their market and therefore revenue.

How much revenue do you wanna bet other organisations are marking in the sports and entertainment industries in VIC, WA, and SA?

But again you aren't comparing like for like. Why don't we compare the revenue of the WC Eagles or Crows to the Crusaders or Chiefs?!

Especially, since unlike fumbleball, we have a proven popular product in that country, that maybe just needs better marketing and planning around it to make that incursion.

You can't buy something that isn't for sale, and in the case of WA and SA the NRL effectively isn't for sale.

Besides, Perth's numbers for RL products have been reasonably solid for the most part, and when they haven't been it's largely been because of mismanagement (like the 9s starting at 4pm on a workday...). Admittedly it's not as solid as the interest in WA, but the Rams numbers were astounding considering the circumstances, and only started to really tank when it become obvious that the Rams were going to be cut.

Again, I'm not having a go, but what kind of proven interest has Wellington, Christchurch, Hamilton, etc, shown in RL that Perth hasn't? Is it just the odd expat and failed Union players that come from those cities, and the odd one off crowd over 15k when the Warriors come to town for the first time in years?

 

[Wb1234]

Guys just play a uno reverse card on tgd posts and you will find they make a lot of sense

 

[Gobsmacked]

Guys just play a uno reverse card on tgd posts and you will find they make a lot of sense

Essay full of nonsense. It's a talent.

 

[Wb1234]

Essay full of nonsense. It's a talent.

He lives in an alternate reality and every now and again comes down to give us a sermon

 

[Te Kaha]

Guys just play a uno reverse card on tgd posts and you will find they make a lot of sense

Essay full of nonsense. It's a talent.

He lives in an alternate reality and every now and again comes down to give us a sermon

New Zealanders think you are both full of shit, Australians think you are both full of shit. But you two are happy in your little circle jerk masturbating each other off.

 

[mongoose]

He's just saying Perth/Adelaide are more valuable markets than NZ and he's right. I would love another NZ team and to capture more of the market there but NRL should be prioritising Perth and Adelaide.

 

[Wb1234]

He's just saying Perth/Adelaide are more valuable markets than NZ and he's right. I would love another NZ team and to capture more of the market there but NRL should be prioritising Perth and Adelaide.

Well if he read the thread we’ve already said Perth are coming in next

the point of the thread is what impact another nz nrl team will have on union which he didn’t add much too if at all

 

[Gobsmacked]

New Zealanders think you are both full of shit, Australians think you are both full of shit. But you two are happy in your little circle jerk masturbating each other off.

The Chief executive of the NRL agrees with us ...
O I need Te Kaha's approval

 

[Te Kaha]

The Chief executive of the NRL agrees with us ...
O I need Te Kaha's approval

He did idiot. He wont now. It's all but guaranteed the next team will be Perth. And I'm sure even he thinks you are full of shit. And how lame to go all the way to North America for a holiday and then spend you time arguing online.

 

[Wb1234]

The Chief executive of the NRL agrees with us ...
O I need Te Kaha's approval

Lmao

'An enormous market': NRL boss backs New Zealand for 18th team

Andrew Abdo says the traditional case against such a move is now moot.

www.nzherald.co.nz

You really should just ignore him he’s just trying to trash your thread

he has nothing constructive to add to the debate

 

[Te Kaha]

Lmao

'An enormous market': NRL boss backs New Zealand for 18th team

Andrew Abdo says the traditional case against such a move is now moot.

www.nzherald.co.nz

You really should just ignore him he’s just trying to trash your thread

he has nothing constructive to add to the debate

From May last year? Really?? Seven months before Spark announced they were ending. And what since the Spark announcement. Zip.

 

[Gobsmacked]

From May last year? Really?? Seven months before Spark announced they were ending. And what since the Spark announcement. Zip.

You think a massive organisation like the NRL are jumping at shadows like you? Ya dumb prick.
The NRL are planning for the next 100 years. A small unknown network going bust means f all.

 

[Gobsmacked]

Lmao

'An enormous market': NRL boss backs New Zealand for 18th team

Andrew Abdo says the traditional case against such a move is now moot.

www.nzherald.co.nz

You really should just ignore him he’s just trying to trash your thread

he has nothing constructive to add to the debate

He's keeping it at the top of the page
So long as he keeps going the better.
First thing you see...
"NZ 2 will deal a massive blow to Super Rugby "

Ps.
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